Transcript: World’s biggest players deciding to come together Synergy Effect: The Walt Disney Company, 21st Century Fox, Comcast, and Time Warner, together have expertise on every facet of entertainment market and hence are great prospective for a joint venture. Brand Effect: • Investing a large capital wasn’t a big issue. • Brand rapport of partners fetched customers and advertisers alike. In the first year of its launch Times declared it "Website of the Year Joint venture only option for all big brands to come together. WHAT?? Wakhre Furnitures Ltd. With investments over $ 15 million, WF’s manufacturing base is located in Chennai, Southern India. This unit is one of the largest in Asia and has the capabilities to produce more than 200,000 units of particle board and MDF based panel furniture every year Conclusion INTRO Direct exporting means that a producer or supplier directly sells its product to an international market, either through intermediaries -- such as sales representatives, distributors, or foreign retailers -- or directly selling the product to the end user. • An example of this would be directly selling computer parts to a computer manufacturing plant. Direct exporting requires market research to locate markets for the product, international distribution of the product, creating a link to the consumers, and collections. • Whether direct exporting is feasible depends on the company's size and marketing ability, previous exporting experience, business conditions in chosen markets and the nature of the product --- be it wine, produce, books, cars or computer parts. KEY POINT 2 INTRO KEY POINT 1 'Zulu' Zulu is a subscription video on demand service owned by Zulu LLC, a joint venture between Comcast, Walt Disney and 21st Century Fox. It was started when VOD(services) was identified as a key upcoming market which wasn't dominated by any particular player. A JV between industry giants seemed a great proposition that would dominate the market for many years to come. EUROPE DIRECT EXPORTING KEY POINT 2 WHAT?? KEY POINT 1 Choosing the right product: Product Lines Consumer Interest and Acceptance Royalty Rates Cannibalization of Restaurant Sales INTRO Direct exporting involves exporting directly to a customer interested in buying your product (rather than to a third party distributor). You are responsible for handling the market research, foreign distribution, logistics of shipment, and invoicing Cinnabon In 2001 Cinnabon had no licensing program and no products for sale outside of their mall, airport and kiosk locations across the U.S. and International Markets. Today Cinnabon Licensing has grown to over 70 products with multiple world-class licensing partners like General Mills and Kellogg’s. PRESENTED BY - PRIYANSH SHARMA RITIKA GARG SAKSHAM GOEL SUMANG GARG VIDHU BAMRA Distrubution Channel: Targeted retailers favorably predisposed to the program Grocery stores and mass merchandisers - Walmart or Target, as they reached the broadest audiences and offered Cinnabon the most slotting space available Ingredient Licensing: Reinforcing the uniqueness and premium quality of their signature ingredient, Makara cinnamon. Ingredient licensing allowed Cinnabon to leverage its brand into numerous products that their restaurants were not necessarily known for – but were considered a good fit with the ingredient Incorporate the brand into cereals, snack bars, beverages, coffee drinks and more through their licensing program. A joint venture (JV) is a business arrangement in which two or more parties agree to pool their resources for the purpose of accomplishing a specific task. This task can be a new project or any other business activity. The aim of a joint venture is promptly achieving strategic growth while lowering production costs. While creating a joint venture you will be able to create a new economy of scale and market power Joint ventures are a real asset to help mature startups and corporations to connect their resources efficiently Most of the foreign partnerships are made in the form of a joint venture with partners having local knowledge and resources, seeking to get a jump start KEY POINT 2 WHAT?? LICENSING THANKS!! What is Indirect Export? Indirect exporting means selling to an intermediary, who in turn sells your products either directly to customers or to importing wholesalers. The easiest method of indirect exporting is to sell to an intermediary in your own country. When selling by this method, you normally are not responsible for collecting payment from the overseas customer, nor for coordinating the shipping logistics. 1. Licensor in the home country makes limited rights or resources available to the licensee in the host country 2. May include patents, trademarks, managerial skills, technology, and others that can make it possible for the licensee to manufacture and sell in the host country a similar product to the one the licensor has already been producing and selling in the home country without
Transcript: http://www.1920s-fashion-and-music.com/Harlem-Renaissance-Cotton-Club.html Attending clubs in Harlem allowed whites from New York and its surrounding areas to indulge in two taboos simultaneously: to drink, as well as mingle with blacks. Jazz musicians often performed in these clubs, exposing white clientele to what was typically an African-American form of musical entertainment. As jazz hit the mainstream, many members of older generations began associating the raucous behavior of young people of the decade with jazz music. They started referring to the 20s, along with its new dance styles and racy fashions, as “The Jazz Age.” http://www.biography.com/tv/classroom/harlem-renaissance http://www.loc.gov/rr/program/bib/harlem/harlem.html HARLEM RENAISSANCE THE COTTON CLUB It was time for a cultural celebration. African Americans had endured centuries of slavery and the struggle for abolition. The end of bondage had not brought the promised land many had envisioned. Instead, WHITE SUPREMACY was quickly, legally, and violently restored to the New South, where ninety percent of African Americans lived. Starting in about 1890, African Americans migrated to the North in great numbers. This GREAT MIGRATION eventually relocated hundreds of thousands of African Americans from the rural South to the urban North. Many discovered they had shared common experiences in their past histories and their uncertain present circumstances. Instead of wallowing in self-pity, the recently dispossessed ignited an explosion of cultural pride. Indeed, African American culture was reborn in the HARLEM RENAISSANCE. One of the best speakeasies in Harlem was the Cotton Club, a place that intended to have the look and feel of luxury. To complete the theme, only African-American entertainers could perform there, while only white clientele were allowed to patronize the establishment. This attracted high-powered celebrity visitors such as Cole Porter, Bing Crosby and Doris Duke to see the most talented black entertainers of the day. Some of the most famous jazz performers of the time - including singer Lena Horne, composer and musician Duke Ellington, and singer Cab Calloway - made history on the Cotton Club stage. After the American civil war, liberated African-Americans searched for a safe place to explore their new identities as free men and women. They found it in Harlem. This New York neighborhood became home to some of the best and brightest minds of the 20th century, gave birth to a cultural revolution, and earned its status as "the capital of black America." No aspect of the Harlem Renaissance shaped America and the entire world as much as jazz. JAZZ inspired many musical conventions with its new rhythms and improvised instrumental solos. Thousands of city dwellers stormed night after night to see the same performers. IMPROVISATION meant that no two performances would ever be the same. Harlem's COTTON CLUB boasted the talents of DUKE ELLINGTON. Singers such as BESSIE SMITH and BILLIE HOLIDAY popularized blues and jazz vocals. JELLY ROLL MORTON and LOUIS ARMSTRONG drew huge audiences as white Americans as well as African Americans caught jazz fever. http://www.infoplease.com/spot/bhmharlem1.html The Cotton Club might be Harlem’s most famous surviving jazz venue, but it was also the neighborhood’s most notorious. It had been opened by Jack Johnson, the first African American world heavyweight boxing champion, as the Club Deluxe in 1920. White gangster and bootlegger Owney “The Killer” Madden bought and took over the club in 1923. This was the same year he was released on parole from what would have been a twenty year-long imprisonment at Sing Sing. He used the venue, which he had renamed the Cotton Club, primarily as a means to sell bootlegged alcohol. In 1925 the club was closed for selling alcohol, but quickly re-opened. After prohibition, the club continued to feature some of America’s best jazz musicians, and attracted New York’s celebrities and socialites.
Transcript: Exercise Two PowerPoint Who are you? What's your UB affiliation? Why are you here? Have you used PowerPoint or Prezi? What do you hope to gain? Creating an Account Selecting a Template Adding Content Customizing Template and Animations Creating Links Michelle Junot, Coordinator of Computer Skills Achievement & Learning Center Exercise 1 Prezi create a PowerPoint 3-5 slide presentation on apples using at least 1 image and a design template Presenting in PowerPoint and Prezi Create a similar presentation in Prezi to the one you just created in PowerPoint on apples Be sure to note the differences, the similarities, the problems, and the successes. We'll discuss. Ribbon, Toolbars, and Layout Slides & Templates Inserting Images/Videos/Charts Animations vs. Transitions Introductions
Transcript: huddle Mrs. Rossi huddle to crowd together crowd huddle separate
Transcript: U-Boats The U-Boats were the main German naval force in the early days of WWII. The first sinking caused by a U-Boat was on September 3rd 1939. The U-Boat was on patrol in the northwestern sector of Ireland It had spotted what it thought was an enemy warship. However the "Enemy Warship", was actually the British passenger liner the SS Athenia. The U-Boat fired 3 torpedo's. One hit the ship squarely and the other two malfunctioned and went of course. By the time the captain moved in closer and realized his mistake, it was too late. However the ship was able to remain afloat until it could be evacuated. The U-boats had two main weapons. Its deck gun, and of course, its torpedos. The deck gun was a large 88mm gun placed on the deck of the U-boat. The U-Boats main weapon is the torpedo. A torpedo was typically steam powered. Some U-boats would also have a small 20 mm anti-aircraft gun placed on the conning tower.
Transcript: Nobody knows babies like we do! Quality products . Good Customer service. Every Kid really loves this store.. BABYLOU ABOUT US About Us BabyLou was established in 2004. It has been more than a decade since we started, where we have ensured to take care of every need and want of every child and infant under one roof, true to the caption “NO BODY KNOWS BABIES LIKE WE DO”. Our benchmark is to provide 100% customer service and satisfaction and continue to deliver the same with a wide range of toys, garments and Baby Products. Play and Create We Are Best 01 02 03 Block games Building Blocks help Kids to use their brain. PLAY TO LEARN in Crusing Adventures Our Discoveries Enjoy a sunny vacation aboard a luxury yacht with the LEGO® Creator 3in1 31083 Cruising Adventures set. This ship has all the comforts you need, including a well-equipped cabin and a toilet. Sail away to a sunny bay and take the cool water scooter to the beach. Build a sandcastle, enjoy a picnic, go surfing or check out the cute sea creatures before you head back to the yacht for a spot of fishing. Escape into the mountains Disney Little Princes in Also available for your Babies..... Also... Out of The World… Our reponsibility BABYLOU…. Our Responsibility All children have the right to fun, creative and engaging play experiences. Play is essential because when children play, they learn. As a provider of play experiences, we must ensure that our behaviour and actions are responsible towards all children and towards our stakeholders, society and the environment. We are committed to continue earning the trust our stakeholders place in us, and we are always inspired by children to be the best we can be. Innovate for children We aim to inspire children through our unique playful learning experiences and to play an active role in making a global difference on product safety while being dedicated promoters of responsibility towards children.
Transcript: compared to competitors become part of something they don't know us KIA UB target full of energy and ideas budget 7YW we are not currently considered we must win their hearts in their 30's 3,2l/100 when you value and have an opinion I like to have a circle of close friends great design shared moments we are not on the radar I like original designed cars they are passionate about you want to share I enjoy owning good quality things brand we must win their minds I try to keep up with developments in technology lowest CO2 emissions I do some form of sport or exercise low share of voice
Transcript: - Launching new products ("free-from, healthier, savoury) - Ethically and greenly produced goods- gain customer's support Ethically produced goods (biscuits/ cakes) Connect with the customers through social media Link both technology and customer's needs to know what they are eating Expand into the healthier, savoury or breakfast biscuits even more. Combine with "free-from" biscuits, i.e. gluten and/or vegan Competition from home bakeries Commodity costs Inability to appeal young customers Tough trading conditions- (E.E & changing customer preferences) - 100m McVitie's biscuits are eaten every day -UB has 21.5% of sweet snack market and 18% of savoury sector - Strong position in the biscuit industry - Customer loyalty - Resources available - Brand diversity FDF - Competitive environment - Government regulations - Failure to adapt to consumer Consumer trends in the UK food market Opportunities: On a more positive note! Changing trends in what consumers look for in their food. T Risks: Thank you for listening! O - Inability to attract the young consumer S What are the risks and opportunities for UB from the current consumer and customer trends in the UK food market? W
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