Service Design Final Project

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by Sondos Salem0 views·Updated Jun 13, 2021

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Audio TranscriptAuto-generated

  1. Hello. I'm misunderstanding.
  2. Today I'm going to present my final project for the
  3. core service design.
  4. So to start with, my project consists of four stages.
  5. First we discover and define the problem then it's the
  6. ideation phase After that comes prototyping and testing stages.
  7. Finally we conclude with the results and a set of
  8. recommendations. Let's go.
  9. Here is another persona at 29 Turkish male called fatty.
  10. That is a time and price center.
  11. He's also an antisocial person.
  12. He doesn't like to stand in the queues are to
  13. be found in a crowded places and he's always busy
  14. working or studying.
  15. Therefore he likes online shopping and a giant practices.
  16. Our first divers is to discover more about the issue
  17. based thus I've contacted primary research via zoom meetings and
  18. slack chats and also conducted secondary runs vehicle search engine.
  19. Then I have converged to understand the research findings in
  20. the synthesis face.
  21. I visualized the service in the form of joining map,
  22. blueprints and system map here is the journeyman As can
  23. be realized.
  24. It consists of 10 stages starting with planning and placing
  25. an order, finishing with solving the problem which starts from
  26. physics till nine.
  27. Actually it all started when fat checked out his grocery
  28. delivery to find out a missing item.
  29. He immediately thought about contacting the customer service to report
  30. the problem.
  31. He first complained via up but the female employee did
  32. not respond so he had to call the company this
  33. time the male employee picked up in school.
  34. But fatter had to wait 25 minutes on phone until
  35. the process of examining his problem is that made fat
  36. is very upset.
  37. Here is the service blueprint to get more insight about
  38. the front stage and Pakistan's actions and support processes.
  39. Now this is the system map.
  40. It clarifies all the participants who affect and get affected
  41. by the service.
  42. Besides, it captures the exchange values between them to give
  43. you a finally proof, it's all about how might we
  44. improve the customer service experience when reporting complaints for a
  45. customer homeless is a grocery item from his delivery so
  46. that is compensated with money or has a missing project
  47. delivered again.
  48. Now let's dive it again to the ideation face to
  49. develop the service.
  50. We had an ideation workshop, we had it on mural
  51. in which we used affinity diagram template With the facilitation
  52. of our professors Tsarnaev four parts Spencer Blane Brainstorms suggesting
  53. possible solutions after analyzing them.
  54. This is the selected solution which is to develop the
  55. app or the web of the company.
  56. Instead of receiving direct messages or calls, the customer goes
  57. directly to the platform to fill in a complaint form
  58. And the company must have promised to solve a problem
  59. with any 24 hours move over notifications about the process.
  60. Process progress will be sent again.
  61. Now let's converge to prototype and test the solution and
  62. prototyping. I'd like to focus on how it looks and
  63. feels like a story board is made.
  64. Here is the story board and Wild Friends.
  65. I also need, as can be seen, there are two
  66. buttons in the first one.
  67. He can file a complaint and choose the way he'd
  68. like to be compensated in the second, he can attract
  69. the process via the notification part.
  70. Finally, when the problem is solved, the customer will see
  71. a screen like this now.