Economic Geography Final Project- Birkenstocks

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by Kori Keesling7 views·Updated Jun 17, 2021
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  1. Hi, my name is Corey.
  2. He's lying and I'm going to be presenting the globalization
  3. of the Birkenstock shoes and how this process lends this
  4. product into the Gainesville and north florida region.
  5. In order to understand this multi step process thoroughly, we
  6. must start with the production of the product starting with
  7. the needed materials.
  8. This type of shoe consists of a foot bed along
  9. with an upper piece and buckles.
  10. The foot bed is made of three different types of
  11. materials. These are cork suede and juice.
  12. All mentioned are natural, nontoxic and renewable resources in which
  13. the Birkenstock brand prides themselves on their ecologically friendly efforts
  14. in production.
  15. Most of the cork and ju come from Southern Portugal,
  16. which is the world's most important exporter of raw, raw
  17. cork. However, Burgenstock utilizes recycled court from the scraps that
  18. remain from the production of manufacturing of wine corks.
  19. By using scraps, Birkenstock is able to save money while
  20. also using a better material for the environment when compared
  21. to synthetic cork.
  22. All of these materials are then sharp to prince that
  23. Germany where the company was created and founded.
  24. This is where the manufacturing of the product Tastes.
  25. Place. This large production facility houses 4,253 Of the 16,455
  26. people working in the German footwear industry from europe.
  27. These shoes are then shipped to the United States.
  28. This is where Birkenstock us A takes control of the
  29. distribution of shoes.
  30. Nation wide, the headquarters for Birkenstock usa are located in
  31. novato California from the headquarters of Birkenstock usa.
  32. The shoes are then sent to the nearest dealer distribution
  33. etcetera, which is located in Georgia.
  34. From there they are then distributed to all storefronts throughout
  35. florida, in which the location in Gainesville florida at the
  36. oaks mall is one of the Birkenstock also focuses on
  37. a lot of policies within the company.
  38. One economic policy that they really find important to their
  39. production is ecological processes due to the production in Germany,
  40. Birkenstock must follow very strict policies regarding their labor laws
  41. and ecology because of the german government ecological policies are
  42. important and honored within this company, Birkenstock utilizes many energy
  43. saving practices, such as recapturing he generated in order to
  44. use it to dry cork and recycling leftover E.
  45. V. A.
  46. To Children's playgrounds.
  47. Although there is always going to reduce energy consumption.
  48. This company has impressively reduces energy consumption and by 90%
  49. over the past five years.
  50. This is a diagram showing all the great things that
  51. the Birkenstock shoe has for the environment, from the raw
  52. materials to the waste management Birkenstock, as a company overall
  53. thinks about the environment throughout its processes.
  54. My references are shown right now.
  55. Thank you.
  56. Thank you.