Trading Card Lesson
Transcript: Customization The environment can be used to attract attention to our product. Advertisement: magazines, television, other media Display attractive people happily content with our product = motivate people to imitate our models Host photograph conventions; people buy our cards for artistic inspiration Educational purposes as well Time of Release T.K. Uchita Incorporations Publicize Advertisments before it releases •People, especially children, will see the photographs on our cards and also be motivated to see more and eventually purchase them •People, especially children, will see the photographs on our cards and also be motivated to see more and eventually purchase them. Found in souvenir shops worldwide Artistic photographs of local landmark/landscape Multiple languages Exotic location = greater rarity = less manufactured Purchasing of products is at its highest rate when an individual is influenced to buy because of the time, location, and persuasion (by another person, society, etc.) Top quality, professional photographs Limitless possibilites of use (scrap-booking, souvenirs, gifts, invitations, etc.) Some packages include exclusive prizes Educational/positive influence Conclusion Buy Some Today! Landma Trading Cards Target Population Intrinisic Motivation Why purchase? Customizations of cards available through our website Invitations, scrapbooks, keepsakes, etc. Limitless possibilities Extrinsic Motivation Motivational Principles: Motivation is enhanced by the way in which the product is portrayed and advertised. Product comes in sealed packages: customer unable see the cards = promotion of curiosity/"luck-of-the-draw" Metallic, aesthetically pleasing packaging Rarer cards: holgraphic, gold-leafed, silver-leafed, solar-powered animation Rewards: select packages = airplane tickets Individuals enjoy like artistic photos and exotic places Tourists Children Parents who want their children to learn geography Teachers