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Mary Lou Rabideau-Bruno IDT501 Final Project

Final Project for IDT 501 Professor Russell L. Kahn, Ph.D.

Mary Rabideau Bruno

on 24 April 2010

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Transcript of Mary Lou Rabideau-Bruno IDT501 Final Project

Ownership Responsivenss Purpose Engagement Inclusiveness Failing the Test Passing the Test Mary Lou Rabideau-Bruno
IDT501-Information Design Theory
Final Project
Professor Russell L. Kahn, Ph.D.
A Human Centered Approach
Webkinz invites the user in by telling you to come in and play Webkinz is a strong example of engagement. The website is focused on the user. Not only are you asked to come in and play, the website wants you to be a member of its community. The website's intended purpose is to offer an engaging social network for webkinz customers. The website allows the user access to information about webkinz, games, chat, a virtual world for your virtual pet, and how to go beyond the website. The website only offers buttons to click to navigate to other places in the website. It does not change the page layout. You may become a member of the website but there is a lack of ownership here. The user does not create anything at this part of the website. It is not theirs but rather the Ganz company is in charge. References

Cooley, M. (2000). Human-centered design. In R. Jacobson (Ed), Information design (pp. 59-81). Cambridge MIT Press.

Webkinz. (2010). Retrieved from: http://www.webkinz.com/us_en/
Thank You! "A sense that one is being invited to participate in the process" (Cooley, 2000, pg.68). "The system is capable of responding to the purpose the user has in mind and then encouraging him or her to go beyond it" (Cooley, 2000, pg.70) "The system should be inviting and tend to invite you in and make you feel part of a community of activities with which you are familiar and on friendly terms" (Cooley, 2000, pg. 68). "A general sense that you can get the system to respond to your requirements and your individual needs and ways of doing things" (Cooley, 2000, pg.68). "A feeling that you have created and thereby own parts of the system" (Cooley, 2000, pg. 68). Principles of Human-Centered Design "We are gradually becoming observers of life rather than its active participants. Education in the sense in which I use it above should imbue a sense of excitement, discovery, and imagination" (Cooley, 2000, pg. 80). "HCS provides a powerful alternative philosophy for system design and broader educational and societal development" (Cooley, 2000, pg. 64) Coherence "The embedded meanings, if not immediately evident, at least must not be cloaked or obscure" (Cooley, 2000, pg. 68). Webkinz has transparency in its design.The cartoon-like feel of the webpage attracts the child target audience.It is apparent what is going on at this site and I believe it is fun.
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