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How to Recruit and Keep Members

New Jersey District of Key Club International

melika behrooz

on 22 September 2012

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Transcript of How to Recruit and Keep Members

KEEPING MEMBERS The Cost to Acquire a Customer (CAC) exceeds the Life Time Value (LTV) a customer brings us. This is my third go-around selling to large enterprises, SkyStream, Kontiki and now Qumu.

I like to explain to you the problem the way I see it, the changes I suggest to avoid making the same mistake again. and RECRUITING Key Club Key Club How to Recruit and Keep Members ? Don't worry! We can help. Invite friends to service projects first Attract members through Public Relations Use the technology you have at your disposal. Get those freshmen! Meetings are generally about conveying information and can be boring. Working hands-on with your community is a great way to show someone what Key Club and service is about! Public relations are how your school presents itself. Make sure your club has a good reputation!
Creating flyers can be challenging. You want to avoid wordiness and make it appealing but also informative. Your editor should be great with this, so work together with them to create promotional tools.
Key Club International also has an abundant amount of resources on their website! Speak at freshmen orientation to show the young ones what Key Club is all about. First impressions are key, so make sure to be friendly and out of this world!
You may not know all the new potential members coming in, but your friends might. Start networking to gain new members! To Do List 1. Speak at freshman Open House Nov. 3rd Have strong leaders that make Key Club something everyone wants to join! Contact your LTG 2. Call LTG 7:30 Your lieutenant governor is in charge of building new clubs. Help your lieutenant governor find potential clubs. Ask your friends and family members if their school would be interested and let your lieutenant governor know.

Suggest building K-Kids and Builders Clubs to show the kids what they can be a part of.

Ask your LTG to speak to potential members and give them an idea of how the higher levels of KCI work. Show your K-LOVE ! Value your members I KEY CLUB Not everyone has reasons why they love Key Club and service. If you’re passionate about what you do, share it. Show others why you became a Key Clubber and why you still are a Key Clubber. Inspire someone. Service isn’t about the recognition, but everyone likes to be appreciated. If a member is doing an outstanding job, don’t let it go unnoticed. Say thank you to members, and treat them once in a while. Recognize members and their birthdays in your club newsletter. Keep members in the know. Hold frequent meetings and publicize them. Make announcements!
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