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Facebook Template Guide

Transcript: Facebook Template Guide Image and Graphic Integration Color Schemes and Fonts • Choose color schemes that align with brand values and evoke the desired emotional response. • Utilize contrasting colors to highlight important elements and calls to action. • Stick to 2-3 complimentary fonts to maintain visual coherence and avoid clutter. • Consider the psychological impact of colors; for example, blue is often associated with trust. • Ensure font sizes are appropriate for both desktop and mobile displays to maximize legibility. • Use high-quality images to enhance visual appeal and engagement rates. • Ensure images are relevant to the content and resonate with the target audience. • Balance visuals and text to create harmonious designs without overwhelming the viewer. • Integrate brand logos and icons to reinforce brand identity and recognition. • Use image formats that load quickly to optimize performance and user experience on Facebook. Key Design Principles Creating Effective and Engaging Content • Maintain consistency across templates to strengthen brand recognition. • Use whitespace effectively to enhance readability and focus. • Prioritize mobile-friendly design, as a significant portion of users accesses Facebook via mobile devices. • Implement a grid layout for structured and balanced designs. • Ensure accessibility by using contrasting colors and legible fonts to accommodate all users. Designing Facebook Templates Effective design principles, color schemes, and visual elements are essential for creating engaging Facebook templates that capture attention and communicate brand identity effectively. Template Customization Analyzing Performance Effective customization of Facebook templates enhances brand recognition and engagement, ensuring that your content stands out in a crowded feed. Tailoring templates to specific audiences and posts can boost interaction and relevance. Metrics to Track Tools and Software for Customization Creating Variations for Different Posts Understanding the performance of Facebook templates is crucial for continuous improvement and maximizing engagement. By tracking key metrics and utilizing A/B testing, marketers can refine their strategies for better results. Engagement Rate: Measure likes, shares, and comments to gauge audience interaction. Click-Through Rate (CTR): Assess how many users click on links within posts. Conversion Rate: Track actions taken after clicking, such as sign-ups or purchases. Reach and Impressions: Determine how many unique users see the content and how often. Audience Growth Rate: Monitor how quickly the follower base expands over time. Canva: User-friendly platform for creating a variety of template designs. Adobe Spark: Offers powerful tools for designing visually appealing content. Crello: Affordable alternative with rich features for quick customization. Figma: Ideal for team collaboration on complex design projects. Photoshop: Professional-grade software for intricate designs and editing. Post Types: Develop templates for diverse content types such as promotions, events, and announcements. Seasonal Adjustments: Modify template designs based on holidays or seasonal events. Audience Segmentation: Create specific templates aimed at different user groups or interests. A/B Testing: Encourage performance analysis of varied templates to determine preferences. Template Reusability: Ensure templates can be modified easily for different campaigns while maintaining coherence. A/B Testing Templates Iterating Based on Feedback Adjusting for Brand Identity Consistency: Maintain uniformity in colors, fonts, and logos across all templates. Target Audience: Tailor templates to resonate with specific demographic groups. Brand Voice: Ensure that tone and language reflect the brand's personality. Visual Elements: Integrate brand imagery and symbols that represent the brand effectively. Guidelines: Establish clear brand guidelines to streamline the customization process. Collecting Feedback: Use surveys, comments, and insights to gather audience opinions on templates. Analyzing Trends: Look for common suggestions or criticisms to inform changes. Continuous Improvement: Make iterative updates to templates based on feedback and performance data. User-Centric Design: Prioritize changes that enhance user experience and engagement. Case Studies: Examine examples of brands that successfully improved their templates through feedback. Definition: A/B testing involves comparing two variations of a template to see which performs better. Split Testing: Randomly divide the audience to receive different versions and analyze engagement. Variables to Test: Consider headlines, images, colors, and call-to-action placement. Data Analysis: Use analytics tools to assess which template drives higher engagement or conversions. Implement Findings: Use successful elements from A/B tests in future template designs. Call-to-Action Strategies Best Practices for Visual Content Use clear and

Facebook Character Template

Transcript: Quotation can be from another text, billboard, or modern movie that you think your character would like. Explain why he or she would have chosen this quote. Favorite Quotation England Character #1 Be as specific as possible Character #1 Character's response to the response Your character's response to the above comment Character's name again Comments about above status or above comment from this character Comments about above status or above comment from this character What's on Your Mind? Write something about yourself -- OR -- Blocked List (choose one!) Name of friend #4 Write what would primarily be on the character's mind. This can be a question about what will happen after the novel's end. Explain your reasoning. Link to a video or website that gives more info about your character Character #2 Group #4 name omg guys check out this video haha lol #lovemyfans Comments about above status or above comment from this character Link Name of character and # others like this. "A quotation from the friend" (Chap. #). like comment share Name of friend #3 Groups Your Character Character's response to the response Character #2 Name of friend #1 Character #3 Describe the group and why your character would belong to it. Describe the group and why your character would belong to it. Character #4 "A quotation from the friend" (Chap. #). Group #3 Name Comments about above status from character Include info regarding your relationships with other characters, if you're in conflict with anyone, and what you think about other characters. You can also have this be a "Blocked" list for characters you want to block, but you need a picture and a caption explaining why. Comments about above status or above comment from this character Character #2 "A quotation from the friend" (Chap. #). Character #3 Insert your character's name here Relationship Date of Birth Comments about above status from character Your Character Get as close as you can. Use the clues from the book. Group #5 name "A quotation from the friend" (Chap. #). like comment share Lives In Group #1 name Friends Group #2 name Describe the group and why your character would belong to it. Describe the group and why your character would belong to it. Character #4 Your character's response to the above comment Name of friend #2 Name of character and # others like this. Character #2 Comments about above status or above comment from this character Education Comments about above status or above comment from this character Status: SINGLE AND READY TO MINGLE Describe the group and why your character would belong to it. Status Update like comment share 1st of 15 wall posts that will take us through a timeline of the novel. This one will be the one that is closest to the end of the novel. Character #1 Comments about above status from character Character #2 Comments about above status or above comment from this character Your Character Your character's response to the above comment Character #2 Character's response to the response Character #3 Comments about above status or above comment from this character Character #4 Comments about above status or above comment from this character Name of character and # others like this. Status Update 2nd of 15 wall posts that will take us through a timeline of the novel. Status Update like comment share 3rd of 15 wall posts that will take us through a timeline of the novel. Character #1 Comments about above status from character Character #2 Comments about above status or above comment from this character Your Character Your character's response to the above comment Character #2 Character's response to the response Character #3 Comments about above status or above comment from this character Character #4 Comments about above status or above comment from this character Name of character and # others like this. Status Update like comment share 4th of 15 wall posts that will take us through a timeline of the novel. Character #1 Comments about above status from character Character #2 Comments about above status or above comment from this character Your Character Your character's response to the above comment Character #2 Character's response to the response Character #3 Comments about above status or above comment from this character Character #4 Comments about above status or above comment from this character Name of character and # others like this. Status Update like comment share 5th of 15 wall posts that will take us through a timeline of the novel. Character #1 Comments about above status from character Character #2 Comments about above status or above comment from this character Your Character Your character's response to the above comment Character #2 Character's response to the response Character #3 Comments about above status or above comment from this character Character #4 Comments about above status or above comment from this character Name of character and # others like this. Status Update like comment share 6th of 15 wall posts that

Insight Presentation

Transcript: Market Insight Project "Find local insight" ハラル化粧品認証 ～世界のイスラム教人口約18億人のポテンシャルを狙え～ in Malaysia New Trend: "Hair mayonnaise" for modern Arab woman (Dubai) Dabur International (Dubai): Turnover: over $1 billion Market capitalization: $4 billion. total treatment in just three minutes マレーシア民族間のポテトチップス事情 事情 ①味 マレー系の方たちはスパイシーなBBQ味を好むのに対し、華人系の方達は塩気が少なくスパイシーでないオリジナルの味が好まれる ②購入パターン マレー系方たちは同じブランドのポテトチップスを購入し続ける傾向にあるのに対し、華人系の人たちは新商品を好む傾向にある 背景 ①味 華人系の人はマレー系の人より健康に気を使う傾向にある為、塩が控えめな味を好む ②購入パターン： 華人系は仏教、キリスト教徒が多く、食への制限が少ない為、心理的により新しい味を求める傾向にある。マレー系は、イスラム教徒が多く、ハラル食品（イスラム教遵守の加工品）かどうかを確かめる必要がある為、従来から食べなれているハラル食品ならば安心して食べられるという安心の心理的要因が働いている 生理用品を使用する人は女性人口の中でたった12％だが、今後増加していく傾向にある。ナプキン使用後の処分方法は、他国と違う。 公衆トイレで生理用品の焼却炉が今後更に設置されていく見込み。（学校の女子トイレなど） 焼却炉に入れないナプキンは、一般ごみと混ぜる。人により手作業でごみを分別するため、不衛生による健康問題が生じる。 消費者側から企業に対して生理用品用のごみ袋も準備するよう強く要求している。 INTERESTING FACT: アフリカ（KENYA） Ghanaなどのアフリカ国にも 同じ問題が起きている。 政府は、女の子が生理用品を購入 できるように、予算を設けるか検討中 Laundry& Household cleaner Oman 富吉 Food How to... Step 2 不衛生だとわかっているけど、生理用品の代わりに、布、ティッシュ、コットン、葉っぱ、ぼろ布,紙などを使用。 Kao社の日本と中国の研究員が中国の852世帯を実際に訪問し、洗濯習慣を詳細に調査した。その結果、中国では9割が洗濯機と手洗いを併用していること、手洗いの際には汚れを確実に落とすためにつけ置きをすること、洗剤成分を完全に除去するためすすぎを何回も行っていることなどがわかった。つまり、中国では洗浄力が高く泡切れがいい洗剤が求められていた。 （岡田京子・花王ハウスホールド研究所主任研究員） カテゴリー：受容性検証、現地の文化・習慣への適応事例 ⇒ カレー：中国でどんぶり文化、味覚、色、買い置き、、、 商品・ブランド：ローカライズ事例 ⇒ 洗剤：アジアでは小袋包装、手洗い、 ⇒ 生理用品：イスラム圏は洗って捨てる？ ⇒ 鍵付き冷蔵庫、お祈り時間プリセットTV、、、 現地に適応させたﾌﾟﾛﾓｰｼｮﾝ、流通、価格などの施策例 ⇒ ビール：ベトナムでブランド選択は合意形成、、、 Population 2,106,177 Nationality 53% Indian 17% Emirati 13.3% Pakistani 7.5% Bangladeshi 2.5% Filipino 1.5% Sri Lankan 0.3% American 5.7% other countries *Source Wikipedia 生理用品が負担できないから、生理中に学校を休むよ。 ＝＝＝＝背景＝＝＝＝ 社会階級が高い人＝色白 お見合いサイトの調査：女性の7割 欧米文化の流入 ＝＝＝＝結果＝＝＝＝ スキンクリニックやエステサロンに通う男性急増中 男性ムダ毛処理の意識にも変化 北部でも脱毛商品 Complete!! Step 4 Step 1 Step 3 UAE インサイト研究＝ﾏｰｹｯﾄｲﾝｻｲﾄ “アタック瞬清”のケース Found local insight? 荒木チーム(1Gr) 篠原 Laundry& Household cleaner 袁 篠原 伊藤 富吉 ビビ ビビ Sanitary Dubai INTERESTING FACT/NEWS: INDIA インド男性スキンケア事情「色白は女性にもてる！？」 Saudi Arabia 伊藤 Skincare/ Bodycare

Insight Presentation

Transcript: Jillian Boyle Insight Global Recruiter Applicant Family My family is everything to me. Each of them positively impact my life every single day. I am forever grateful. Dad Persistence Drive Challenging myself Pushing my boundaries Competitiveness Desire to succeed Mom Values Compassion Kindness Strength Empathy Self worth Sister Ability to be myself Enjoying life Not to stress the little things Eagerness to succeed Passion Work ethic "We Take Care of Each Other" "We Take Care of Each Other" Year: Senior Major: Social Work and Justice Studies 4/1/2021 Gritty Person of the Week Recognizing Jillian Boyle for her grit and hard work. She is a great asset to the team! Goals Goals Financial Stability/Independence Excel and grow within the company Live on my own Travel Support my family Provide Thank you so much for this opportunity! I know I would excel at Insight Global and be a great asset to the team!

Insight Presentation

Transcript: Austin Jester Presentation Insight What Can Fly without wings? Redefining the duty day 1 Introduction Time ? Douglas Miner Jester May 1 1963- September 2, 2018 2 WHY WHY? Time is the most valuable commodity we have. Insanity Definition 3 COA's SQ/CC Implement Duty Day changes - 1000-1430 duty day - Flexible non-flying days - More Freedom to choose schedule COA # 2 COA #1 Leave things the way they are If you want to keep people, you need to value their time COA #2 4 Selection - Drop in Productivity - Abuse of the policy - Missed Deadlines - OR - Increase in effective work time - Increase in productivity - Increase in morale - Increase in retention 2nd & 3rd Order Effects 5 S&TOE 6 Takeaway 1. Work with your email closed for periods of the day 2. Ask for closed door hours 2-3 days a week 3. Request flexible hours that allow you to get work done but still meet family demands 4. As Leaders, VALUE your people's time! Don't waste it 5. Schedule in time for a break You can make the change

Facebook Insight

Transcript: 18-24 : 38% Growth Facebook Insight Twitter 25-34: 36% 35-44: 12% #TIKETQUOTES F: 43% / M: 57% #TIKETINFO #TIKETPROMO #TANYATIKET Content Variety 13-17: 7% 2939/bulan

Insight presentation

Transcript: InSight Time Frame Once it launches, the InSight spacecraft will take about six months to arrive on Mars Which it was launched on May 5th and landed on November 26th 2018 Insight Diagram Total missions Insight has one mission and that is to find out more about the core of the red planet. It will hopefully take pictures and they will be sent to NASA About the mission InSight mission is a robotic lander designed to study the deep interior of the planet Mars The insight lander will study the interior of mars and listen for marsquakes. Now that insight is on mars, you can get a glimpse of how the instruments will be carefully placed on the surface. Pictures of Insight Mission Total Cost ToTAl Cost NASA's budget for the project was $675 million ,But a 2 year delay , Which involved a redesign of the insruments aboard insight , added an extra $150 million in expense bringing the total to $830 million sccording to a NASA news release Facts on Insight InSight — Studying the 'Inner Space' of Mars. InSight, short for Interior Exploration using Seismic Investigations, Geodesy and Heat Transport, is a Mars lander designed to give the Red Planet its first thorough checkup since it formed 4.5 billion years ago. From nasa.gov did you know that insight will teach us about the inside of mars and heat of mars? Did you know that insight sent photos of mars on its first day. More intersting facts More fun facts Before settling on the Elysium Planitia, an extensive lava plain near the equator, the spacecraft slammed into the Martian atmosphere 12,300 mph. Thank you for watching

Insight Presentation

Transcript: INSIGHT EUAN HERBERT What is Insight? Insight into Insight Insight is an interior design app, which has a range of different interior design features such as Photo Galleries and Rendering modes. The app is designed to allow users to design their home virtually, without spending a penny. Why we made the app Why was the app created The Insight app was designed as their is a gap in the market for an app like this, where users can virtually design their home and gain inspiration. This app is able to virtualise, inspire and motivate the audience to create and design their dream home. Potential target markets The potential target market for the app would be users in the age range of 18-30 as most tend to be buying/moving houses, who are good with technology. Potential Target Markets Preliminary Designs PRELIMINARY STAGES In the beginning, I started designing ideas that my client was looking for. I used a combination of client feedback along with survey results to ensure I could come out with the best possible outcome for the app. I created a set of preliminary designs to gain an idea of what Insight would become. Preliminary designs Some Preliminary Designs For these preliminary designs, I was looking to get a grasp of what the app will be like. So I had to gain feedback from clients and surveys. This meant I could find the color schemes and themes for the app. Feedback and Surveys Gaining Feedback and surveys. I used a focus group of pupils in my class to gain feedback on who might be interested in the app and what they might like to see in it. I also used surveys to gain feedback on what app features might not be useful or will not be of use. This helped to find the best outcome for the app. I also used my client to gain feedback, so i could integrate their needs with the public feedback to get the best outcome for the app. Inside the App My app includes - Initial loading page - This page will load into the home screen, which can take you to all the other available pages. - Insight color's are blue and white primarily. Next Pages Home page & Photo library Home Page The home page is the first page where the user will be greeted with, where they can choose to go to any other page from their. The user can further go to the photo library, which is a very large photo bank of images to give inspiration to users. Photo Library Further Pages 1. 2. This floor plan layout page allows the user to design a floor plan, and further decorate the interior to see sizes and what could go where, without having to leave their home. Further app features 3. This is the users custom profile page. On here, they can save photos and renders they might like or want to view later. They can also customize profile pictures etc. On the photo mode page, users can take a photo of their own home which can further let them add a photo into the photo library. This allows users to share their creative ideas with the rest of the community. Extra Feature 4. The 3-D render page is a page where the user can let loose, and design their room with no care about budget or mistake, as they can place furniture and simply delete it if they do not like it. This is a virtual room designer so the user can visualize their ideas and bring them to life without spending money. Further app features CONCLUSION QUESTIONS To conclude, The app insight has come through a long development stage to come up with this final design, which both myself and my client are very pleased with. Thank you for listening, any Questions?

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