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Analysing a TV Advert

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by

J Hancock

on 25 October 2012

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Transcript of Analysing a TV Advert

STARTER EXAMPLE TASK What is target audience?
What does representation mean? L.O
How do I analyse a TV advert, focusing on target audience and representation? product shown aimed
section people Target audience
The _ _ _ _ _ _ _ of society that a particular media _ _ _ _ _ _ _ is _ _ _ _ _ at

Representation
The way _ _ _ _ _ _ in the media product are _ _ _ _ _ Key Terms product shown aimed
section people Target audience
The _ _ _ _ _ _ _ of society that a particular media _ _ _ _ _ _ _ is _ _ _ _ _ at

Representation
The way _ _ _ _ _ _ in the media product are _ _ _ _ _ Who is the target audience for this TV advert?

How are women represented? On your weebly, write up the notes you have made on the WKD advert into a paragraph analysing the target audience and representation in the advert

Success Criteria:
MUST: explain the target audience and representations in the advert, using specific examples
SHOULD: Suggest reasons for how the representation in the advert appeals to the specific target audience
COULD: refer to Uses & Gratifications theory/ Maslow’s Hierarchy of Needs in your paragraph Swap computers with a partner

Using the success criteria, type them a STRENGTH and a TARGET for improvement

Success Criteria:
MUST: explain the target audience and representations in the advert, using specific examples
SHOULD: Suggest reasons for how the representation in the advert appeals to the specific target audience
COULD: refer to Uses & Gratifications theory/ Maslow’s Hierarchy of Needs in your paragraph Plenary
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