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Transcript: New Markets ... Enter China... Develop an understanding of the market; organise a trip; investigate through SDI / Global Scot network Established Markets ... Sustain Momentum Objective New Markets ... Evaluate and finally... EH BOOTHS Export! USA... Finalise trade spend investment; drive distribution through Tier 1 / Tier 2 Australia... Find new distributor New Zealand... Monitor progress Vs plan UAE... Finalise plan and monitor progress India, Brazil, Russia... Follow up current and previous leads, networks with contacts, SDI Established Markets ... FIX £1m in the US £1m other markets New Markets ... Develop Scandinavia & Germany... Progress co-packing opportunities and that's export! CANADA... Drive store distribution & Consumer Promotions SOUTH AFRICA... Drive store distribution, Consumer Promotions, leverage Patrick Holford

export

Transcript: Bartholomew Diaz Born in St.Malo ; Duchy of Brittany in December 13,1491.was a respectful marines . first voyage to Newfoundland second the northwest passage . Vasco Nunez was a spanish explorer , governor , and conquistador . he is best known for having crossed the isthmus of panama to the pacific ocean in 1513 Christopher Columbus Henry Hudson Ferdinand Magellan Vasco Nunez De Belboa Christopher Columbus was born in Genoa Italy , in 1451.columbus set sail looking for an ocean route to Asia that would be shorter and safer than traveling by land. Columbus landed in the Bahamas . Christopher Columbus made three more voyages to the new world . john was born in either Castiglione Chiavarese , republic of Genoa or Gaeta , Kingdom of naples in c.1450. This indicate that by 1484 he was married to Mattea and already had at least two sons . By Aliza Munoz and Autumn Jeffers Exploration John Cabot Born in Florence , republic of Florence , in march 9, 1454 . amerigo was an halian explorer, financier, navigator and cartographer. At the invitation of king manual of Portugal , Vespucci participated as observer in several other voyages . Pedro Alvras Cabral Vasco Da Gama Amerigo Vespucci Vasco was a portuguese explorer and the first European to reach India by sea . his initial voyage to India (1497-1499) was the first to link Europe and Asia by an ocean route , connecting the Atlantic and the indian oceans and, in this way , the west and the orient . Bartholomew was a nobleman of the portuguese royal household he was born 1450 ,he was also a portuguese explorer . he sailed around the southernmost tip of Africa in 1488,reaching the indian ocean from the Atlantic , the first European known to have done so . Born in Belmonte , Portugal to India in 1500 (in red ), and the return the (in blue ) . Jacques Cartier born into a portuguese noble family in around 1480, Magellan became a skilled sailor and a navel officer and was eventually selected by king Charles 1 of Spain to search for a westward route the straight of Magellan into a body of water he named the "peaceful sea " ( the modern pacific ocean ). considered one of the worlds most famous explorers , Henry Hudson , born in England circa 1565 , never actually found what he was was looking for different routes to Asia , but ended up opening the door to further exploration and settlement of north America .

Export

Transcript: Dismiss Payton and Ethan's Awesome prezi of suffixes Missile to carry the weight of something To send back Deport Report capable of bng easily carried Porter support a special duty function which a person or group is sent out to do An attendant who carries travelers luggage for them A weapon designed to be sent in a direction of a target Portfolio a collection of writing that carries information to be shared again with someone new to leave out To carry or send away from a country; to banish a break between acts of a play during witch people are sent out for snacks or a stretch break a case for carrying loose papers to send yourself under someone else's control omit submit Mission Remit import to carry out of the country portable to carry into the country Export Intermission to send someone out

PowerPoint Portrayal Template

Transcript: huddle Mrs. Rossi huddle to crowd together crowd huddle separate

EXPORT MARKETING TEMPLATE

Transcript: Detail your sales objectives for the first year and the process by which you will achieve them. • How will you identify new customers, qualify and review and ensure that the right customers are being reached at the right time? • How will you prioritise customer opportunities? • How will you monitor customer acquisition costs? • Do you operate a systematic, repeatable sales process? • What are your and your channel partners’ roles in the sales process? Sales process Which products or services will you sell and what adaptations or modifications might need to be made. Think about seasonality, shelf-life and other life cycle issues, cultural differences, languages, etc. Product for export market Market Niche Outline the market niche that you have identified Marketing and Promotions activites Detail your marketing and promotional objectives for the first year and how you plan to support your customers and partners to ensure that sales objectives are met. For example: • Trade events • Advertising • Social Media • Point of Sale • In-store promotions • Training for in-market partners • After-sales service activities Customer and market profiles Demand validation Outline your evidence that there is sufficient demand for your product/service in your chosen market to make it a viable option. SALES AND MARKETING Outline your marketing expenditure for the first year Marketing budget MARKET ENTRY STRATEGY Outline your market segments in your chosen market and a brief strategy on how you will reach them, for example: Who are they? What do they do? Why is your product/service relevant to them? Where would they purchase your product/service? If they are not the final purchaser, what is the role in the buying decision? Competitor analysis Outline your competitors’ strengths and weaknesses, and how you plan to complete against them: Cover your top three to five competitors. What Intellectual Property do you own and how will you protect it from being copied or damaged? Branding and IP protection Channel strategy Outline how you plan to get your product or service to your customer, who you will be working with and why: For example, shop, website, agents or distributors, wholesalers and retailers. Pricing strategy Outline your selected pricing strategy and why. Include a stress test of your pricing strategy by outlining how you plan to manage your pricing in situation such as exchange rate fluctuations and competitor price drops, etc. Capacity requirements Country overview Market size and key trends that are driving the growth and opportunity in this market. HR requirements Business systems TARGET MARKET OVERVIEW REQUIRED RESOURCES Cost of sales Macro factors What are the macro economic factors in our selected country? Think about the potential risks or opportunities that these factors might pose. • Economic environment (GDP, wealth, trade balance, etc.) • Political environment in the target market • Legal Environment • Logistics (transportation and infrastructure issues) • Tariff and non-tariff barriers (licenses, quotas, fees, documentation) • Industry trends and other market factors (e.g. cultural, social, business practices) • Ease of doing business Working capital Cash flow forecast Export ROI Monitoring performance SWOT Analysis Analysis of our Business Include your advisors and key staff in this exercise. CORE BUSINESS VALUES (What we do and don’t do) PURPOSE (Why we exist) Action plan What actions will you take to address weakness and threats and take advantage of strenghts and opportunities? What gets you out of bed in the morning? How do you inspire your staff to do good work for you? What is the positive impact that you have on the lives of the people you are trying to serve? Compliance issues Compliance issues we have identified and how we have solved them or plan to solve them, for example: • Standards • Certification • Labelling and packaging requirements • Registration • Liability • Barcodes and tracking • Marking Outline your export goals (what do you want to achieve) in the short and long term: specific and measurable. CUSTOMER VALUE PROPOSITION (The value we deliver to customers) 1 year 1-3 years 3-5 years What is our product/service and why does our customer buy from us? How does our Value Proposition give our business a lasting advantage over your competitors and help drive us towards our ambitions? Mahmoudreza Mohammadi

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Transcript: Nobody knows babies like we do! Quality products . Good Customer service. Every Kid really loves this store.. BABYLOU ABOUT US About Us BabyLou was established in 2004. It has been more than a decade since we started, where we have ensured to take care of every need and want of every child and infant under one roof, true to the caption “NO BODY KNOWS BABIES LIKE WE DO”. Our benchmark is to provide 100% customer service and satisfaction and continue to deliver the same with a wide range of toys, garments and Baby Products. Play and Create We Are Best 01 02 03 Block games Building Blocks help Kids to use their brain. PLAY TO LEARN in Crusing Adventures Our Discoveries Enjoy a sunny vacation aboard a luxury yacht with the LEGO® Creator 3in1 31083 Cruising Adventures set. This ship has all the comforts you need, including a well-equipped cabin and a toilet. Sail away to a sunny bay and take the cool water scooter to the beach. Build a sandcastle, enjoy a picnic, go surfing or check out the cute sea creatures before you head back to the yacht for a spot of fishing. Escape into the mountains Disney Little Princes in Also available for your Babies..... Also... Out of The World… Our reponsibility BABYLOU…. Our Responsibility All children have the right to fun, creative and engaging play experiences. Play is essential because when children play, they learn. As a provider of play experiences, we must ensure that our behaviour and actions are responsible towards all children and towards our stakeholders, society and the environment. We are committed to continue earning the trust our stakeholders place in us, and we are always inspired by children to be the best we can be. Innovate for children We aim to inspire children through our unique playful learning experiences and to play an active role in making a global difference on product safety while being dedicated promoters of responsibility towards children.

EXPORT

Transcript: PRICE THANK YOU FOR LISTENING!! Any Questions?? Suparmarket Gourmet Exclusive restaurants Unfair competition Confusion in the minds of consumers with this product. A lot of production. PLACE OPPORTUNITIES Little negotiation power in new markets German competitors with the same products Small companies. Bacon Trade Shows to try the Jam Negotiation with restaurants Deutsche Fleischer Verband PROMOCION Germans consume bacon , but do not look at anything and ham is healthy EXPORT Spain ---> Germany Long and costly process PRODUCT WEAKNESSES CROSS CULTURAL -Characteristic food of Spain -Good quality -Everyone likes STRENGTHS THREATS Spanish Jamon Serrano adaptation of the German cusine. Tasting Jamón Serrano in the major supermarkets Advertising in media distribution specialist food Collaborate on events with German Chefts High product quality Denomination of origin associated with quality Build a company specializing Jamón Serrano SWOT COMPETITION Iberico pork Southern Spain Fed only on acorns Live in freedom SPAIN 120 EUROS- Kg People with high purchasing power High Dining understand HEALING TIME; 8 month to 3 Years GERMANY Promotion of export Opening new markets Collaboration between companies MARKETING MIX MANUFACTURE Jamón Serrano SOURCE

Export

Transcript: Finally, According to our calculations we will justify the costs in 1,5 years. After that annual profit will be from $ 5 millions. Firstly, Target market is BRICS, primarily We want to begin export to Russia and China. For this Company allocated 1.2 million dollars. Organization of export to Russia and China Organization of export to Russia and China 1. Consulting - $ 200 thsd 2. Opening 2 subsidiaries - $ 400 thsd 3. Advertising campaign - $ 400 thsd 4. Communication with government - $ 200 thsd Total - 1200 thsd Secondly, I will tell you about investment plan! Today, I will present a plan of capture new markets for distribute our production. Hello! I am vice-president of Dino Conti for international expansion. New markets is the great sales potential! First point is Consulting. It includes contract with one of the leader financial consulting for research work, and prepare strategic plan of capture more than 20 percent market share. Point number two is opening 2 subsidiaries in Russia and China. Most probably, subsidiaries will be open in Izhevsk and Shanghai. It is for the best logistics. Third point is advertising campaign. It will include advertising on TV, in Newspapers, social networks and other media. Also will be searched partners for promotion production. Fourth point is communication with government, and local authorities. I think you understand what I'm talking about.

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