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Transcript: TRADITIONAL FOOD TRUCK SALES The Tradisional food truck will offer home style diner food, accessible to everyone. By focusing on breakfast combos along with diner favorites, it is a appealing option for everyone BUSINESS DESCRIPTION BUSINESS DESCRIPTION MENU MENU 1.Fried Rice 2.Nasi Pecel 3.Omelets 4. 5. 6. 7. 8. Breakfast Breakfast Grilled cheese and tomato soup Peanut butter and jelly sandwich Milkshake and french fries BLT Mac & Cheese dog Specialty Items Specialty Items 1. ERINA 2. PUTRI SEPTIANITA 3. WAHYU C. 4. YAYUK WIDIYANTI Key Partners Key Partners Accessible to everyone Affordable, quality food Friendly staff and customer service Strengths Strengths Not a set, reliable location Possibility for bias against food trucks Expensive start up costs Weaknesses Weaknesses GOALS GOALS Create a menu that people enjoy Bring in enough customers to pay for starting supplies Spread the word about the food truck Short Term Short Term Bring in enough customers to make a generous profit If business really takes off, open a permanent location In the end, become more popular than all diners Long Term Long Term COMPETITIONS COMPETITION There are no other Traditional food trucks ... There are no other Traditional food trucks in Malang, so competition will be narrowed to diners and restaurants Main Competition Main Competition By offering low prices and easier access to product (food) How will the Traditional truck beat out the competitors? How will the Traditional truck beat out t... we will overcome the well known restaurants to become our own food truck legend Condition of the Economy While not everyone can afford to buy fancy gadgets and cars, food is a necessity The economical prices offered for our food allow all statuses to enjoy the items Condition of the Economy Customer Analysis CUSTOMER ANALYSIS Target Customers The target customers are "everyone" We believe that everybody could benefit from a food truck and will utilize the convince to their advantage Target Customers However... If we find that there is a certain age range or area of town that the truck appeals more to, we will focus our energy in those sections However... Sales Forecasts SALES FORECASTS Sales Forecast Sales Forecast Number Of Sales Time Open ( In Months ) We predict ... We predict our sales and number of customers to go through the roof after two months of steady business. This prediction will allow us to accomplish our long term goals We predict ... OPERATIONS PLAN OPERATIONS PLAN Using saved money, bank loans, and small investors, begin the process by leasing a food truck and hiring a chef Using saved money, bank loans, and small investors, beg... After the truck and chef have arrived, purchase the necessary supplies in order for a successful start After the truck and chef have arrived, purchase t... Open for business on June 1st! Open for business on June 1st! Hang up flyers around town and drive the truck as many places as possible to market the new business Hang up flyers around town and drive the truck as ma... Once business has taken off, continue to advertize on bigger scales and get permission to sell in parking lots of major corporations Once business has taken off, continue to advertize ... Marketing Plan MARKETING PLAN The public will definitely react well to the introduction ... The public will definitely react well to the introduction of a food truck into the city! Starting off with reasonably low prices, when the company raises more profit, the prices can go down even further, bringing in more customers Financial Plan FINANCIAL PLAN Financial Plan Financial Plan START 6 MONTHS 12 MONTHS 18 MONTHS 24 MONTHS COST PROFIT TOTAL $3,200 $19,200 $25,200 $25,200 $19,200 $0 $37,200 $50,400 $63,000 $75,600 -$3,200 $18,600 $31,200 $37,800 $50,200 $134,800 GRAND TOTAL AFTER 2 YEARS BUSSINES Food Truck Cost: $25,000 to be paid $1,000/month Chef Salary: $1,200/month Supplies Cost first 12 months: $1,000/month Supplies Cost 13-24 months: $2,000/month Price of each food item: $3.00 Financial Details Financial Details
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