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Broadcast Journalism Occupational Report

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Amy Deroo

on 24 June 2010

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Transcript of Broadcast Journalism Occupational Report

Broadcast Journalism Broadcast journalists gather, interpret, and disseminate news across broadcast media (radio and television) using audio and visual tools. History Radio was the first medium for broadcast journalism, starting in 1906 Television emerged in 1925; NBC, CBS, and the BBC were the first networks to broadcast using television Edward R. Murrow (1908-1965)
-"Father of broadcast journalism"
-Uncovered the "red scare" and McCarthyism "The Medium is the message."
-Marshall McLuhan Satellite television evolved in 1974, with satellite radio not following until the early 90's A Day in the Life...
Gather news and prepare (write and produce) reports on-location or in the studio
Track sources of information
Conduct interviews in-person or via phone
Work in a hectic environment; tight deadlines (daily), live feeds, long hours
Correspondents often report in dangerous conditions to cover breaking news Salary & Career Ladder Employment Outlook Education/ Qualifications Skills & Attributes Changes Values & Calling Start as production assistant Copy-writer On-air talent (reporter/correspondent) in general assignment reporting Advance to a niche (e.g. political correspondent, foreign correspondent, health editor) Anchor Salary:
Salaries vary depending on market size
Median annual salary - $37,710
Lowest 10% - $20,180
Highest 10% - more than $77,480
Anchors earn a median salary of $51,890
In larger metropolitan markets, the median annual salary for anchors is $156,000

According to the U.S. Bureau of Labor Statistics, jobs for reporters will experience a moderate decline of 6% from 2008 to 2018
Due to consolidation among media outlets and a decrease in advertising revenue
Competition will continue to be toughest in national and large metropolitan markets
Improving technology is expected to eventually create jobs Bachelor's degree in journalism, communications preferred
Supplemental degree in subject-area (economics, business, political science) also beneficial
Internship with news organization
Production experience (i.e. cutting audio, transcribing tape, producing news packages)
Larger markets generally only hire experienced reporters RadiO Television Edward R. Murrow Satellite "Good night and good luck." Communication Speaking Writing Interacting Persuading Interviewing Listening Creativity Analytical Performing Composing Brainstorming Intuition Producing Research Forecast Analyze Broadcast journalism in Web 2.0 Consolidation Convergence Interaction Radio industry has undergone a radical consolidation of ownership with conglomerates like Clear Channel owning most stations in the U.S.
Has resulted in de-emphasis on local news
Television has gone in a similar direction and is dominated by major national networks (ABC, NBC, CBS)
Television has also become pundit-oriented with the advent of Fox News and MSNBC in the mid-90's Immediate commentary
Citizen journalism (blogging)
Social media (YouTube, Facebook, etc.) Networks generally have online counterparts
Reporters are expected to write stories for the web paired with audio and visuals from the original story .................. "And that's the way it is."
-Walter Cronkite Role of the Reporter Values By: Amy Deroo Personal Skills Objectivity Compassion Excitement
Public contact
Change & Variety
Public Service
Full transcript