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Funding Workshop

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Jason Prentis

on 27 April 2015

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Transcript of Funding Workshop

By Lambeth Council & Growing Rosendale
Funding Workshop
Tuesday 5 November 2013
CONTENTS
Welcome & introductions
Purpose of this workshop
Finding and choosing funders
Definitions
Writing style - ensuring legibility
Structuring an application
Ensuring eligibility
Introductions
Name
What you want funding for
Experience of funding applications
What do you want from the workshop

Setting up a Residents' Association
Benefits:
Gives a more coherent voice;
Creates stronger community;
Can improve your social life!
Essential for applying for funds if you're not already part of a constituted group or charity
What you'll need:
A Chairperson;
A secretary;
A treasurer;
A constitution;
A bank account that requires at least two non-related people to sign for cheques and withdrawals
That's when good neighbours become good friends...
www.bbc.co.uk/dna/collective/a26100505
Definitions
'Outcomes'
'Aims'
'Outputs'
'Objectives'
'Inputs'
'Core costs'
'Capital'
'Revenue'
Eligibility exercise
Please refer to handouts
What's the outcome?
Delivering a composting workshop on an estate
Output:
Outcome(s):
Reduction in waste going to landfill;
Council saves money (£138 per tonne of waste);
Waste reused on estate, helping residents produce own food;
Creates talking point; encourages more participation in community
What's the outcome?
Output:
Starting a football team for 13-14 year-olds in a deprived area
Outcomes:
Reduction in youth crime;
Increased fitness;
Reduction in obesity;
Young people have greater sense of purpose;
Improved employment prospects;
Greater social inclusion.
What's the outcome?
Output:
Running an IT course for elderly people
Outcomes:
Reduced sense of isolation;
Elderly people more confident in use of IT;
Elderly people able to play greater role in society;
Increase in positive references to Princess Diana in Daily Mail website comment threads etc...
A Voyage into the Mind of a Funder...
Charity
Faceless corporation
Committee
Simon
Tons
of
work
Headache
Messy divorce
Desperate for an excuse to not read your application
Readable
Immediately
relevant
Not too
many long
words
Make sure it's read:
Short
sentences
FOG Index
Count the number of sentences in the passage;
Divide the number of words by the number of sentences; make a note!
Count the number of words of three or more syllables ('complex words'); don't include proper nouns;
Number of complex words, divided by number of words, multiplied by 100 = percentage of complex words; make a note!
Now add

the average number of words per sentence to the percentage of complex words;
Multiply the result by 0.4;
This gives you your FOG Index score.
The Guardian
BBC Website
The Mail
Government paper
Harry Potter
1984
Ulysses
Jargon
Engagement
Capacity building
Steakholder
Empowerment
Transformational
Synergies
Sustainable
Cross-cutting
Going forward
Avoid inadvertantly revealing your negative thoughts. For example:

"We hope to reduce the impact of initial hostility to the project by..."

"We will reduce the likelihood of incurring unexpected expenditure by..."

"We don't expect there to be any problems arising from lack of skills..."
Spelling, grammar and punctuation
Know your apostrophes:
My sisters friends books
My sister's friend's books
My sisters' friend's books
My sister's friends' books
My sisters' friends' books
Be bold!
Don't write
"We aim to..."
"We would like to..."
"We hope to..."
Write
"We will..."
Not passive sentences:
"The enemy will be engaged on the coastal landforms"
Active sentences are better:
"We will fight them on the beaches"
S
M
A
R
T
PECIFIC
EASURABLE
CHIEVABLE
ELEVANT
IMEBOUND
Letters of proposal - structure
Benefits for the funder
Service user outcomes
Evidence you can deliver
Your solutions to the need
A note about budgets
Be reasonable;
Be accurate;
Offer value for money;
Get quotes for large value items if requested;
Don't try to claim the maximum amount if you don't need to - they'll know!
Monitoring & Evaluation
Or: 'Mind your KPIs', i.e. Key Performance Indicators
You have been watching...
Amy Nelson
Ivor Picardo
Jason Prentis
Crowdfunding
What is it and does it work?
'Hard' outcomes - those which are easily measured using statistical data; e.g:
reduction in waste going to landfill;
reduction in youth crime.
'Soft' outcomes - those which cannot be measured statistically and rely more on anecdotal evidence; e.g:
Greater sense of community;
Young people have greater sense of purpose.
Two More Things:
Get it proofread!
Get it in on time!
Measure baseline data
Compile statistics;
Conduct surveys;
Take photographs; make observations.
Repeat process during and after the project - lessons learnt?
Thank you!
You want to set up a gardening project on the estate where you live. You need funding to fence an area off and buy tools, plus a shed to keep them in. You haven't got any money and you'll need about £1,500. Which funder(s) would you apply to?
Full transcript