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ASTD ICE - Session M 319
Darin Hartleyon 23 May 2011
Transcript of ASTD ICE - Session M 319
Macro Level Trends
Categories & Examples
Summary Step 1 - Understand the Technology & Business Benefits Step 2 - Identify Sales, Brand, and Organizational Value Step 3 - Choose the Right Technology Step 4 - Tie Social Networking to Business Drivers Step 5 - Get the Organization Engaged & Connected Step 6 - Launch the Social Networking Initiative Step 7 - Build Success One Day at a Time Step 8 - Make it Personal -- Get Customers to Love Your Business Step 9 - Connect Your Business to the World Step 10 - Keep up With New Technologies and Thrive Step 1 Importance of the blend
Great Blog principles
Crowdsourcing Plan your message
Communicate to the haves & have nots
Identify audience, modality, and content categories
Describe training opportunities and what to expect
Leverage continuous feedback Leveraging for recruiting
Niche social networking system
Decreasing bottom line costs Measurement Matters Internally-focused and externally focused examples
Also hybrid examples
Sabre Darin Hartley, M.Ed.
May 23, 2011
ASTD ICE 2011
#10STSSNFB Contact me: