Transcript: Over the past year Microsoft shut down 1,500 computers Millions of computers infected One of the largest banking viruses Over $500 Million Pros Citadel Derrick Baker Malware Cons Thank You For Listening Create a server Register a domain Run the bot builder Distribute Check server for stolen credentials Any Questions? Recap Building and Using Past year on average each person made over 300K Group of 5 people made over $165 Million in two years Requires no actual work Malware can be bought online for about $2,500 100% illegal Up to life in prison if caught Requires some technical knowledge No tech support from the creators like some newer viruses Type of malware that steals banking credentials Caused millions of dollars to be stolen from banks and general public Illegal to run your own botnet Remote Access Tool Botnet Used to spread virus Keylogger Steals banking credentials
Transcript: The aleppo Citadel sit's atop an impressive mountain, which poses an excelent defense against foreign assault. Citadel is a noun, referring to a fortress that commands a city and is used in the control of the inhabitants and in defense during attack or siege. That may come off to most people as a mouthful, so it is easiest to remember it as the primary and most advanced part of a cities protection. Citadel The citadel of Salah Al-Din, located in Egypt, was once a legendary fortress which, over the centuries, has grown to be a tourist attraction. The End Presented by Zach Prescott The word citadel refers to the latin word civis, which means citizen.
Transcript: end by:Quintin current laws government thank you for your time. Thank you! one must present them selves with pride. violations shall be dealt with in secret. show respect at all times even if you don't mean it. monarchy : king valzic, the four whatchers education jobs the citadel all men and women are able to get an education for free and all students are given a discount at all stores called l.i.d and are given more job openings . skills that are learned at the outpost hunting,scavenging,survival,farming,and engineering the jobs to keep the order: sentinel,peace keeper,merchant,hunter,soldier,scout,
Transcript: Synonyms: fort, stronghold, bulwark, bastion & Antonyms: fragility, cabin, limit Helios Islands of Rhodes sit-e-del How to pronounce Citadel Citadel By : Virginia Cowan By : Virginia Cowan (n) a fortress that overlooks and protects a city; any strong or comanding place Citadel The Citadel of Rhodes, Greece is one of the Seven Wonders of the Ancient World. The people called the Citadel "Colossus of Rhodes." Historians believe that it took 12 years to build. The statue of the Sun God, "Helios" sat on top of the Citadel to protect the city.
Transcript: Citadel Classes School of Engineering School of Business School of Education Activies Riverdogs Game Knob Beach Picnic Bulldog-Bullpup Tradition Cadet Prayer Wearing the Ring Knob Knowledge
Transcript: Clean water and environment Safety environment Easy to walk to your work place Many green spaces like parks, library, sport fields...and so on Where will the town be ? What values and ideals will your design represent? 1 cinema 5 restaurants 3 schools 1 town central More than 100 houses 25 apartments 1 police station 1 fire station What buildings and institutions will you plan for? There will be many schools, hospitals, police station and fire station. CITADEL Lots of security Electric gates Password for citizens What does town have ? What services will you provide? It will be near the coastal area.
Transcript: 2,629 total undergrads 676 degree-seeking freshmen Look at Math, Science, History, and Foreign Language grades SAT/ACT scores are evaluated to see actual preparedness and potential for completion of college level work You must be a high school graduate or have a GED You must be at least 17 years of age and no older than 23 years of age at entrance You must NOT be married Activities CSI MECEPs Regimental Band and Pipes Rifle Legion Drill Team ROTC STA-21s Corps of Cadets Master and graduate programs 2013-2014 SC Residents Non-SC Residents Freshmen $25,442 $44,243 Sophomore ..21,376 ..40,177 Junior ..21,376 ..40,177 Senior ..21,376 ..40,177 2,485 miles away The Citadel Located in Charleston, South Carolina
Transcript: Marketing & Promotion The battery is easily charged through a USB charger using the cable included. A fully charged battery lasts for approximately 9 hours of active cycling. LEDs at the front of the collar show the battery level, and a low battery level is indicated by both light and sound. Management Oversight role regarding communication between personnel and department involved in advertising procedures Formulation of promotion strategies Directly check customer responses Draw out expansion and growth plans: startup – desired future position – geographical locations – adequate funding. We believe in creating safe and headgear for both commuting and recreational cyclists through the usage of air-bag technology in the helmet to create a device that is portable, convenient, stylish and more effective than regular helmets. Cetadel is a startup company based in New Delhi The Company currently employs 80+ people The company is relatively small thus does not require complex management procedures Flow of information is very high and communication channels are direct Flow of information is very high and communication channels are direct Regular reporting protocol Place it around your neck and pull the zip up under your chin. The zip needs to be completely closed for the collar to work correctly. Only activate the helmet when cycling. To activate, attach the button on the zip tag to the right-hand side of the collar. Similarly ,it is deactivated when you unclip the button and should always be deactivated when you are not cycling. THE Pedal-for-a-purpose CAMPAIGN -Social Media such as Facebook, Instagram, and Twitter -Brochure -Flyers -Bus ad Functional Differentiation As a part of the National Safety Awareness Week, there will be various awareness seminars held at numerous Schools, Colleges and Universities, promoting fitness and safe riding to all, aged 8 to 23 years. Talking about the necessity of road safety, how one need not worry about cycle/bike safety anymore only because cycling just got easier and safer, through Citadel! Target Market Weaknesses: • New Unknown Product/Concept • Brand Name is Small/Limited Oppurtunities: New Unexplored Market (virtually no competition) Niche Segment Very Affluent Customer Base retail price of Citadel: Rs. 8,000 each retail price of Scarf: Rs. 2,000 each Encouraging Cycling Culture Product A community-based initiative to promote ‘cleaner air, greener earth and fitter and safer riders’. Here the target market for this campaign includes all the bike enthusiasts starting from the age of 8, which includes school kids who treat cycling as a recreation and also a part of learning a necessary life skill. While, Adults look at cycling as a tool to promote green and healthy living. Organised in association with HERO Cycles, Rotary International, Deccan Herald and Red FM New innovation in the bicycle safety gadgets market. More than three times safer than a traditional bicycle helmet. Research & Development Price Over 1,37,000 people were killed in road accidents in 2016 alone. This toll is greater than the number of people killed in all wars together. There is one death every 4 minutes due to road accidents in India. About 75% - 88% of deaths are caused due to head injuries Sensors and Algorithm To revolutionize the helmet industry with state-of-the-art technology and pioneer the advancement of safety on roads. Mission The Airbag Helmet That Protects 8x Better! The income level of those included in the target market ranges from high to medium relative to the economy due to the medium to high price of the product. The age group was determined from the primary research which proved that the ages of 15-50 would be most responsive to the Citadel due to its high price. The outlets will be made available to close to 10 metropolitan and urban cities including Delhi, Mumbai, Bangalore, Chennai and Noida. The company follows functional departmentalization Core Departments: R&D, Finance, Marketing Employees with required skills are grouped and put in respective departments There is a department head which is accountable to the top management Each department contains groups Group supervisors are accountable to department heads This is an online challenge to spread the awareness of safe riding along with messages of fitness and environmental conservation, among the youth and community. Urging everybody to post a selfie, wearing our Airbag helmet and captioning it saying- “SAFETY IS THE NEW COOL! #NoCitadelNoRide Constant upgradation for technological improvements and providing the most customer friendly product. Improving technical know how to provide a competitive pricing strategy that helps in reaching out to the widest range of potential customers. Repairing and refill mechanism that builds a long lasting relationship with the customer The collar is made of waterproof, functional fabric that provides the best possible protection for the built-in airbag system. The cover is easy to remove
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