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21 Steps to Sold

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Dushaun Fairley

on 15 January 2014

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Transcript of 21 Steps to Sold

21 Steps to Sold with CENTURY 21 Award
Create Marketing
Attracting buyers
The Offer & Escrow Process
Step 1
Choosing CENTURY 21 Award

Step 2
The 3 C's
Curb Appeal
Getting your house ready to sell
Step 3
Pricing your home to sell
Step 4
Professional Photos & Staging
A picture is worth a thousand words
Step 5
Create Unique Property Website
123 Main Street, Anytown
Intelligent Pricing
The Effect of Overpricing
Activity vs. Timing
Step 6
Create Mobile Ready Media
Ready, Set, List
Identify where buyers come from
Go Global
Operating in 74 Countries and Territories with more than 7,000 Offices and 100,000 Sales Associates Globally
Finding your international buyers
Attracting Buyers
Did you know...

90% of home buyers use the internet to search for a new home*

The internet is the place to be and century21.com is there!
Step 8
Step 10
Step 11
Your listing translated on our international websites allows buyers to search in their native language
Get noticed on the most visited Real Estate Franchise Website
Step 12
Connect via Social Media
Step 13
Step 9
Pushing your listing out to over 800 websites and tracking results
Step 14
Qualifying the Buyer
Require cross qualification with our in house lender
Move. Outbound Referral?
Negotiating Purchase Contract
We will work hard to get the best price for your house
Repair Request
Make necessary requests per buyer
Manage Transaction Timelines
& Contingencies

Step 19
Step 15
Step 16
Step 17
Step 18
Our Goal: Getting you the most money in the shortest amount of time with the least inconvenience
Step 20
Step 21
Create High Quality
Marketing Materials
Step 7
Property Flyer
Property Postcard
...the most recognized brand in Real Estate
Most well known brand
Brand Awareness
Study Source: 2012 Milward Brown Ad Tracking Study
Make the Smarter Bolder Faster
decision and hire...
With 15 Offices & over 800 Agents throughout Southern California
to better serve you
Chino Hills
Golden Triangle
I-15 Corridor
La Mesa
North County Inland
North Orange County
Rancho San Diego
Rancho Santa Margarita
San Diego

All listings will be featured as a
Showcase Property on REALTOR.com
Full transcript