Transcript: One season in the citrus production industry, some three year old trees yielded 220 boxes per acres. That's a lot of oranges! A little more than 70.6 million citrus trees are grown on 473,000 acres of Florida. You love citrus and probably don't know too much about citrus work and their farmers The citrus industry of Florida is huge and informaition comes easy Citrus farmers Citrus farmers work in what is called an citrus grove. A citrus grove is sort of like a orchard . Some citrus fruits include oranges, lemons ,limes ,and grapefruit. Florida produced around 34.1 pounds of oranges per capita mostly from orange juice in 2009 lots of farmers work everyday to get your citrus fruit As you can see there is a lot about citrus you probably did not know before. photo (cc) Malte Sörensen @ flickr Conclusion * any of a group of often thorny trees and shrubs (Citrus and related genera) of the rue family grown in warm regions for their edible fruit (as the orange or lemon) with firm usually thick rind and pulpy flesh; also : the fruit Citrus production
Transcript: About Oat based cereal . Similar to muesli . Dried citron coated and baked in honey Introduction What is SO Special . Natural sugars . No added artificial sweeteners or flavors . Healthy alternative to sugary breakfast cereals What is So Special? The Competition rely on sugar up to 30% Lots of Preservatives The Competition Why not Citrus Crunch? . Natural sugars . No added artificial sweeteners or flavors . Healthy alternative to sugary breakfast cereals Target Market our Target market consists of: - Families with Children - Health Consious People Target Market 3-4 54% 4-8 52% 71+ 50% This is Not Set... Survey Results 80% of you agreed keep it reasonable 1/2 $5.50/600g Survey results Selling Location Super markets Small markets coles woolworths indepentent approach Selling Locations Newspaper adverts -$65, West Australian posters and flyers google ad words Facebook Marketing Strategies Profit $290/day Without us... Profit $600/day With us... Less Stressful 1.5 times profit more spare time Why Chose Us? Why Chose Us?
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Transcript: Importance of Facebook Ads Social Media Contact Us Resources allocated Youtube Channel In House properties Push Post – Alleppey Digital Media Plan Campaigns Building a brand Community Offline Online Integration Tent Cards Danglers E coupons Festive Post Facebook Cover Instagram Facebook Tabs and Other Social Platforms Four Points Know your Citrus Brand Based Push Post Citrus Fan Analytics In House properties Push Post The Park Online Brand Audit Formulation of a Digital and Social Brand Strategy Roadmap Content Management on the above mentioned Social Platforms Content Generation on the above mentioned Social Platforms Measurability of Social media success Twitter Handle Pinterest Promoted Video Sample Content workflow on Selected Social Platforms Agenda Fortune Video Tab 1 Social Media Strategist 1 Brand Content Writer 1 Graphic Designer 1 Media Planner 1 Account Manager Primary reason to use social media is to - BUILD A BRAND COMMUNITY Intro Advt. Sample Contd.. Situational Analysis Social Media Marketing Digital Media Plan PR ATL promotion Situational Analysis In House properties Push Post – Pune Citrus Page Analytics - A Closer View Thank You !!! Social Media Deliverables Promoted Ad sample Taj In House properties Push Post – Bangalore Social Hygiene Digital Strategy - Content & Creative suggestions Weekly 5 posts on Facebook 5 Tweets a week 5 conversations a week Creation of a Pinterest account YouTube channel management Designing of Creatives for all of the above mentioned Social Platforms Campaign Ideation the above mentioned Social Platforms Campaign Management and Execution for the above mentioned Social Platforms Analytic Reports and Brand Reach Measurement Social Media BTL Plan activation and assistance Deliverables In House properties Push Post – Goa 360 Degree Marketing Plan for Sponsored Advt. Sample
Transcript: Nobody knows babies like we do! Quality products . Good Customer service. Every Kid really loves this store.. BABYLOU ABOUT US About Us BabyLou was established in 2004. It has been more than a decade since we started, where we have ensured to take care of every need and want of every child and infant under one roof, true to the caption “NO BODY KNOWS BABIES LIKE WE DO”. Our benchmark is to provide 100% customer service and satisfaction and continue to deliver the same with a wide range of toys, garments and Baby Products. Play and Create We Are Best 01 02 03 Block games Building Blocks help Kids to use their brain. PLAY TO LEARN in Crusing Adventures Our Discoveries Enjoy a sunny vacation aboard a luxury yacht with the LEGO® Creator 3in1 31083 Cruising Adventures set. This ship has all the comforts you need, including a well-equipped cabin and a toilet. Sail away to a sunny bay and take the cool water scooter to the beach. Build a sandcastle, enjoy a picnic, go surfing or check out the cute sea creatures before you head back to the yacht for a spot of fishing. Escape into the mountains Disney Little Princes in Also available for your Babies..... Also... Out of The World… Our reponsibility BABYLOU…. Our Responsibility All children have the right to fun, creative and engaging play experiences. Play is essential because when children play, they learn. As a provider of play experiences, we must ensure that our behaviour and actions are responsible towards all children and towards our stakeholders, society and the environment. We are committed to continue earning the trust our stakeholders place in us, and we are always inspired by children to be the best we can be. Innovate for children We aim to inspire children through our unique playful learning experiences and to play an active role in making a global difference on product safety while being dedicated promoters of responsibility towards children.
Transcript: Citrus Mango store- keep winter squash in a cool, dark place no Refrigeration Drupes Leafy Vegetables jackfruit Pomes carambola cerely leeks brocoli Prepare- Chop off a chunk of winter squash remove, remove seeds, place cut side down in a pan w/ little water, roast for 400 degrees until collapses into sweet, fragrant, slightly caramilized apples Atlantic giant green button (patty pan) Cassava Taro Tree Yams coconut Haricot Mung Navy bean canary Vitisgirdiana Darian Prickly pair Exotic fruit bilberry Squash Core pears Berries Seeds and Pods melon Spinach Chard greens Mustard greens Lychee Tropical fruits Kale Chinese cabbage Bok Choy pomegranite White globe red globe Southport yellow globe Phase 2 Recieving- with deep, saturated colors, no spots or cracks. Stems- hard and corky Kumquat fruit Roots and Tubers V.labrusca onion Family Grapefruit Stem and Stalks Orange Watermelon Grapes (grapes used for wine) red Hokkaido Cabbage salak fruit red whortleberry black currant ogen melon tomato cucumbers Jalapeno Fruit Vegetables Pomelo Vitisvinifera
Transcript: 3.http://en.wikipedia.org/wiki/Citrus Fun Facts 2.http://www.sunkist.com/kids/facts/growing.asp 1.http://www.botanical-journeys-plant-guides.com/pruning-citrus-trees.html Grapefruit,lemons,limes and oranges are the most popular citrus grown. Eating and drinking citrus is very healthy for you. And Citrus is also one of Arizona's 5 c's. Citrus is a common term and genus of flowering plants. Citrus A citrus fruit is a living organism which must be protected from injury and water loss on its journey across the country or ocean. Fruit are carefully picked by hand and put into bins which hold about 900 lbs. The bins are hauled by truck to a packinghouse where the fruit is pregraded to eliminate the obvious culls and washed to clean away dirt and dust. THANK YOU!! citrus Credits 1.After bloom, it takes from 5 to 18 months for fruit to develop. 2.Citrus will grow in almost any kind of soil as long as it drains well. In 1915 the first Citrus plant in America was planted in Haines City,Florida. Packing Citrus
Transcript: Cost: $1.02 per pound Average Cost: $1.25 per pound Nutrients: Loaded with antibacterial, antiviral and immune boosting properties. Lemons also contain citric acid, vitamin C, calcium, magnesium, bioflavonoid, pectin and limonene. Health Benefits: contains immune boosting properties, also used as a weight loss tool as it is a digestive aid and cleanses the liver Recipe: Fresh Grapefruit Juice Smoothie Place the grapefruit juice, strawberries, bananas, yogurt, honey, and ice into a blender. Cover, and blend until smooth LEMONS Recipe: Spiced Orange Salad Fresh oranges are peeled, thinly sliced crosswise, and then tossed with onions, olives and a fragrant vinaigrette made with cumin, curry, cilantro, and mint. Average Cost: 74 cents per pound What are some citrus foods? Recipe: Lemonade Juice lemons and combine with lemon juice, sugar, and water. Stir and adjust. Citrus fruits are high in antioxidants, which are believed to slow the aging process Historically, rations of oranges were given to British soldiers on long ocean voyages to prevent scurvy Grapefruit trees that are budded or grafted should begin to produce some fruit within three years The Huffington Post says lemons have many beauty benefits, which include removing acne and blackheads, whitening teeth, strengthening fingernails and even soothing chapped lips INTERESTING FACTS How/Where are they grown?: Nearly all cultivated grapefruit trees are grown through grafting or budding... Budding is most easily done in the spring. How/Where are they grown?: Lemons are grown on trees in places of warm temperatures Health Benefits: It promotes cardiac health, prevents kidney disease and lowers cholesterol How/Where are they grown?: Orange trees are widely grown in tropical and subtropical climates for their sweet fruit ORANGES Health Benefits: grapefruit helps accelerate weight loss. It also helps in cancer prevention, boosts immune levels and aids digestion Nutrients: Rich in vitamin C, potassium and beta carotenes (yellow/orange pigment - safe source of vitamin A) Nutrients: High in enzymes, water content and has less sodium, rich in vitamin B, magnesium, iron, folic acids, manganese, calcium and potassium Grapefruit Grapefruits Jamie Winkler Citrus ORANGES LEMONS
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