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Media Broadcasting Notes

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Yadira Rodriguez

on 22 April 2016

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Transcript of Media Broadcasting Notes

A good broadcast journalist not only has the necessary technical skills, but the interest and curiosity to learn about the world around them. Broadcast Journalism courses that you will take while you pursue your education should build on that hunger to learn while at the same time teaching you the fundamentals of the trade.
Media Broadcasting Notes
Core Broadcast Journalism Courses
Schools offering degrees in Broadcast Journalism build on a basic liberal arts education. To earn an associate’s or a bachelor’s, broadcast journalism classes.
Advanced Broadcast Journalism Courses
If you have already earned your bachelor’s degree in journalism or a related subject, pursuing an advanced degree can help you secure the more prestigious and highly sought after positions in management, national broadcasting, producing, or writing. Advanced broadcast journalism classes.
Broadcast Journalism Courses
Broadcast Journalists work to bring the news to the mass audience in a variety of media, including newspapers and magazines, radio, and the Internet. As the mediums for reporting the news evolves, the skill set that a broadcast journalist has must evolve with it. To be able to relate not only to the story, but to communicate the human interest involved is critical.
Broadcast Journalism Electives
In addition to the core courses offered by schools, you can choose electives that appeal directly to your area of interest. In addition, these classes transfer nicely to other niches within journalism, including photojournalism, investigative journalism, and sports journalism, to name a few.
Are There Broadcast Journalism Courses Offered Online?
There are many schools offering undergraduate and advanced degrees in Broadcast Journalism online. Now more than ever you can find a program that matches your needs and wants. If you are currently working and are unable to attend classes during the day, you can opt for an online program and work at your own pace. Obtaining an online degree is becoming an appealing option because it does not disrupt your current income and allows you to begin working towards a rewarding career in journalism. If you’d prefer an on-campus program, look to see if there are any offered in your area. The first step is to find out about the schools in your area or those offering online programs and find one that will work for you. Then request information, and get the opportunity to talk to a school representative and get your questions answered.
What Can I do in Addition to my Broadcast Journalism Courses?
A good education is vital to producing a good broadcast journalist, and starting a broadcast journalism career. In addition, many schools and employers require experience to go with that education. One of the best places to get that experience is to take an internship, possibly with a school newspaper, newsletter, magazine, or radio station. Many of the major broadcasting centers also have internships available to college Junior’s and Senior’s. Take part in campus activities, join journalistic associations, and seek feedback for your writing and production activities. This experience, combined with an education, can set you apart when it comes time to apply for the job you’re been working towards.
What Are the Core Courses for Broadcasting Majors?
If you're interesting in majoring in broadcasting, the required core courses include broadcast news writing, television production, reporting and news writing, radio production and communication theory. Broadcasting majors can choose an emphasis in radio or television, and they may work in front of the camera or behind the scenes. Schools offering Journalism degrees can also be found in these popular choices.
Core Broadcasting Classes Overview
Broadcasting curriculum often covers news writing, television production, reporting, radio production and communication theory, among other subjects. In these courses, students will gain presentation skills, learn how to use equipment and apply writing techniques, and edit sound.
Broadcast News Writing
A course in broadcast news writing shows students how to write news scripts for live broadcasts. They learn how to write a news story, daily announcement or breaking news update for a targeted audience within an allotted time frame. For example, a daily announcement may be between 15 and 30 seconds long. The course also shows students how to speak and read clearly in order to get their message across. The main objective of broadcast news writing is to keep the information short and simple.
Television Production
In a television production course, students learn the fundamentals of studio productions at television network stations. Students learn how to work with camera equipment, create their own short studio production and use online and offline production techniques. This course provides students with hands-on training and the opportunity to work behind the scenes of a television studio to see how the technical side of broadcasting works when producing a T.V. show or newscast.
Reporting and News Writing
In this introductory course, students learn the basic writing style that is required in news stories, such as finding out the who, what, where, when, why and how details to inform the audience. Students learn about the inverted pyramid, which is the style that news is written in, with the most important information at the beginning and the least important information at the bottom. The goal of this style is to capture readers' attention at the very beginning. Students usually take this course before taking the broadcast news writing course.
Communication Theory
Communication theory is an introductory course about the history of communication. Students learn about the role of communication in history, communication's effect on society and how communication between age groups, racial groups and social classes differ. Students learn the importance of communication and its effect on a targeted audience.
Radio Production
Radio production courses show students the fundamental workings of a radio show. Students learn how to handle radio production equipment, write radio scripts, record and edit sound, host an on-air show and interview people on the radio. Students may also develop on-air or announcer skills, allowing them to have their own radio show.
For many years, MEDIA BROADCAST has been Europe's leading full-service provider in the media industry. We support radio, TV and content providers along the entire value chain – from content production to contribution to broadcasts delivered to their listeners and viewers.
And, of course, we now also provide the same comprehensive service for the growing Internet-based media world. Whether it is FM or DAB radio, DVB-T or internet television, satellite or fibre optics transmission: with our many years of experience, extensive broadcast infrastructure and own high-security broadband networks, we are well-equipped to provide integrated solutions. Our solutions combine conventional and new innovative technologies to suit the client's needs. We also place great value on ensuring highest possible transmission quality and reliability.
Our IP-based solutions and technologies give radio, television and content providers a qualitative and economic edge. The new networks are universal in that they not only transmit images and sound, but also facilitate the exchange of all other kinds of data and documents. That minimises costs. They also allow previously unattained levels of quality – think HD – to be achieved. And, most importantly: media providers increase their markets and their audiences – because they can reach them anywhere and at any time.
MEDIA BROADCAST ensures that media content no longer only runs on domestic TV and radio sets, but also on mobile devices while these are on the move.
Broadcast networks are universal networks with unique distribution and reception possibilities, and they are suitable for the transmission of all types of data and all industries and for mobile reception in particular.
The distribution costs are independent from the number of individual or jointly addressable users, and inexpensive receivers are used. The networks are not publicly accessible and therefore offer a very high level of security.
Large service areas can be reached at little installation cost with individual transmitters. The variable data capacities are suitable for users from all industries and public organisations.
MEDIA BROADCAST transmits television programmes via all of today's standard technologies: terrestrial transmission, satellite, cable and IP-supported solutions. For example, we operate more than 350 DTT stations and seven DVB-S/S2 platforms.
With the multithek, MEDIA BROADCAST has launched Germany's first hybrid TV portal via DTT. Multithek is digital, free, over-the-air antenna TV. For the first time ever, it provides an HbbTV-based TV experience that consistently links TV and Internet. In addition to regular TV programmes, the portal also offers media libraries and supplementary services such as newscasts, shopping, sport, music or weather reports.
A further achievement for TV providers in the IP environment is MEDIA BROADCAST's large IPTV headend solution, which transforms programmes received via satellite or terrestrially to the IP format, to make them suitable for IPTV.

MEDIA BROADCAST and its predecessors have been broadcasting for some 90 years. Today, we cover the entire spectrum of analogue and digital broadcasts, including FM, long-wave, medium-wave, short-wave or digital via DAB+ and DRM. We operate about 1,650 FM and 100 DAB+ stations, as well as a number of high-performance shortwave stations.
Further radio-based services include the transmission of slide shows, text newscasts or encoded broadcasting – for example to moving vehicles such as ships and trucks that only have limited Internet access.

MEDIA BROADCAST is right on the spot where anything of interest to audiences is taking place. We bring sporting, cultural or company events live to wherever the client wants to see them: in the studio, to the TV set or public viewing screen – where and whenever required, worldwide.
Event Broadcasting
Not only are satellites indispensable for multi-media content feeds and distribution; they are frequently the best solution. They are suitable for broadcasting and receiving just about everywhere – including in places where DTT, microwave transmission or cable are not available.
MEDIA BROADCAST therefore maintains an extensive fleet of mobile units for satellite transmission (SNG). Our teleport in Usingen also has around 100 antennas. These form the basis of the global satellite-supported communication solution we provide for companies and organisations across all sectors.
The Internet is increasingly used to transmit audio and video content. MEDIA BROADCAST's Content Delivery Network (CDN) provide the base for transmitting media content reliably and in the highest quality to the target groups of radio and television providers and corporations.
Internet solutions make it possible to receive all kinds of content on any Internet-capable device anywhere and at any time. Our range of services extends from live streaming to archiving programmes for later use.
This degree explores the evolving nature of television and its relationship with a range of interrelated media forms – radio and the internet, journalism, mobile phones, tablets and iPods. It will train you to analyse visual texts and to create your own. It offers a thorough understanding of television and new media histories, enabling you to go forward to shape the future of television
The Broadcast Communication Certificate Program is for individuals not seeking a master’s degree but would like to acquire or advance their skill set in the broadcasting industry. All courses provide a practical hands-on approach, without a concentration in theory and research.
The certificate program is comprised of 15 credit hours, which totals 5 classes. Classes are offered during the evening hours to accommodate working professionals or individuals who have responsibilities during the day. Students do not have to complete a thesis or capstone project.
Theory and practice of audio and video production; hands-on experience in basic production for radio and television. This course may be waived if the student has an undergraduate degree in broadcasting or work experience with video equipment.
The Society of Broadcast Engineers maintains chapters in more than 100 cities across the United States and in Hong Kong. All major markets have a chapter, as do most medium-size markets. Even some smaller markets have active chapters.
Though chartered by the national organization, SBE chapters operate as independent sub-groups, electing their own officers and planning their own monthly programs. Members can elect to be assigned to any chapter they wish, regardless of their own home or work location. Virtually all chapters welcome non-members to attend meetings; of course, we hope non-members like what they see and will soon join themselves and held support our efforts for the common good of all broadcast engineers!
SBE chapters that qualify with quality programs (and most do qualify!) receive an annual cash rebate of a portion of the national membership dues paid by regular, senior and associate members. This makes it possible for chapters to not charge any local membership dues at all.
If you plan to pursue a career in news reporting, look for a school accredited by the Accrediting Council on Education in Journalism and Mass Communication. Choose a program with specialty courses that closely match your interests and career goals. In addition, look for schools that offer hands-on opportunities to gain experience with professional-quality broadcasting equipment and facilities. This could be through internships, work-study at student radio and television stations, student competitions, projects or festivals.
Courses common at the certificate level include radio and television announcing, audio production, news writing, television field production and public speaking. As a bachelor's degree student, you would likely complete classes in editing, studio production, lighting design, electronic media, videography and media literacy. An internship is usually required for bachelor's degree students.
Graduate programs focus more on the role of media, communications theories and broadcast management. Classes discussing communications law, programming, post production, new media and screenwriting may be offered. A master's thesis and a dissertation typically must be completed at the master's and doctoral levels, respectively.
If you choose an associate's degree program, you could pursue an Associate of Applied Science in Radio and Television Broadcasting. A bachelor's degree program can lead to a Bachelor of Arts degree in telecommunications, media production or radio, television and film. With any of these degrees, you can pursue a career as an advertising salesperson, producer, director, audio engineer or on-air talent.
If you're interested in radio-television research and criticism, you might consider a Master of Arts, Master of Science or a Doctor of Philosophy in Media Studies. These programs focus on the cultural context of broadcast media. If you would rather focus on a practice-based curriculum in media production, you can choose a Master of Fine Arts program. Some doctoral programs also focus on production, sometimes combining the study of radio, television and film criticism with production skills. You don't need a bachelor's degree in radio and television broadcasting to be admitted to a graduate program, but you should be able to demonstrate an interest in the media and have some background in arts production.
Certificate programs will prepare you for entry-level careers in television and radio broadcasting. You'll learn the basic technical skills needed to work as a studio production assistant, camera operator, audio technician or board operator. Some certificate programs include courses in broadcast studio management. Certificate programs are an option if you want to complete your education in about a year and begin working in the field or if you're a working professional and want to sharpen your skills. While you don't need a degree for many technical positions, there are some that require a degree in electrical engineering.
You can find a number of community colleges and universities that offer broadcasting programs from certificates to doctorate degrees. In these programs, you'll take a wide variety of courses that emphasize both the technical and theoretical aspects of radio and television communications.
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