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SP2

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by

Allison Gnaegy

on 25 May 2011

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Transcript of SP2

Allison Gnaegy's Senior Project May 26th, 2011 What are the characteristics of a successful yearbook staff and how can they be implemented into Bedford High School's yearbook program? What is the student body's general perception of the yearbook at BHS?
What are the components of a successful high school yearbook staff?
What information should be included in a high school yearbook staff manual? Essential Question Sub-Questions Why? Editor-in-Chief, Pawprints Editor-in-Chief, St. Clair Middle School yearbook Interest in college yearbook BHS yearbook in need of development Inspired by award-winning books Yearbook Inspiration Columbia Scholastic Press Association 2009, 2010, 2011 Consistency Knowledge Motivation Organization Inspiration Conferences & Conventions,
Award-Winning Books & Designs Award-Winning Books & Designs Organization Networking
Lectures/Sessions
Industry professionals
Book critiques
Boost for following year's book development Staff directory
Staff positions with job descriptions & responsibilities
Submission information
Beats system assignments Editor(s)-in-Chief
Oversee entire production and distribution of the yearbook
Proofread and prepare all pages for submission
Examine all proofs and make necessary changes
Set deadlines, mini-deadlines for production
Make spread assignments
Work closely with other editors to determine overall appearance of the book, maintain continuity and develop the theme throughout the book
Assist other staff members and help to teach necessary skills and techniques Advisor
Editor(s)-in-Chief
Copy Editor(s)
Photography Editor(s)
Club Section Editor(s)
Features Section Editor(s)
Sports Section Editor(s)
Business Management Team Club Section Editor(s)
Supervise and organize production of the clubs section
Promote and organize club photos on a designated “Club Photo Day”
Help identify all people in club photos by distributing photos to club advisors
Contact individual clubs to find out special events and photo opportunities
Design club pages with the help of other editors and create a template Business Management Team
Keep track of sales goals
Receive and record business advertisement and sponsorship orders
Receive and record parent advertisements as they are ordered online
Format advertisement pages
Keep track of the number of yearbooks sold
Develop and distribute advertisement and sponsorship order forms
Develop sales campaigns throughout the year K NOWLEDGE Style Guide Thank you! Aaron Carper, Jostens Representative
Bresca Gagnon, Senior Project Advisor
Seth Spinner, BHS Yearbook Advisor 2010/2011
Katherine Godin, BHS Yearbook Advisor 2008 to 2010
Gary Dempsey, Assistant Principal Bibliography Albian Staff Manual. Washington, DC: St. Albans School, 2010.

Daly, Kathy. "28 Ways to Motivate Yearbook Staff." Student Press Review. Student Press Review. 1 Apr. 2011 <http://www.studentpressreview.com/december-2010-issue/daly-motivate-yearbook-staff>.

Gull Lake High School Yearbook Staff Manual 2010-11. Richland, MI: Gull Lake High School, 2010.

Kazmierski, Crystal. "10 points about fonts - What you need to know to tell your story in style." Walsworth Yearbooks Fall 2007. Walsworth Publishing Company. 1 Apr. 2011 <http://www.walsworthyearbooks.com/idea-file/8980/10-points-about-fonts-what-you-need-to-know-to-tell-the-story-in-style/>.

Kazmierski, Crystal. "10 ways to tell your story using fonts." Walsworth Yearbooks Fall 2007. Walsworth Publishing Company. 1 Apr. 2011 <http://www.walsworthyearbooks.com/idea-file/9680/new-advisers-can-succeed/>.

Ray, Karen. "New advisers can succeed." Walsworth Yearbooks Fall 2007. Walsworth Publishing Company. 1 Apr. 2011 <http://www.walsworthyearbooks.com/idea-file/9680/new-advisers-can-succeed/>.

Roehrig, Jane, and Heidi Bryant. "15 tips for surviving the first week." Herff Jones Yearbooks. Herff Jones, Inc. 1 Apr. 2011 <http://www.yearbooks.biz/?event=FAQ.Detail&faq=170>.

Roehrig, Jane, Heidi Bryant, and Lisa Keene. "What should be in my staff manual?" Herff Jones Yearbooks. Herff Jones, Inc. 1 Apr. 2011 <http://www.yearbooks.biz/?event=FAQ.Detail&faq=169>.

Swinkle, Randy. "Guide your legal rights with a policy manual." Walsworth Yearbooks 2006. Walsworth Publishing Company. 1 Apr. 2011 <http://www.walsworthyearbooks.com/idea-file/6750/guide-your-legal-rights-with-a-policy-manual/>.

Walsworth Idea File Staff. "Yearbook staff manual should answer any staff question." Walsworth Yearbooks Fall 2007. Walsworth Publishing Company. 1 Apr. 2011 <http://www.walsworthyearbooks.com/idea-file/9420/5-simple-ideas-for-staff-manual-contents/>.

Watchtower Yearbook Staff Manual. Beverly Hills, CA: Beverly Hills High School, 2010.

Zweibel, Kathy. "Create a staff manual: Full version." Quill and Scroll Society 2007.
University of Iowa School of Journalism and Mass Communication. 1 Apr. 2011 <http://www.uiowa.edu/~quill-sc/magazine/webcontent/zweibel.html>. AOK: Staff Manual Take Away Piece THEME "From font faces and sizes to white space, all aspects of the theme and design of the 2011/2012 book should be described in great detail. A description of the cover should also be included and, once it arrives, a copy of the cover proof should be included along with the manual." Components of a good staff manual Questions? Students' perception What I learned Yearbook is something I wish to pursue in college Possible career in publishing I don't respond well to micromanagement The best research comes from individuals and their personal experiences, not Google Policies and Procedures Content
Portrait
Book Sales
Advertising and Sponsorship
Obituaries Yearbook information
Policies and procedures
Yearly goals and objectives
Yearly theme and design Staff organization
Style guide
Book sales and marketing
Documents (progress reports, checklists) Outside Expert Aaron Carper, BHS Jostens Representative AOK: Staff Manual What is it? Why is it important? Yearbook Survey Question 5: Would you be interested in a partially black-and-white yearbook (instead of full-color) if it decreased the price of the book?
• Yes- I would not mind a partially black-and-white book – 72 responses
• Yes I support anything that brings the price down – 28 responses
• No- I want to have a full-color book – 75 responses Question 8: Would you be willing to pay an extra $3 or $4 for a Spring Sports supplement?
• Yes- I would be willing to pay for a Spring Supplement – 59 responses
• No- I do not care to pay for a Spring Supplement – 55 responses
• Maybe- it would depend on how much the book itself costs – 54 responses Question 9: Are you—or have you ever been—interested in joining the BHS yearbook staff in the form of a club?
•Yes –37 responses
•No – 80 responses
•It would depend on the meeting times – 51 responses Conducted via Survey Monkey
April 2nd, 2011, to April 4th, 2011

Open to any current student or graduate of the class of 2010

10 Questions
168 Responses Talk about grammar
& such What is the student body's general perception of the yearbook at BHS?
What are the components of a successful high school yearbook staff?
What information should be included in a high school yearbook staff manual?
Full transcript