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PEMASARAN INTERAKTIF MELALUI INTERNET

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by

Schah Manipulasi

on 8 October 2014

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Transcript of PEMASARAN INTERAKTIF MELALUI INTERNET

OBJEKTIF BENGKEL
1. Memberi pengenalan mengenai Pemasaran E-marketing / I-marketing

2. Menceritakan pengelaman & Nasihat.
PENGENALAN
PELOPOR E-MARKETING TERKAYA DUNIA
#2 Bill Gates $80.6B (microsoft /Bing )
#14 Mark Zuckerberg $33.6B (facebook)
#17 Larry Page $31.3B (google)
#19 Sergey Brin $30.8B (google)
#21 Jeff Bezos $29.3B (Amazon)
#30 Steve Ballm $22.2B (microsoft /Bing )
#37 Jack Ma $19.5B (e-commerce)

1. Google.com
2. Facebook
3. Amazon
4. E-bay
5. Mudah.com.my
6. Lelong.com.my
7. Alibaba
CONTOH KITARAN E-MARKETING
JENIS-JENIS E-MARKETING
1.Banner
2.Sponserships
3.Pop-ups/pop unders
4.push tecnologi
5.Link
6.Paid Search
7.Behavioral Targeting
8.Countex ads

PEMASARAN INTERAKTIF MELALUI INTERNET
PEMILIK WEBSITE


# Membayar PEMILIK WEBSITE
bagi mempromosikan produknya

# menyediakan iklan
& menanggung kos pengiklanan



# Menarik "PENGGUNA/PELANGGAN"

# Mencari "SYARIKAT" yang ingin
mengiklankan produk

# Menerima bayaran daripada "Syarikat"

# Menanggung kos penyelenggaraan
website & Hosting
ANTARA WEBSITE E-MARKETING
KEBAIKAN
PENGGUNA

PEMILIK PRODUK
# Mendapat perkhidmatan yang diberikan oleh "PEMILIK WEBSITE"

# Menerima iklan Pemilik produk (Syarikat) daripada
"PEMILIK WEBSITE"
# E-Marketing adalah Pemasaran berasaskan internet bagi membantu
Meningkatkan jualan sesuatu produk
Full transcript