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WHY HIRE SMITS TEAM

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by

Kamal Ahmed

on 13 September 2014

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Transcript of WHY HIRE SMITS TEAM

PRICE
EXPOSURE
LOCATION
CONDITION
WHAT
SELLS
WHY HIRE
?
SMITS TEAM
?
THE HOME
THE SMITS
TEAM
Century 21 Gold is in the top 10 offices in Summit County and the top 10 did more than 90% of the production.
THE AVERAGE
Last year the average Realtor in Summit County sold less than
2 homes
.

Many didn’t sell
even ONE!
REALTOR
THE SMITS TEAM
74
Homes Last Year!
SOLD
AND HERE ARE
FEW
SO HOW DO WE DO IT
... DIFFERENT ?
A TEAM ALWAYS
OUTPERFORMS AN INDIVIDUAL
Much like a doctor’s office, you want a specialist when selling one of the biggest investments in life, your home.

An individual can only do so many things well.

There is always someone to answer your questions, show property or meet you at the closing table.

Teams maintain high energy levels because there is always something going on.

Allows the team leaders to concentrate finding a buyer for your home. This means our property will sell faster.
We sell more property and practice makes perfect.
WHY IT WORKS
WHY IT WORKS
DISTRIBUTION TO MORE THAN
500 WEBSITES !

Your property is automatically distributed to more than 800 websites across America and even Europe.
We promote your property to more websites than anyone else.
WHAT IT IS
Over 80% of potential buyers for your home are from someplace else!
If you remember back a few slides we said 4 things sell homes. One of the biggest of those is exposure. You can’t beat the exposure we will provide your property.
Nearly 95% of potential buyers now start searching for their next property on the Internet.
We pay extra to make sure your home is showcased on the major home search sites.
WHY IT WORKS
PHONE PROSPECTING
LIVE
Just like it sounds, we actually pick up the phone and call the people in your building or neighborhood announcing the listing of your property.
WHAT IT IS
Often we find homeowners want their friends or family to purchase near them.
Because we live in a largely second homeowner area, quite often your neighbors wouldn’t know your property was on the market if it weren’t for our call.
People regularly look to upsize or downsize and your home may be perfect for them!
WHY IT WORKS
PROPERTY INFORMATION
HOTLINE
A 24 hour recorded information line that potential buyers call for more information about your property.
Our buyer’s agents are notified immediately of the phone call and receive the potential buyers phone number. Our agents immediately call to provide additional details about your home.
Unlike a flyer box, the Information Hotline is always ready for the next potential buyer.
We have the opportunity to interact with potential buyers immediately and maybe even sell them your home!
We stay in contact with the potential buyers and notify them of any price or status changes of your property.
WHAT IT IS
WHY IT WORKS
PROFESSIONAL
PHOTOGRAPHY
We hire a professional photographer that specializes in architectural photography.
Photos are re-touched and color balanced to ensure your home looks fantastic.
Pictures really are worth a thousand words. Your listing will include 25 high quality photos.
When people search the Internet, often your home can be eliminated if the pictures are poor quality.
In order to sell your home we need to present it in the best light possible. Professional photos really do make a difference.
WHAT IT IS
WHY IT WORKS
PROFESSIONAL
STAGING
We have a professional stager visit your home to make suggestions on decorating your home and moving furniture to make your home as inviting as possible..
As the old motto goes, “First impressions count”. We want your home to show it’s best.
Properties that are staged have been found to sell faster and for more money.
We all have clutter. Nancy will help you choose those items that should be boxed and made ready for your move.
WHAT IT IS
WHY IT WORKS
SCAN CODES FOR PROPERTY
INFORMATION
A digital scan code that can be used by mobile phones.
WHAT IT IS
WHY IT WORKS
PROFESSIONAL
CONTENT
Professional content, when written correctly, can create a story about your home.
Potential buyers want to experience your home in many different mediums.
Purchasing property in our area is tied to the opportunities to enjoy the outdoors. The stories we tell about property must tie into the outdoor experience.
WHAT IT IS
WHY IT WORKS
CUSTOM SINGLE PROPERTY
WEBSITE
A property website promoting your home and only your home.
We add a short internet address to all of your marketing materials so people can see inside your home.
We have links to additional information about the area allowing more time on your site.
A single property website is cleaner. There aren’t any other distracting items to take the focus away from your property.
WHAT IT IS
WHY IT WORKS
More and more people are switching to smart phones. Phones with cameras and a simple software program can scan these codes and can be directed to websites.
Considering the small keyboards on most phones, scan codes are becoming more popular because all you have to do is scan and the website pops up.
We attach scan codes to all of our marketing including flyers, e-flyers and even our business cards!
EXAMPLES
Competition listed at $2 million: “Nice home in a nice neighborhood.”
Our listing at $1.9 million: The ultimate luxury mountain retreat! Located in the exclusive Lewis Ranch gated community, this magnificent 7 bedroom ski-in, ski-out home overlooks Copper Mountain's Lumberjack Lift and offers panoramic views of the ski slopes and the Ten Mile Range..6 Master bedrooms! Designer interior furnishing throughout! Astonishing attention to details and artisan finished in every room!
Amy Smits has been a top producing agent ever since she moved to the mountains. As her business grew she was adamant in wanting to provide the same level of service her clients enjoyed. She assembled her team of professionals for this very purpose. Each member of her team is a full time licensed real estate professional specializing in different areas of the real estate transaction. You can rest assured Amy has a hand in supervising each and every home we sell. When she isn’t in the office, Amy enjoys spending time with her two daughters.
Amy Smits
WHO

IS THE SMITS TEAM?
Kevin Smits is the marketer and visionary for the team. Having spent more than 30 years in sales and marketing, Kevin loves creating stories about the properties we list. In addition, he is directly responsible for the manner in which we present ourselves to the public whether it is online, in print or a new concept altogether. If you are listing your property with us, know that it receives the maximum exposure possible. If you are buying a property, you probably heard about us through one of the many places Kevin and Amy have marketed.
Kevin Smits
Mark Baumann works with both buyers and sellers and is the right hand of Amy. Mark has extensive knowledge of the inventory available in Summit County. You would be hard pressed to find a condo complex or any listed property he hasn’t visited. Mark really listens to the client’s needs and matches them to the perfect property. Our clients really enjoy the fact Mark has the ability to really think outside the box to find the right home at the right price…Mark is up to the task.
Mark Baumann
Laura Karden is also a listing specialist with the team. She is very outgoing and friendly, making you comfortable from the first meeting. Laura has been with our team for nearly 10 years and in that time has written guidebooks for the area on both rock climbing and disc golf. She understands what it takes to price your home right and get it sold in the least amount of time. This translates into more money in your pocket and less inconvenience for you and your guests.
Laura Karden
Will Rawstron is one of our listing specialists. Will specialized for a number of years in selling bank owned properties in all price points. Will understands the entire process from start to finish and has seen nearly every scenario imaginable when it comes to selling your home. As a member of the team, Will looks forward to providing you the absolute best service, allowing you to relax throughout the sales process.
Will Rawstron
PRODUCTION VOLUME
WHY CENTURY
21?
120,000 agents worldwide
8,000 offices
72 countries
Largest real estate company in the world
Most recognized real estate brand
Most trusted real estate brand
TESTIMONIALS
We met Amy through our daughter, while she was living in Summit County. We immediately liked her! When we decided to look for our "little cabin in the woods" we called Amy. She was amazing!! Her personality is charming, she takes great care of her clients and works super hard. She found our cabin.....and we love it! As my husband said, " she was made to be a realtor". We can't say enough great things about Amy and her partner, Mark.
Amy, Mark and the entire team were great to work with and I would highly recommend them to anyone looking in the Summit County area. We were looking for a second home/condo in the area and with Amy's help narrowed our choice to Breckenridge. I purchased the condo without seeing it and I think that speaks volumes about the trust we had in Amy and her team. I had visited the condo complex and had it on our short list, but was unable to make another trip once it came on the market. Amy and Mark were my "eyes and ears" and we couldn't be happier with the purchase and the service they provided.
Amy and her team are outstanding. We have recommended her name to people we know as we know Amy and her team will go over and beyond to find what you need and negotiate the best price.
SELLER AGENCY
What it is:
An agreement between you and I that gives you specific rights.
An instrument describing how I am able to interact with you and any potential buyers for your property.
A document that very few Realtors in our area are ALLOWED to offer.

How it works:
As your seller’s agent, I can share my opinion with you.
Whether working on a counter-offer or during negotiations I am working for you, not the “deal”.
THE SMITS TEAM
MARKETING PLAN
AVERAGE SALES PRICE TO LIST PRICE RATIO
All other agents average 95%
Our team 97%
Our customers net 2% more!
DAYS ON MARKET
All other agents average 269 days
Our team 183 days
Our customers sell 86 days faster!
PER PERSON
All other companies average 8.8 deals per person/per year
Our team averages 17.2 deals per person/per year
That is nearly double the company average!
PRODUCTIVITY
AVERAGE
Melissa Baumann is our transaction coordinator and Amy’s executive assistant. As a licensed agent, she will handle your purchase from the acceptance thru to final close. Our clients really appreciate the easy communication and attention to detail Melissa gives every file. Melissa is readily available throughout the process should our clients have any questions.
Melissa Baumann
Caleb Harsch has worked in both full and partial ownership real estate sales. Caleb works in Summit and Eagle counties helping buyers and sellers purchase the ideal mountain home. Having sold hundreds of properties over the last decade provides for a knowledgeable professional with the skills to negotiate a great deal for our clients. Caleb takes the time to ask all the right questions to find the right home at the right price.
Caleb Harsch
Denise Simens is a member of our administrative staff and ensures your property is well represented across all forms of media. She is responsible for creating the flyer for the property, making sure it is showcased on the major search portals and a sign is placed. Scheduling of professional photography and stager are also done by Denise.
Denise Simens
Melanie Adams is the head admin for the team and is responsible for ensuring the file is complete. Melanie works directly with the title company to ensure they have all documents needed to complete the purchase. In addition she schedules all showings for property and coordinates with the owners any rental activity. Melanie makes sure your property is shown as much as possible.
Melanie Adams
Full transcript