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Transcript of Marketing Presentation
Responsibilities of Someone in Marketing
Skills Required in Marketing
-Good communication skills
-Creativity and imagination
-Knowledge in sociology and technology
-Provide leadership on serving the client better.
-Support sales team and distribution partners.
-Manage advertising and promotions.
-Manage client relationships.
-Bachelors degree typically required
-Degree in marketing or related field
-Associates degree in Marketing
Subjects to Study at College Level
Extracurriculars and Volunteer
-Internet or E-Marketing
Long Term Goals
-provides special deals to consumers for a price less than the amount they will save from the coupon
-provides business to companies
-Provide life, home, auto, and retirement insurance
-Provides brand auto insurance through Esurance
-Online Social Networking
-Users send and receive messages of 140 characters long
-Largest drug retailing chain in the United States
-Consumer goods (hygiene, health, food, etc.)
-Pharmacy and health wellness services
-Social networking for professional people
-Gain and maintain business connections
-Upload resume to showcase work
-Assist in finding jobs, people, and business opportunities
-DECA (described in goals)
-Market Day Volunteers
-Debate Club: Communication Skills
-Starting a Small Business (ex: lawn mowing company, piano lessons, etc.) - (described in goals)
-A food service that caters to local high schools for major events.
-They also sell assortments and different types of food that DECA students sell monthly to teachers
-This helps the student get a better sense of marketing and selling in the real world
-Helps with communication
-Helps create an overall understanding for...
-Life (in general)
-Competitions will help prepare students for public speaking which is vital through college and in most jobs
Short Term Goals
◦Find a local company that specializes in marketing and advertising
◦Communicate/get in contact with a person who works there
◦Ask to shadow an employee for a day to get a sense of what the job is like
◦Ask for an internship (no-pay) -- and work for the company
Short Term Goals Cont.
◦DECA - national business club run through most high schools across America
◦Join or create your DECA club at your respective high school
◦Work on role plays, econ tests, cluster exams, and specialty business projects to make it further in the competitions.
◦Competitions - regionals, state, nationals
Long Term Goals
◦Create original ideas for a product or a new way of marketing a product
◦Present it to a company or create your own Advertising/Marketing Company
The Four P's of Marketing
A marketing career is always near!