Red, Yellow, and Orange Archetypes
Transcript: Red, Yellow, and Orange Archetypes In Eastern cultures, such as China, red is the color for good luck. Although times are changing and many Chinese brides today are dressed in white, red is the traditional color for weddings. In Indian cultures, red color meaning symbolizes purity and is often used for their wedding dresses. The archetype for the color red is defined by western culture as dramatic, energetic, brave, dangerous, determined, passionate. Red is an extremely intense color. It symbolizes life – red is the color of blood, war and Mars. Simply looking at the color can enhance metabolism, increase respiration rate and raise blood pressure. Red Archetype It is a sacred national color in China, and to the Buddhist, yellow is the color of humility. Yellow is reserved only to people of high rank in many African nations, because of its close resemblance to gold, which is universally associated with money, quality, and success. Egyptians also closely associate yellow with gold, which was commonly used to paint mummies and tombs before the deceased were sent to the afterlife, making it symbol for mourning. In Western culture, orange combines the energy of red and the happiness of yellow, and it shares many of the same associations: joy, sunshine, passion and fun. It is a very hot, spicy color, so it gives the sensation of heat. It doesn't read as aggressive, though, as it rather invigorates and stimulates mental activity. It is youthful; it can be representative of healthy food and appetite. Orange also is the color of fall and harvest. The archetype for the color yellow is defined by Western culture as sunny, cheerful, joyous, happy, excited, inspired, creative. The color is warming, encourages mental activity and generates muscle energy, stimulating intellect and vigor. Yellow color meaning shows that it relies mostly on itself and prefers not to get emotionally involved. It relates to ego, self-confidence, how one sees thyself and how others see him. Yellow Archetype Orange Archetype Red Archetype In many Middle Eastern countries, such as Egypt, orange is associated with mourning. In Japanese and Chinese cultures, orange signifies courage, happiness, love, and good health. And in Indian cultures, it's symbolic of fire. The orange-colored spice, saffron, is considered to be lucky and sacred. A symbol of strength and bravery in Ukraine, orange represents a time when the country came together in 2004 and stood up to the government during one of the biggest fraudulent presidential elections in history, known as the Orange Revolution. Orange Archetype Yellow Archetype
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