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COUNTER

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by

Domen Bajde

on 9 August 2013

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Transcript of COUNTER

The question
How do consumers engage with copyright online?
How do users engage with copyright in UGC contexts?
The method
Virtual ethnography
The 'Web storm' approach
Data
in situ
grassroots
bottom-up
prolonged immersion in an online setting
taking account of the activities, understandings, ...
participating
4000 videos
7000 user comments
7 'informants'
and much more...
The 'answers'
CONFLICT
How users position the parties involved in the struggle
How users construe the space in which copyright struggles take place
the 'David position'
‘non-commercial space’
‘our internet culture’
The users portray themselves as ‘the people’, ordinary persons caught in the crossfire.
Powerless users vs. the all-powerful corporations.

Empowered 'Davids' fighting back.
This problem highlights bigger problems in America - The Corporation rights in this country. Did you guys know corporations have more rights then me and you as a person. They will not stop until they own us all. I feel so powerless against these giants the only option we got left is armed rebellion. (mbleek2001)
Combining several interpretative repertoires to construct YouTube as a sphere that falls outside the commercial realm and thus outside of the restrictions imposed by copyright
FUCK THIS! youtube was the only place where everyone could get together and share their thoughts, mind, feelings, or just come to hang out and see cool videos! this site was made great by the very people that they are turning their backs on! YOUTUBE IS NOTHING WITHOUT THE PEOPLE! IT IS A SITE MADE BY THE PEOPLE AND FOR THEM! (nejisdeath)

Here youtube is the public and in the public you can say what ever you want so in the public you can say sing yell what ever you want so why are they getting mad at us when its the public you know. Its like you cant sing in a park. You know what i mean. (segafan1111)
The users claim the internet as their own, a device that separates (as oppose to connects) them from the corporate world.
In short, I did a lot. I cared. I wanted to understand. I wanted to know what it was I had done wrong, and how I could resolve matters. And you know what really upset me? How incredibly hard it was to get concrete information.

In what world can a 45 year old professional Businessman, who happens to be an accomplished amateur drummer, be too scared to fight for his rights when he only wishes to upload a video of himself dressed as a Gorilla for all the world to enjoy and laugh at?
(jouxplan)
It's not against the law, it's against THEIR law. (fidoda)

It's a law that no long applies in the digital age. It simply cannot be applied. It was a losing battle from the beginning - trying to claim ownership to intellectual "property". (oliviatree)
The implications
Uncertainty stimulated innovation but powerful copyright owners found ways to threaten platforms
In turn, platforms promote 'advanced' copyright regulation systems that generate new 'secondary' uncertainties for users
Regulatory conversations, while absorbing legal uncertainty, continuously redraw and adjust the boundaries between legal and illegal activities.
Regulatory conversations between platforms and users is silent on transnational variations of copyright that generate uncertainty.
Domen Bajde,
Leonhad Dobusch,
Sigrid Quack

The concepts
regulatory uncertainy in digital grey zones
Regulatory conversations
regulatory asymmetries
regime complexity
regulatory ambiguity

‘educational mission’
from adolescent days to policing users
Uncertainty driven innovation running out of pace?
Full transcript