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San Antonio Spurs Presentation

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by

Jake Essel

on 15 May 2015

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Transcript of San Antonio Spurs Presentation

San Antonio Spurs
Marketing Plan


FONTS
Target Market


family's

Kids within the age of 5-18


Promotional Strategies
In ads have popular actors and child actors

Ads with the team members in it

Social media: Facebook, Twitter and Instagram

Kids night
SWOT Analysis

Strengths:
Charity
Community work
Players from all around the the world

Weaknesses:
Not a popular team

Opportunities:
Charity and public events will help get the team known

Threats:
Bigger teams making bigger TV ads


Community
Goals

Create a bigger fan base
around the country

Start new community events


Build community centers

Increase sales by 5%







Outdoor courts
Indoor courts



Tony Parker & Kawhi Leonard going to new courts during off season and playing with the fans

Tim Duncan & Manu Ginobili going to hospitals to see the sick kids
Players:
Buildings:
Full transcript