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Blue River Technology

SXSW Eco's Start Up Showcase


on 14 October 2013

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Transcript of Blue River Technology

Lettuce farmer Lisa
Option 1
Plant-level care
Lisa can tend a small plot
few or no chemicals used
Option 2
Field-level care
Lisa can manage large plots
individual plants only rarely examined
broadcast application of herbicides & pesticides
Option 3
Plant-level care at a massive scale
Blue River robots to identify individual plants
precise actions to care for plant needs
Lisa needs more options
Vegetable production
Corn & Soy Production
Organic weed control for corn & soybeans
next application for Blue River's technology (2015)
solves #1 problem for organic farmers
$500M + market opportunity
Lisa's priorities:
Advanced Technology for Better Agriculture
Lettuce Bot
Full transcript