Job Interview Presentation
Transcript: Genentech A Member of the Roche Group Ander Matthews andre.matthews@icloud.com 510 422 1486 Marketing Position Group Manager/Associate Director Marketing Excellence - Commercial Training & Development Marketing Position Marketing Position Segmentation & Targeting of Need and Demographic Conveying the Differentiation & Value of the Benefits Embedding in the Purposeful & Strategic Drive to Recognize, Respect the ever changing market; all in efforts to separate from the competition Product Product Product encompasses the variety, design, packaging, quality, features and positioning of a product or service. The emphasis on this "P" is constantly growing as consumers are becoming more knowledgeable about, and critical of, their purchases. Price Price Simply put, price refers to how much a customer is willing to pay for a product or service. Placement Placement Placement refers to product accessibility to potential customers. The apparent goal is to enhance coverage when you’re trying to turn your brand into the inevitable and subconscious choice for Health Care Practitioners and even Patients. Promotion Promotion Promotion is derived from advertising, sales promotions and PR efforts’ more important brand recognition and success with marketers and salesforce as first point of contact. Duties & Responsibilities About Me Duties & Responsibilities Duties & Responsibilities Defining, structuring, overseeing and directly managing the work of your area and team Contributing your skills, knowledge, experience and abilities to identifying/creating innovative strategies, plans and tactics that will help improve year-on-year learning & development for Genentech marketers at all levels Creating an environment of positive team spirit, clear and timely communication, sense of urgency, high motivation and a reputation for delivering consistently strong business outcomes in the immediate- and long-term Leading the development of 1-year tactical plans and 3-year strategic plans for Duties & Responsibilities supported programs Designing and teaching programs with proper pull-through to ensure stickiness of learnings and behavior change Ensuring assigned area and team construct and implement their work and work output to directly align and fulfill assigned business partner needs, objectives and goals Working collaboratively with all internal/external partners and stakeholders Participating in/leading cross-functional or other project teams Ensuring your and your teams' work, projects and other deliverables meet or exceed About Me About Me It is with tremendous enthusiasm that I submit my resume for a pivotal and significant position within Genentech (a Member of the Roché group) Associate Director, Marketing Excellence Commercial Training & Development Job ID: 3593896104. With over 17+ years of professional experience. I possess strong leadership skills and influencing abilities while working across boundaries to deliver business objectives and goals. With my excellent process thinking and collaboration skills, knowledge of the business and demonstrated learning agility I excel at making important contributions to the successful research, development, marketing excellence and commercialization. As you will see from the attached resume, I have built my career in a variety of roles, while consistently reaching and or exceeding targeted fiscal/profit expectations. My experience includes inspire and support the renovation of Genentech's marketing organization to be recognized as among the best-in-class in the industry by way of effective cross-functional collaboration. I will drive awareness and demonstrate the value Marketing Excellence to the organization by leading the development, implementation and facilitation Marketing Excellence programs. About Me What an honor and privilege it would be to join Genentech a member of the Roche group, the world’s leader research and development biopharmaceutical company. In closing, I describe myself as a professional who is organized, detailed orientated, loyal, who is always reliable. As I quote the words from a successful and innovative CEO “my mission is to follow the science, one moment, one breakthrough and one patient at a time; all the while leaving one’s ego at the door”. I appreciate your consideration and look forward to hearing from you soon. Optimistic Regards, Andre Matthews Summary of Qualifications Qualific-ations 17 + years of professional experience in... 17 + years of professional experience in the Ophthalmology/Ocular Patient Care Industry 13+ years of active membership with professional Optometry Associations and Organizations 10 + years of building top producing teams through patient care, strategic marketing and customer service Experienced Manager with an outstanding record of achievement and consistently exceeding marketing/sales goals Identify, develop and support innovative initiatives designed for teams and senior leaders to enhance sales strategies Excellent Led,