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Health and Beauty

Transcript: Facts During his trip he examined dozens of fragrance products and cosmetic products,he was extremely interested in a european hair colour preparation named Clairol. After Gelb worked on his product he improved it by being able to colour hair in one step rather than five.After seven years of research in 1950 Clairol introduced new 'Miss Clairol Hair Colour Bath',after this was released the number of woman going to get their hair coloured permanently went up by 500 percent, then you could get your hair lightened,tinted,conditioned and sampooed in 20 minutes in one step. -Cancers/Leukemia:non-hodgskins lymphona and breast cancer are two cancers that are directly linked to hair colouring. Clairol is a part of Procter and Gamble company Lawrence M.Gelb,the founder introduced hair colour to salons over sixty years ago and today it is now a billion dollar business worldwide. Clairol Contents -Allergic reactions:Swelling,itching,breathing problems. History of hair dye Hair dresses then added more colours to their salon services.The new hair colouring was called Instant Clairol Oil Sampoo Tint.Not only did Clairols sales soar so did salon hair colour services as everyone was looking to use the product. Fingernails,skin and hair all share the same protain so they can go discoloured,mostly around the hair line if you did your hair a lot. Clairol -Hair dye first start being used in 3400 B.C.The era in which ancient Egyptians began using henna to camouflage their grey hairs. -in 100 A.D Roman doctor Galen described a recipe for black hair dye.Scientists re-created the formulla in 2006 and found it actually works. -11,000 years ago scientists believed the genetic mutation for blond hair appeared. -1860 was the approximate year hydrogen peroxide was first used as hair bleach,which breaks strands of hair and burns scalps. -1907 was the year synthetic hair dye was invented. -4,000 people attended the Roodhairgendag (red hair day) last year,which is a dutch festival. -skin irritation:Itching,redness,discomfort. Websites -facts -History -statistics -Diagrams Case study: -Clairol :Advantages :Disadvantages History on hair dye In 1931,when the US was in the worst depression in the countries histor,Larry Gelb a chemist moved from New York to Europe with his wife Joan and two sons Richard and Bruce. Archaeologists found evidence that Ancient Gauls in Neanderthals they used various vibrant colours on their hair and skin to instil fear into their enemies when battling. In the 1800's chemists found a substance called para-phenylendiamine (PPD) and discovered its use in the creation of a synthetic dye and at the time hydrogen peroxide was found gentler and a safter chemical compared to others for bleaching hair.Chemist Eugene Schueller used this chemical dye which was named ''Aureole'' now known ''L'Oreal'' Health and Beauty -Hair For centuries people have been dyeing their hair using extracts from plants and minerals.Some of these natural agents contain pigments like henna,black walnut shells,while others contain bleaching agents,it was later dicovered that these agents caused the hair to change colour. -Regissalons.com -Humantouchofchemisty.com -Pgbeautyscience.com -Clairolpro.com -Sulekha.com -Yahoo.com The advantages are usually purely cosmetic,such as livelier and brighter and sometimes more vibrant hair,if someones hair looks 'better' it makes them feel better about their overall appearance so the advantage is more just theapeutic. CaseStudy-Clairol Unlike hair products,Clairol penetrated the hair shaft,producing softer and more natural-looking tones. Ancient Egyptians used plants and animal extracts regularly on their hair to colour it.The very first colours made could only darken hair,and eventually to die your hair blonde they would have to sit out in the sun for hours exposing their painted hair. Joan,his wife had a good eye for fashion and straight away seen the potential for this new hair colouring product.So they examined how well the results were after using the product.Gelb then took the product back to the States,they then demonstrated it to a lot of beauty salon professionals.All the hair dressers loved it and endorsed Clairol. Disadvantages of hair colouring The process for dying hair blonde was soon followed by chemist Lawrence Gelb which in 1932 he created a hair dye that penetrated in the shaft of the hair and his company was called Clairol. -Hair become dry and fragile due to exposure to chemicals,hair may lack moisture and may break very easily. Advantages

Health and Beauty

Transcript: Health and Beauty By: Doneil Polo The government and other institutions are making an effort to reduce the harmful behaviors that citizens possess. In recent years the Canadian government has focused on reducing the rates of smoking and drug use; with executing media campaigns and highlighting the risks of smoking, and enacting laws that establish smoke-free areas, they attempt to limit the amount of cigarette consumers (McGraw-Hill Ryerson, 2012). Before, smoking was permitted everywhere from schools to hospitals, but after major health concerns started arising, a change was made reduce it. Also, the Ontario Ministry of Health are developing and implementing a program of public health interventions using a comprehensive health promotion approach that addresses needs such as: healthy eating behaviors, substance abuse, and mental health promotion (Ministry of Health and Long-Term Care, 2018). People obtain harmful behaviors for a number of reasons: peer pressure, acceptance, instant gratification, early development, external factors. The key is to start young, if ample education is given to a child about the effects of harmful behavior, then the child is most likely not going to participate in those activities. However, psychological impacts can occur from instances such as domestic violence and mental health issues, which may lead individuals to perform harmful behaviors. "As we work to improve the health of our communities, we must address the root causes of such filtering. The reason for unhealthy behaviors is not that the public does not fully understand healthy ones; it is something more deeply rooted in the ills of our society. Unhealthy behaviors start in part as a response to a social environment that fosters no alternatives. To change that environment is the real challenge" (Benjamin, 2003). Going back to desensitization in society, many people have intimate knowledge of illegal behavior and techniques on "the best high," and the harmful behaviors are a byproduct of this filter. Although trying to address the situation of desensitization is complex, it is crucial to teach the next generations of the effects of harmful behaviors through early developmental stages so that reducing it would not be as needed if there is no harmful behavior in the first place. It can also influence previous generations to act like the newer generations as well. 1. Is the Canadian government making an effort to reduce harmful behaviors to its citizens? 2. How can society help reduce harmful behaviors to a minimum and how can we effectively educate people in this area? 3. How do people obtain harmful behaviors? Reducing Harmful Behaviors Promoting Healthy Behaviours Citations Beauty and Identity Overview: - "In Erik Erickson Theory of Psychosocial Development, he theorized that adolescents go through a stage of identity vs identity confusion, which they explore who they are and are extremely concerned on how others view them" (McGraw-Hill Ryerson, 2012). - A teenagers identity is reflected on how they view themselves and is influenced by a number of factors. These factors include the influence family, peers, and the media; depending on the impacts of each factor, it will decide whether a teenager will have a positive self identity or become confused. (McGraw-Hill Ryerson, 2012) - Relating back to media, images of people who have an attractive body type are omnipresent in sources such as television, movies, and magazines. As the media promotes these desirable images, they lure individuals to try and emulate their look (McGraw-Hill Ryerson, 2012). "Any imperfections or minor flaws can disappear with the swipe of a finger or the right phone app. And young women have grown up with this technology. We have been taught from a young age to alter ourselves in order to be beautiful" (Bell, 2019). With prominent media figures, Kim Kardashian as an example, presenting their "perfect" bodies and faces on media outlets, people become insecure and begin to alter themselves to look like them. According to the Canadian Mental Health Association, 70 percent of women and 35 percent of men in Canada are dieting; unfortunately, 10 to 20 percent of extreme dieters die from complications associated with stress (CMHA, 2011). People begin to dislike their bodies and identities based off of what social media portrays as "beautiful," and so many individuals photo shop, extreme diet, or even undergo surgery just to satisfy the expectations of others. The issue of people detaching from themselves and their true identity has become even worse due to the introduction of media platforms and constant images of models appearing on them. "The explanation for the difference between ideals of feminine and masculine beauty might be found in cultural expectations embedded within the North American society" (McGaw-Hill Ryerson, 2012). Society values thinness as attractiveness and is more applied to women; they reinforce this value through media outlets or even

Health and Beauty

Transcript: Sun tanning or tanning indoors is the process in which your skin colour is darkened or tanned. It is the result of exposure from ultraviolet (UV) radiation from the sun or artificial sources. Tanning in the sun can lead to premature aging, eye damage and skin cancer. Not just the sun can damage your skin, but also tanning beds, lamps and solariums can expose you to (UV) radiation. Even more than the sun does. Indoor ultraviolet (UV) tanners are 74 percent more likely to develop melanoma than those who have never tanned indoors. Tanning is unhealthy but to avoid getting damage from the sun, it is best it put on a hat, sunglasses and sunscreen. Sometimes the cosmetics we use can affect our skin usually by rashes or even have a full allergic reaction to the product. We have to be careful that we are not allergic to any of the ingredients in the cosmetic products that we use on our skin. We can check the ingredients used in products usually by reading the label on the back of the packages. Also we need to make sure that we are using the correct amount of the product to help prevent rashes. Exercise The benefits of exercising • Exercising controls you weight • Relieves stress and improves your mood • Boosts your energy • Better sleep • It is good for your heart • Prevents osteoporosis • Exercise prevents colds • Has anti-aging effects Everyone should have at least 30 minutes of exercise everyday. Tanning By Ang and Justine Health and Beauty Cosmetics

Beauty and Health

Transcript: Beauty and Health Link with SAS - LUCA Fumaroles & Origins - Environmental Focus - Visual Representation - nature mirrors human features, reinforcing the campaign's message. - Mother Nature's Reflection - similarities between nature and women's bodies, promoting care for both. - Sustainability & Health - Beauty & Diversity - diversity of ecosystems. - Wellbeing Commitment Verónica Pellicer, Noa Castro and Martín González Link with business and management Corporate Social Responsability (CSR) Unique Selling Proposition (USP) Advertising strategies. Link with Language A Real life example in the media. Spencer Barbosa Direct appeal to receptor Selling their products + encouraging the natural beauty message Metaphora - your skin and nature beauty Paralelism between photos Brand's name in all the advertisement - repetition Title "Your skin. Our planet" Sounds of nature From Toronto, Canada A girl on social media that makes a lot of beauty content Different social media, instagram and tiktok between others Self-confidence, self-beauty What is shown in social media is not real Persuasive techniques Ethos (Ethics and Credibility): Dove aligns with environmental conservation efforts to establish trust and credibility beyond profit-making. Logos (Logic and Reason): The campaign employs factual information and rational arguments, emphasizing the connection between healthy skin and a healthy planet, connecting personal care with environmental consciousness. Pathos (Emotional Appeal): Dove evokes empathy and responsibility towards nature through visually captivating images and emotive storytelling, triggering an emotional response and a sense of shared responsibility among consumers. Index 1 Introduction - Context, purpose and language Message Link with social and environmental systems (SAS) Link with business and management Persuasive techniques - Ethos, Logos & Pathos Advertising strategies - Link with Spanish A Introduction 2 Message CONTEXT Add made by Dove 10 of July of 2023 Selfcare products since 1955. PURPOSE Call to action to protect nature Showing off their compromise with the planet Sell their products LENGUAGE Semiformal lenguage Calm toine of voice with certein power Relation calm and nature Power to apell the receptor to take action Redefine traditional beauty standards by highlighting the beauty found in imperfections, creating a relationship between the natural world and human bodies.

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