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Transcript: Computer chip manufacturer Supply chain management Transportation Transportation Raw material transportation Optimized Interfacility transportation Decrease number of factories Outbound transportation Shipping directly to customer Benefits Benefits Possible to cut costs with cheaper transport Fewer factories needed for one product meaning fewer shipments internally Larger shipments to save money Risks Risks Is it cheaper because its slower? Is it less safe resulting in damage? What is more expensive, shipping smaller shipments or storage? Will be more expensive to have fewer factories? Production Production Direct cost of machines, workers etc Indirect costs of managers, factories etc Move production to low-wage countries Quality of production Quality Direct & Indirect Direct & Indirect Are there any possibilities to automate? Optimize overhead costs Low-wage Low-wage How much cheaper does it get? Does it affect quality or entail longer transports? In what way is the lead time affected? Quality Quality Cost of damaged goods, faulty products and production stoppage Investment cost for better machines Cost of quality controls Increased lead time Delivery precision increase Bottlenecks Bottleneck Where are the bottleneck located? What measures needs to be taken? How much would it cost and how much time does it save? Tied up capital, how much is it affected Could we use underutilized personnel or machines to optimize? Inventory Inventory Could we somehow optimize inventory management Perhaps use AI to better predict orders Priorities Priorities Hard to tell where most savings can be made Optimize transportation costs Analyze production to minimize lead-time Frees up locked-in capital Investments could be made with freed up capital


Transcript: Hans Vestberg Job Opportunities Ericsson is always looking for new and innovative employees. If you are seeking employment in Information technology, Research and Development, or Services Engineering Ericsson has a job for you Company Facts Ericsson has continued in the tradition of developing phones. In collaboration with Sony, Sony Ericsson has released a long list of cellular phone models. Ericsson has also contributed a lot to the networking field including mobile, fixed broadband, radio, and IP core networks. CO OP Ericsson also offers many student opportunities whether it be a summer job, internship, master thesis or graduate jobs Ericsson offers many ways for students to gain valuable experience during studies. Current News The company was founded in 1876 by Lars Magnus Ericsson, originally as a telegraph repair shop. Only in 1883 when Lars started working with Henrik Tore Cedergren did the company start to expand into what it is today. Over 1,000 networks in more than 180 countries. More than 40 percent of the world's mobile traffic passes through Ericsson networks. Over 113 989 employees worldwide. Ericsson is now in the process of tying North America together with and LTE network (advertised as 4G) which is a standard for wireless communication of high-speed data for mobile phones and data terminals. The project is predicted to be finished by 2019. Products and Services Ericsson Lars Magnus Ericsson Ericsson is a Swedish multinational technology company that provides and operates telecommunications networks, television and video systems, and related services. Ericsson is one of the world’s largest wireless network equipment developers and operates in more than 180 countries a few of which are Brazil, China, Germany, Ireland, U.S.A, and Canada. Hans Vestberg the current CEO of Ericsson, he is a member of the Broadband Commission for Digital Development, he is chaired on Commission’s climate-change working group, and is on the advisory board of the Digital Health Initiative.


Transcript: . Leif Ericsson & the Viking adventures. Born in the 10th century, Norse explorer Leif Eriksson was the second son of Erik the Red, who is credited with settling Greenland. For his part, Eriksson is considered by many to be the first European to reach North America, centuries ahead of Christopher Columbus. However, the details of his voyage are a matter of historical debate, with one version claiming his landing accidental and another that he had sailed there intentionally after learning of the region from earlier explorers. In either case, Eriksson eventually returned to Greenland, where he had been commissioned by Norwegian king Olaf I Tryggvason to spread Christianity and is believed to have died circa 1020. In the early 1960s, the discovery of the ruins of a Viking settlement. Leif 's name is said like Lafe. Leif and his 35 other crew mates set sale and sailed even further than Leif's father. Ericsson explored many differnet regions like Norway,Greenland,Iceland,and North America.He had a brother Thorvald that also attempted to sail to North America were he was said to be killed.His sister was a b-a,she was a women viking and in some saga's she was known to be an evil spirt from the underworld. Leif Ericsson was the son of Erik the Red.He was one of the first people to reach America,but the news about that didn't travel to us until 1838 and by then Columbus and had already taken over slaves and the country. Sometime after Leif had returned to Greenland, he became restless. He decided to find the lands to the west of which Bjarni had spoke. So he bought Bjarni's boat and set off with Thyrker and some men towards the north, following Bjarni's course. After sailing up the western coast of Greenland, he sailed west for 600 miles and found a land with high glaciers and rock. They landed, but w Leif Ericsson was born in the year 975 Soon after in 986 he and his family moved to Greenland. 999 Ericsson's ship blew off course 1002 another voyage to go west was set up 1003 Ericsson returns to Greenland with timber. Leif Ericsson encouters people from Nova Scotia. 1020 Leif Ericsson dies in Greenland Leif and his father Erik the red were very different,Erik the red named Greendland and Leif decided to name the island he found slabby rock area island he changed this name to Vinland,he did not have the talent of naming things. These are the routes that Leif traveled, he traveled to Iceland,Greenland to America and then back home to Norway.


Transcript: Ericsson Sony Ericsson Founded 2001 Ericsson and Sony Corporation Strategy: Become the world's leading provider of mobile multimedia products within 5 years First profit 2003 Considered technologies like UIQ and Java Certain rules and guidelines for their employees Good environment and good communication between different departments Flexibility Emma, Josefin, Junaid, Omar and Sanar Discussion Thank You for Your attention Questions? Framework Time periods Discussion Inside-out process Outside-in process Combining outside-in and inside-out Coupled process 1981 - The evolutionary year 1987 - The era of telecommunication Innovation strategy, culture and process for Ericsson Closed innovation to open innovation Skunk work 1990-2001 Conclusion Examiner: Henrik Florén and Rögnvaldur Saemundsson 1990-2001 Founded by Lars Magnus Eriksson 1876 Swedish multinational networking, service and telecommunication equipment company Present CEO - Jan Frykhammar Chairman of Ericsson - Leif Johansson Employees worldwide 113,797 Mobile system and mobile phones -> ecosystem Unspoken strategy Innovations for each other Exploration and exploitation Open innovation Combine the strengths and knowledge of the two companies and implement it into one company Striking upward curve until 2009 when they faced issues with an aging product portfolio In 2011 Ericsson announced that they were going to sell their 50% part of Sony Ericsson They left Sony Ericsson because they wanted to focus what they do best Ericsson Halmstad University - 2016-12-20 Segmentation model - Take Five Pioneers, achievers, materialists, sociable and traditionalists Development process more specific Innovation strategy Matrix organization Changes in the organization Agile as developing process Open innovation Framework Organization Introduction 1990-2001 Discussion Ownership changes and reorganization Corporate with General Electrics 1990-1993. After 1993, only Ericsson 1980-1990 2001-2011 Agenda Innovation process Sony Ericsson Ambidexterity - exploration & exploitation Specialization, formalization & centralization Open innovation Skunk works

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