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by Ceri Teasdale1 view·Updated May 4, 2022

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  1. Hi, My name's Carrie Teasdale. Interfere, Like to present to you my chosen pioneer
  2. game. Anita Roddick
  3. any, too, was born in 1942 on board before forming the body shop.
  4. She was known to be a social activist, campaigning
  5. across the world for fair opportunities. She was
  6. renowned as being a candid truth teller.
  7. On DS, she revolutionised the beauty industry across the world.
  8. She was a staunch feminist and an agent of social change.
  9. She founded the Body Shop in 1976 when her partner at the time,
  10. I decided that he wanted to continue to travel
  11. the world and indeed did so on horseback.
  12. And she was left in Brighton with two Children to support.
  13. And so the body shop was farmed
  14. to enable
  15. a need to to provide an income for her family
  16. in a way that suited her lifestyle at the time.
  17. And
  18. and she said that the body shop exists to fired for a fairer
  19. and more beautiful world.
  20. Her intention was to create a range of simple, ethically sauced,
  21. naturally inspired beauty products that celebrated femininity
  22. on within much.
  23. You wanted to make sure that there was a purpose for this process that she
  24. felt invested in it,
  25. that it was going to be enable her to make some money to support her young family.
  26. On that
  27. she could do that without giving up on her principles of feminism,
  28. onder fair treatment and
  29. and opportunities for females.
  30. What inspired me, I guess, to choose Anita Roddick as my pioneer.
  31. It
  32. is a commitment to community fair trade.
  33. Now there were
  34. some community for fair trade
  35. programmes that
  36. involved massive cos you know,
  37. coffee traders and chocolate traders and things like that.
  38. But this is a much more personal level,
  39. the community fair trade partnerships that need to
  40. set up a base around authentic human connection.
  41. She went out to those communities.
  42. Two
  43. gather the ingredients that she needed
  44. to make her products on those products.
  45. Those ingredients were produced by small farmers in small communities
  46. on the
  47. hey.
  48. The
  49. investment that the body shop has made in those communities
  50. has enabled them to develop socially on increased the environmental
  51. impact
  52. upon those areas.
  53. Thebes Body Shop is a beacause certified business,
  54. which means that they've been awarded the highest accolade
  55. because they actually live the best principles for people planning
  56. this is a map of some of the
  57. areas in which the body shop,
  58. um,
  59. have community trade partnerships.
  60. One of these first areas one of the first projects
  61. that was set up Woz with teddy exports in India.
  62. On they produce and provide theme materials to make
  63. the textile bags that fully sustainable and recyclable.
  64. Onder wooden massagers combs
  65. on do things like that.
  66. So that was one of the first community that Fair trade partnerships soap in India.
  67. In 1987
  68. on, they've continued to grow those community partnerships.
  69. There's a trader in Rwanda
  70. called Maria on.
  71. She provides ring receipts on Marine Corps is a
  72. key ingredient in many of the body shop Product
  73. on that partnership has helped Maria to be able
  74. to educate her Children to be financially stable.
  75. To have that regular income has changed, the world turns to life.
  76. Onder, those partnerships continue to grow. There's been more recent partnership
  77. in India.
  78. The plastics for change project has meant that all of the
  79. body shops current packaging that still uses plastic is 100% recyclable,
  80. so the
  81. project in India collects discarded plastic on recycled
  82. to make containers for the body shop products.
  83. They're also making a move to
  84. make all the new products
  85. packaged them in fully recyclable
  86. under recycled materials. So they using metal and glass to make those
  87. that packaging
  88. much more environmentally friendly
  89. and in terms of activism.
  90. Ever since the early eighties,
  91. the body shop underneath Roddick have been
  92. involved in working collaboratively to raise awareness
  93. on campaigning for
  94. rights for young people
  95. on animal testing
  96. to raise Hey, HIV awareness
  97. to increase people's
  98. conception of body image.
  99. One of the main
  100. campaigns in the eighties,
  101. Woz around a model called Ruby, who was a plus sized model on.
  102. But the strap line of that campaign was that only eight women in
  103. the world look like supermodels on There are three billion women who don't
  104. onder
  105. in terms of the legacy that
  106. I need to has left behind
  107. has been that
  108. she's demonstrated that business can be used as a force for good.
  109. On That was one of her very, very early principles.
  110. On day, she promote
  111. conscious consumerism.
  112. You know that the body shop have really improved everybody across the world's
  113. values around conscious consumerism.
  114. People have the choice of whether or not they can support the environment
  115. on develop people's opportunities by buying things that are ethically sauced
  116. and in terms of influence.
  117. The Body Shop and Anita Roddick Spy Leary in
  118. ways have influenced so many high street retailers.
  119. Lush, unknown for their natural resource products that
  120. are
  121. vegan on bond,
  122. not animal tested.
  123. Barefaced beauty again
  124. dove, particularly in terms of promoting positive body image. Neil Jars.
  125. You know,
  126. all of these high street products are
  127. things that people will associate with ethical,
  128. naturally sauced beauty products.
  129. But the front runner
  130. was really Anita Roddick
  131. on her body shop.
  132. Thank you. I hope you enjoyed my presentation.