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Transcript: The Importance of Your Brand Luke Batty Your Brand Website importance Website 75% of people judge companies based on their website design 61% of mobile searchers are more likely to contact a company that has a mobile friendly site. 84% of user would abandon a purchase if data was sent over an insecure connection. Conclusion conclusion Having an outdated website can make you lose customers, miss out on money, and will significantly damage your brand. Social Media Social Media There are 3.5 billion active users on social media. those users spend an average of 3 hours on social media per day. that means there are over ten billion hours spent on social media per day conclusion Conclusion Even a small portion of that attention can turn any company into an industry leader. Most small companies fail to create a brand identity. Brand Identity Brand Identity Color improves brand recognition by up to 80% Presenting a brand consistently across all platforms can increase revenue by up to 23%. Conclusion Conclusion having a strong brand across all platform will increase customer loyalty and increase new business Reputation 73% of consumers love a brand because of helpful customer service. Reputation A single business review can lift its conversions by 10%. 86% of consumers would consider writing a review for a business. conclusion Conclusion having positive reputation is not only important it is essential to the survival and growth of a small business and reviews are the lifeblood of that reputation Online Directories Online Directories There are over a dozen different FREE directory services that your customers are looking at EVERY DAY. Who We Are

Kickoff Meeting

Transcript: Charlels Morgenthaler Nate Beacher Otto Shridan Goodbye to Old Friends Patrick Harney Blair Halsey 2011 saw many great things.... Market % of Goal Moco: 94% DC: 97% MD: 98% Del: 106% Market Growth MD: 6.5% DC: 10.03% MOCO: 13% DE: 19.8% 2011 Salesperson of the Year 4th Place - $1500 2nd Place - $3750 1st Place - $7500 5 new placements of 5cs or more and get your name in a hat for a chance to win one of two IPad 2's! Stories of Success Sal hit 100% focus in 7 out of 10 months! Matt finally gave us stability on the western front! He hit 107% of his dollar goal in his first 7 months on the job! Rob got his WSET Diploma this year while at the same time hitting 106% of his dollar goal! Denise acheived 100% of her Dollar Goal for the year & is killing it at King Contrivance and The County Cork Pub! Andrew grew his territory by 33%-the most of anyone this year. He opened 30 new accounts totaling over $164,000 since June! Emily opened 30 new accounts this year totaling 100K! Pete led Bacchus in all things liquor with $116,000 in spirit sales! Sloane hit 103% of his Dollar Goal for the year and clearly was posessed by the spirit... selling 90K in liquor all on-premise! Charles M. replaced Govatos & hit 120% of his dollar goal in the 1st two months! Charles acheived 106% of his Dollar Goal for the year & grew his territory by $226,000! As good as 2011 was... ? "Why for the love of Terri Snyder are Focus Goals so important?" Profitable, important to our supplier partners, represent opportunity, attract other suppliers and a plethora of other reasons but ultimately.... Bacchus just paid out over $15750! ? It's not just a few territories that can hit the focus Goals Rob Moulthrop & Jeff Snow Spearhead Wine Education Tasked to sell some of the more ecclectic wines throughout the market Develop an optional monthly tasting group Continue to call on their territories Wine Specialists Vacation Policy Upcoming Events Human Recources Hello to New Faces! 5th Place - $1000 Joe Metz Prepare to Present The Wine Correctly... On Its Merits "But why Todd?" Patrick Raum Jason Mantis 3rd Place - $2000 Bon Voyage! Bacchus Importers 2012 Kickoff Meeting Focus Goals Need Help? Patrick Harney Blair Halsey Preparation How? Hit 98% total dollar goal as a company! Panna Incentive Joe Metz Patrick Raum WE were goaled out at a 10% growth! Monday 1/23 5:30pm Bacchus office: Chanson/Burgundy Seminar-Giles Gourcel Friday 1/27 8:30am Supplier Sales Meeting Monday 1/30 12-2pm Dogwood: Frogs Leap Luncheon-John Williams Friday 2/3 9-10:30am: Max Coppo Breakfast with DC Team.. Location YTBD Monday 2/6 6-9pm Patterson Bowling Lanes: Bowling with Doug Shafer Thursday 2/9 12:30-2:30pm Bourbon Steak: Cain Five Vertical Luncheon with Chris Howell 2/17-24: Testa Argentina Trip… Andrew Schneider & Jeff Snow Wednesday 3/21 at the Hippodrome in Baltimore... Bacchus' 2012 Portfolio Show!!! How do we get better in 2012? Where do we improve as a company? Ask! In 2011 we completed 82% of our focus Goals Prequalify & Target Your Accounts Bacchus Business Research The Wine & Polish Your Pitch Lou Zwirlein What's on the horizon for Bacchus Importers in 2012 Andrew Schneider & Jeff Snow are going to Argentina! Joe Metz!!!!!

Kickoff meeting

Transcript: JAA 2020 Kickoff Meeting Kenneth Wyche WINS Perspective Shakey Successfully completing probation period Secret Santa Taking initiative LESSONS LEARNED Proactivity is essential Effective communication Intentionality Healthy boundaries/work-life balance Discernment WHAT DOES THE NEXT LEVEL LOOK LIKE FOR ME? 95K GOALS Aspiration Sustains and improves upon my current lifestyle in a practical way Payoff personal debts allows for a new car purchase Europe2020 A catalyst that will put me In alignment with my long term goals, and enlarges my capacity to do more for myself personally, intellectually, emotionally, and spiritually. Not About the Money #s Approx 22 Placements 220:22 send outs to placements 660:220 Subs to Send outs 1110:220 Presentations to qualified candidates 110:22 job orders to placements 1100:110 Presentations to orders You Win in the Locker Room First The 7 C's to Build a Winning Team in Business, Sports, and Life You Win in the Locker Room First draws on the extraordinary experiences of Coach Mike Smith and Jon Gordon—consultant to numerous college and professional teams—to explore the seven powerful principles that any business, school, organization, or sports team can adopt to revitalize their organization. Step by step, the authors outline a strategy for building a thriving organization and provide a practical framework that give leaders the tools they need to create a great culture, lead with the right mindset, create strong relationships, improve teamwork, execute at a higher level, and avoid the pitfalls that sabotage far too many leaders and organizations.

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