Loading presentation...

Present Remotely

Send the link below via email or IM

Copy

Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.

DeleteCancel

Make your likes visible on Facebook?

Connect your Facebook account to Prezi and let your likes appear on your timeline.
You can change this under Settings & Account at any time.

No, thanks

Google Glass Marketing Plan

MKT 350
by

Courtney Davidek

on 28 November 2012

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of Google Glass Marketing Plan

Tim DeVine, Evan Lian, Diamond Smith, Khadijah Johnson, Courtney Davidek Google Glass
Marketing Plan Product and Environmental Over view Google
SWOT
Analysis Googles Strengths, Weaknesses, Opportunities,
and Threats. Attractive
Markets 1. International Male Business Travelers
between the ages of 24 - 36 3. Male and Female American Teenagers
14 - 19 2. Tech Savvy Male Enthusiast,
Ages 21 - 40 Google Glass's
Target Market Tech Savvy Male Enthusiast,
21- 40 Why?
Target Market
Demographics Product
Description Google Glass
Perceptual Map Product Decisions Core features
Core benefits Place Multi Distribution Selective Distribution Price Pricing
Strategy Promotion Key Messages Strategies Mobile Marketing Social Media Guerrilla Marketing Nontraditional Tactics Traditional Billboards Commercials Magazines Thank You We would like to take this time to answer any questions or comments you may have
Full transcript