Loading presentation...

Present Remotely

Send the link below via email or IM

Copy

Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.

DeleteCancel

The Truth is out there

or can I have a free lunch?
by

Richard Pamatatau

on 16 August 2016

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of The Truth is out there

THE TRUTH IS OUT THERE....
Dealing with publicity material
Research techniques
Twitter feeds
Delving deeper
Relationships
Thinking about your role
Journalist as prohpylactic
And it is a journalist's work to find it and provide it.
To inform the public sphere.
The Content Ecosystem
Who is who in the zoo?
Avoiding unhealthy situations
Just what is this thing called truth?
The process of (con) structing the news.
Understanding the role of the journalist.
"the reporter has a vested interest in chaos." - Washing reporter Martin Nolan.
News environments are constrained by time, money and space.
News plays in a space where aberration and destruction are the norms.
AT TIMES there is a mutual co-dependency between PR/RELEASE makers and the media
The Highway man makes the news.
Public relations press releases are by definition propaganda
This is one sided information from the point
of view of the organisation on whose behalf the
release was issued.
Is there such a thing as
a free lunch?
Research techniques
Take the press release as a departure point
Be mindful of how you can be conned.
AIR NEW ZEALAND

http://www.nzherald.co.nz/nz/news/article.cfm?c_id=1&objectid=10868051
http://www.nzherald.co.nz/entertainment/news/video.cfm?c_id=1501119&gal_cid=1501119&gallery_id=131212
http://www.stuff.co.nz/travel/advice/8358529/Airline-grabs-the-Bear-essentials
http://tvnz.co.nz/national-news/bear-grylls-face-new-air-nz-video-5354659
http://www.3news.co.nz/Air-NZ-Bear-Grylls-video-an-internet-hit/tabid/421/articleID/291073/Default.aspx
http://www.theedge.co.nz/Bear-Grylls-stars-in-new-Air-NZ-safety-video/tabid/106/articleID/25642/Default.aspx
VERIFY
ASK
CHECK
CHECK AGAIN
We report
We don't promote
We think
We question
We operate without fear or favour
The Companies Office
Other Registers
NEWS VALUES
GO TO A NUMBER OF SOURCES
DON'T ACCEPT AT FACE VALUE
Full transcript