Las Vegas Territory 2.0

BN
by B`Anka Neder-Mauro10 views·Updated Jul 27, 2021

Chapters

Audio TranscriptAuto-generated

  1. Hi and welcome to Las Vegas territory to here.
  2. In this little slide, I'll just kind of give you
  3. brace analysis of who we are and what we're looking
  4. to do, how we're going to cover, how we're gonna
  5. rebuild, reinvent and to stay connected with marketing.
  6. We are Las Vegas territory for almost 40 years.
  7. His biggest territory was established to assist in promoting the
  8. non gaming and outlying tourism entities as well as scenic
  9. attractions, outdoor recreation and events throughout the region.
  10. Las Vegas here is that territory is actually one of
  11. six regional marketing arms of the state.
  12. It is compromised in Las Vegas valley, Boulder city, Henderson,
  13. Laughlin, jean, prim and mesquite.
  14. How will this biggest territory continue to recover?
  15. Las Vegas territory is open and reinventing how to bring
  16. business to the table through a membership meetings with industry
  17. specialists member mixes for networking and we're creating more brand
  18. awareness of all we do and what we are creating
  19. for the future of southern Nevada tourism and travel for
  20. our present and future members.
  21. Las Vegas territory will create more opportunities for our members
  22. and our brand through reimagining what tomorrow looks like and
  23. not what it was yesterday, rebuilding new media opportunities on
  24. our website, treacherous and specialty events.
  25. We all know the excitement that Las Vegas in downtown
  26. Las Vegas springs, but only 30 minutes from the Las
  27. Vegas valley one can explore the beauty and adventure.
  28. Rural southern Nevada has to offer with an emphasis on
  29. Explorer making marketing tools available for both members and consumers
  30. were moving forward with digital.
  31. While we still have tangible collateral for distribution and trade
  32. shows, we want to encourage our members and partners to
  33. promote online and on location as they may be features
  34. and pieces we create, attending industry like events and supporting
  35. our travel and tourism community partners working with pr or
  36. future campaigns to bring a bigger audience to our organization
  37. and expand our branding, two promote our members and put
  38. all of las Vegas territory on the map.
  39. You can see in rebuilding marketing moments, digital intangible collateral,
  40. our passport sheets, promo items, digital albums, things for people
  41. to just look at tangibly in their hands and in
  42. their homes.
  43. Also looking at online and in person brand awareness through
  44. social media, newsletter, media campaigns, billboards and industry events.
  45. How do we reinvent?
  46. How do we move forward?
  47. Moving forward?
  48. We've had an amazing web I T M V P
  49. Renee on our board and with the new online strategies
  50. for engagement and reach.
  51. And together we will work on creative and effective ways
  52. to reach, present and new members being present and available
  53. for them being informative and their go to if need
  54. to as that is the benefit of this organization, combine
  55. our talents to discover new grants available not just through
  56. tavern Nevada but through opportunities Within our guidelines.
  57. For instance, memberships face time in person, online schedule calls
  58. to say how they're doing and participating in supporting our
  59. industry like L V H A skull and D.
  60. S. A.
  61. Travel shows.
  62. Making sure we have the best to venture video clips
  63. of dining, attractions, hotels and more an air takeaways.
  64. Why not create something in their hand, a tangible that's
  65. ogden a reality so we can create the desire for
  66. them to visit southern Nevada our sales missions, those are
  67. important as well.
  68. We have to work closely with travel Nevada, L V
  69. C V A and also make sure that we create
  70. our own annual sales mission with Las Vegas territory.
  71. Another way we can move forward is be creative on
  72. our grants, combining marketing and pr grants for brand awareness,
  73. providing grants for larger destinations and more venues and adventures.
  74. Email me your questions at Go marketing lV at gmail
  75. dot com and I hope you enjoy this presentation.