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Hara Kenya and Jap design
Transcript of Hara Kenya and Jap design
Professor at Mushashino Art University
Representive of Nippon Design Centre
Design Director of MUJI Brief Introductions Kenya Hara is one of the most respectable Japanese designers.
he has been seeking future communication resources he finds within Japanese culture and technology.
He represents a new generation of designers in Japan. MUJI, a Japanese manufacturer and brand that’s already had a design-heavy history, approached Kenya Hara to take the job of design director.
Kenya Hara joined MUJI and help guide the company itself rather than just simply design package and poster for its product. MUJI poster BRANDLESS As a “brandless” brand, MUJI products have a limited colour range and are displayed on shelves with minimal packaging, displaying only functional product information.
Kenya Hara’s poster design for MUJI illustrated this perfectly. the Nagano Winter Olympics He incorporated traditional Japanese cultural features in designing the opening and closing ceremonies of the Nagano Winter Olympics. In his book Designing Design, which received great reputation internationally, he impresses upon the reader the importance of emptiness in both the visual and philosophical traditions of Japan. Designing Design In an interview in 2005 Hara stated that Everything in the world has become an object of interest for me. Everthing is designed. Reviews China and Japan has many common in historical tradition, cultural background, and social system and certainly in design. If we want to examine Chinese design today, comparisons with our greatest neighbour and rival Japan will inevitably surface. Kenya Hara’s graphic design has a beauty in simplicity. It is a unique product concept that rooted in Japan’s culture and traditions. What’s notable is that this kind of Japanese simple is not the same as Western simple. In contrast to Kenya Hara and other Jap-designers, Chinese designers aren’t connected with our past; there’s a huge gap in our culture. That’s what we lacking. Thank You The End RE-DESIGN designed by Kenya Hara CLOTH In 1998, Kenya Hara worked on the sign design and VI system for Umeda Hospital. When cloth signs become dirty, you can easily remove and replace it with a clean new sign. This design expressed a feeling of clean and tidy. In the case of VI design for the hospital, hedid a great job of persuading the management to take on the idea of using cloth signs. Umeda Hospital simplicity You may not be a designer, but if you do agree that our life isn't supposed to be ticky-tacky and we aren't supposed to get worn down by the stereotyped day-to-day life. Past&Now&Future I'm a designer , but a designer doesn't only mean someone that is good at designing, but also someone leading an ideal life of design concept.