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PETA presentation

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by

Reema Garabadu

on 29 September 2014

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Transcript of PETA presentation

Some Celebrities affiliated with PETA:
PETA as a Counter Culture
- Ingrid Newkirk

-Vegan and Vegetarian

- Emotional Appeal

-Undercover Investigations
+ Food, Clothing, Experimentation,
Entertainment

-Silver Spring Monkeys Incident

-Animal Welfare Act

-Advertisement Campaigns





$1.25
Monday, February 17, 2014
Vol XCIII, No. 311
About PETA
PETA
opposition eating meat or using any animal products
violent protests
still has interaction with society
Ellen DeGeneres, Elton John, Bono, Brad Pitt, Miley Cyrus, and Paul McCartney
PETA's impact on American Society
3 million members/ supporters
4 main areas
factory farms
clothing industry
laboratories
entertainment industry
protests are usually loud/obnoxious or violent
nude protestors "we'd rather go naked than wear fur"
promote veganism
rejects idea that animals are "property"
Positive
Celebrities

Campus competitions
What They've Done
PETA Key Terms
Stereotypes and Image
NEGATIVE STEREOTYPES POSITIVE STEREOTYPES
- Extreme/ Aggressive
- Representation of all vegetarians
- Sexist (sexualizes women)
- Limits medical research/ medical
progress for humans
- Hypocritical


- Reveals corruption/
+ Ultimate protector of
animals
- Provides information about
protecting animals/ living a
cruelty-free lifestyle

Negative
outrageous claims
radical
PETA's Impact on American Society cont.
PETA Traditions
top vegetarians
celebrities
Vegan-magazine.com
PETA.org
PETA.org
PETA.org
independent.co.uk
animalliberationpressoffice.org
mediabistro.com
en.wikipedia.org
Toptenz.net
PETA Undercover Investigation into the University of Utah's Lab
peta.org
Indicine.com
secure.peta.org
flickr.com
This image is used under a CC license from: flickr.com
trademark.markify.com
revealed horrific conditions in which pigs lived on pig-breeding factory farms, leading to first-ever felony indictments of farm workers
revealed Florida exotic-animal "training school" was beating big cats with ax-handles, encouraged the development of new regulations on animal training methods
persuaded oil companies to cover their exhaust stacks to protect birds and bats from being burned alive
got McDonald's, Burger King, and Wendy's to make basic welfare improvements for farm animals
got PETCO to stop selling large birds and to take better care of its animals
Full transcript