Transcript: company purpose purpose visualise abusive consumption behavior for strategic and actionable personalized healthcare strategies problem problem solution solution factors to go live now why now? 05 social trends 04 03 trends 02 01 market & competition market & competition product product business model conclusion & discussion PoC PoC team team
Transcript: A public intellectual project by Dena Lagomarsino SEO Feedback: Academics abroad... The article was originally published on HuffPo on April 21st, then crossed the pond to LSE's Researching Sociology blog on April 27th. SOCIAL Read the finished post here: Annie E. Clark, sexual assault survivor from "The Hunting Ground"... Broadcast! In response, I took and added a photo of a public SAAM display at Tulane; added a short, personal hook to begin the piece and tie it together; and tried to increase accessibility by explaining certain terminology and attempting to provide more clear examples. CMS Article Evolution: PLATFORMS http://www.huffingtonpost.com/dena-lagomarsino/sexual-violence-a-capital_b_9740572.html http://www.huffingtonpost.com/dena-lagomarsino/sexual-violence-a-capital_b_9740572.html Social 1) Need a pictures 2)Most clear and publishable 3)Accessibility needs to be increased 4) Good argument 5) Fantastic use of pop culture and academia—just add a personal touch and I’m sold 6) Thoughtful, comprehensive, strong narrative voice Ultimately, mom sharing my piece with her network meant the most to me. In many ways, it is one of the key demographics needed to help shift the paradigm. Pitch! Publish! Idea! Former friends, students, and professors... #RuthlesslyDemocratic Shares Feedback Edits
Transcript: "Let's try this again" How to pitch an idea "Missed the mark" Scenario 2 Part 2 "The final pitch"
Transcript: President Reagan signed the Handicapped Children's Protection Act. this act allowed the parents to have a say in the development of their child's Education Plan Conclusion/December 3, 2004 April 9, 1965 May 17, 1954 January 1, 1990 The Education for All Handicapped Children Act had many major changes. Traumatic brain injury and autism became new disability category. Work Cited August 6, 1986 June 4, 1997 U.S Supreme court believed that the Brown v Board of Education Case was unconstitutional for schools to segregate children by their skin color. That is when the talk about special education came about The Education for all Handicapped Children's Act turned into the Individuals with Disabilities Education Act. ALL students would now have the same curriculum. IDEA Template Introduction Elementary and Secondary Education acted was signed by Lyndon B. Johnson. It was called to equal education for all students and federal funding for students that were in poverty. The landmark legislation are the reason why children with learning disabilities are allowed to attend the same public schools as everyone else. Education for All Handicapped Children Act is that 8 million children in the U.S with disabilities, majority of the children didn't get the proper eduction. Lastly the children that were allowed to attend public school, were put in a separate classroom and also didn't receive the proper education. Congress congratulated the IDEA by having interventions for students, greater accountability and improved educational outcomes. Also the standards for instructions who teach special education went up. 15% of special education funds went towards general education if it were proved that a not equal ratio of students that were minority were placed in special education even if they weren't disabled. Timeline of the Individuals with Disabilities Education Act (IDEA). (n.d.). Retrieved February 26, 2017, from https://educationonline.ku.edu/community/idea-timeline
Transcript: How To Pitch Your Idea By Szabó Ádám Line of talk that attempts to persuade someone or something Sales Pitch: Come up with an unique idea that solves a problem The idea Do market research Know Your Product. Opportunities Be prepared all the time Search The Pitch Connect Describe your product Pitch Tools Build or Draw a prototype of your product Make business plan Create a setting Create presentation Hand shaking Believe in your dreams! Google Apple There are two groups of people: Group number 1. let their dreams fly away and they don't act. Group number 2. make the first steps to make their dream. WHICH PERSON ARE YOU? Thank You!
Transcript: Identification of target market Competition Conclusion Strategy for reaching target market Personal value Business value Identify competition Introduction Technical value How will we overcome competition Product Idea Target Market
Transcript: www.thegoodpitch.com This is key to a successful pitch. 1. You must hook your client. 2. Provide clear communication through well spoken individuals. 3. Provide highly visual, interactive examples for the organization. All of these factors should work together to effectively illuminate the purpose behind your concepts. 1. The Brief: where you meet with your client and hear what it is they want from you. 2. The art of brainstorming 3. Application: actually creating visuals and producing copy-writing to present to your client. standanddelivergroup.com 1. Coming up with an effective idea. 2. Coming up with creative tactics to give life to this idea. 3. Clearly and seamlessly conveying your idea to a company. Ex. Mary Kay Makeup Challenge: Develop a $10 million proposal for a national, fully-integrated marketing campaign to be implemented by the Mary Kay corporate office to run from Feb. 2015 to Feb. 2016. NSAC Case Study Forbes.com The Pitch Definition: An advertising pitch describes the proposals of an advertising agency to promote a product or service. The pitch states the objectives for the campaign and describes how the campaign will deliver its intended results. Companies request advertising pitches so that they can select the most suitable proposal from a number of advertising agencies. A successful pitch should demonstrate that an agency can use the marketing budget effectively to create greater value for a brand, according to the World Federation of Advertisers. How to categorize a pitch effectively: Challenge Process Execution smallbusiness.chron.com/make-advertising-pitch Example "Shoot for a revolution and then the rest will follow"- McKinney WDCW Advertising Agency "This is a business without rules." -The Ad Store The Challenge How To Pitch An Idea "Pitching is the business of advertising." AMC "The Pitch" Execution Process Conclusion
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