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CT
by
Ceri Teasdale
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Updated May 4, 2022
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Chapters
00:00
Chapter 1
00:07
Chapter 2
01:05
Chapter 3
01:07
Chapter 4
01:41
Chapter 5
02:54
Chapter 6
02:56
Chapter 7
04:46
Chapter 8
04:48
Chapter 9
04:49
Chapter 10
05:36
Chapter 11
05:37
Chapter 12
06:17
Chapter 13
06:56
Chapter 14
06:58
Chapter 15
Audio Transcript
Auto-generated
00:01 - 00:05
Hi, My name's Carrie Teasdale. Interfere, Like to present to you my chosen pioneer
00:06 - 00:07
game. Anita Roddick
00:09 - 00:14
any, too, was born in 1942 on board before forming the body shop.
00:14 - 00:18
She was known to be a social activist, campaigning
00:18 - 00:22
across the world for fair opportunities. She was
00:23 - 00:26
renowned as being a candid truth teller.
00:26 - 00:30
On DS, she revolutionised the beauty industry across the world.
00:30 - 00:34
She was a staunch feminist and an agent of social change.
00:35 - 00:40
She founded the Body Shop in 1976 when her partner at the time,
00:40 - 00:42
I decided that he wanted to continue to travel
00:42 - 00:45
the world and indeed did so on horseback.
00:45 - 00:49
And she was left in Brighton with two Children to support.
00:49 - 00:51
And so the body shop was farmed
00:52 - 00:53
to enable
00:53 - 00:57
a need to to provide an income for her family
00:57 - 00:59
in a way that suited her lifestyle at the time.
01:00 - 01:01
And
01:01 - 01:05
and she said that the body shop exists to fired for a fairer
01:05 - 01:06
and more beautiful world.
01:10 - 01:14
Her intention was to create a range of simple, ethically sauced,
01:15 - 01:19
naturally inspired beauty products that celebrated femininity
01:19 - 01:20
on within much.
01:20 - 01:24
You wanted to make sure that there was a purpose for this process that she
01:24 - 01:26
felt invested in it,
01:26 - 01:30
that it was going to be enable her to make some money to support her young family.
01:31 - 01:31
On that
01:32 - 01:36
she could do that without giving up on her principles of feminism,
01:36 - 01:39
onder fair treatment and
01:39 - 01:42
and opportunities for females.
01:44 - 01:50
What inspired me, I guess, to choose Anita Roddick as my pioneer.
01:50 - 01:50
It
01:50 - 01:53
is a commitment to community fair trade.
01:53 - 01:54
Now there were
01:54 - 01:56
some community for fair trade
01:57 - 01:58
programmes that
01:58 - 02:00
involved massive cos you know,
02:00 - 02:03
coffee traders and chocolate traders and things like that.
02:03 - 02:07
But this is a much more personal level,
02:07 - 02:10
the community fair trade partnerships that need to
02:10 - 02:13
set up a base around authentic human connection.
02:13 - 02:15
She went out to those communities.
02:16 - 02:16
Two
02:17 - 02:19
gather the ingredients that she needed
02:19 - 02:22
to make her products on those products.
02:22 - 02:27
Those ingredients were produced by small farmers in small communities
02:27 - 02:29
on the
02:29 - 02:29
hey.
02:30 - 02:31
The
02:31 - 02:34
investment that the body shop has made in those communities
02:34 - 02:40
has enabled them to develop socially on increased the environmental
02:40 - 02:41
impact
02:41 - 02:43
upon those areas.
02:43 - 02:47
Thebes Body Shop is a beacause certified business,
02:47 - 02:50
which means that they've been awarded the highest accolade
02:50 - 02:54
because they actually live the best principles for people planning
02:58 - 03:01
this is a map of some of the
03:01 - 03:03
areas in which the body shop,
03:04 - 03:04
um,
03:05 - 03:07
have community trade partnerships.
03:07 - 03:10
One of these first areas one of the first projects
03:10 - 03:14
that was set up Woz with teddy exports in India.
03:15 - 03:19
On they produce and provide theme materials to make
03:19 - 03:22
the textile bags that fully sustainable and recyclable.
03:22 - 03:26
Onder wooden massagers combs
03:26 - 03:28
on do things like that.
03:28 - 03:33
So that was one of the first community that Fair trade partnerships soap in India.
03:33 - 03:34
In 1987
03:35 - 03:38
on, they've continued to grow those community partnerships.
03:38 - 03:41
There's a trader in Rwanda
03:42 - 03:44
called Maria on.
03:44 - 03:47
She provides ring receipts on Marine Corps is a
03:47 - 03:49
key ingredient in many of the body shop Product
03:49 - 03:52
on that partnership has helped Maria to be able
03:52 - 03:57
to educate her Children to be financially stable.
03:57 - 04:01
To have that regular income has changed, the world turns to life.
04:01 - 04:06
Onder, those partnerships continue to grow. There's been more recent partnership
04:07 - 04:08
in India.
04:08 - 04:12
The plastics for change project has meant that all of the
04:12 - 04:18
body shops current packaging that still uses plastic is 100% recyclable,
04:18 - 04:19
so the
04:19 - 04:23
project in India collects discarded plastic on recycled
04:23 - 04:25
to make containers for the body shop products.
04:25 - 04:28
They're also making a move to
04:28 - 04:30
make all the new products
04:31 - 04:34
packaged them in fully recyclable
04:34 - 04:39
under recycled materials. So they using metal and glass to make those
04:41 - 04:42
that packaging
04:42 - 04:44
much more environmentally friendly
04:51 - 04:53
and in terms of activism.
04:53 - 04:55
Ever since the early eighties,
04:56 - 04:58
the body shop underneath Roddick have been
04:58 - 05:01
involved in working collaboratively to raise awareness
05:01 - 05:03
on campaigning for
05:04 - 05:07
rights for young people
05:07 - 05:08
on animal testing
05:09 - 05:11
to raise Hey, HIV awareness
05:11 - 05:12
to increase people's
05:13 - 05:15
conception of body image.
05:17 - 05:18
One of the main
05:19 - 05:21
campaigns in the eighties,
05:21 - 05:27
Woz around a model called Ruby, who was a plus sized model on.
05:27 - 05:32
But the strap line of that campaign was that only eight women in
05:32 - 05:36
the world look like supermodels on There are three billion women who don't
05:39 - 05:40
onder
05:40 - 05:42
in terms of the legacy that
05:43 - 05:45
I need to has left behind
05:46 - 05:47
has been that
05:47 - 05:51
she's demonstrated that business can be used as a force for good.
05:51 - 05:55
On That was one of her very, very early principles.
05:55 - 05:57
On day, she promote
05:57 - 05:59
conscious consumerism.
05:59 - 06:04
You know that the body shop have really improved everybody across the world's
06:04 - 06:08
values around conscious consumerism.
06:08 - 06:12
People have the choice of whether or not they can support the environment
06:12 - 06:17
on develop people's opportunities by buying things that are ethically sauced
06:19 - 06:21
and in terms of influence.
06:22 - 06:24
The Body Shop and Anita Roddick Spy Leary in
06:24 - 06:28
ways have influenced so many high street retailers.
06:28 - 06:32
Lush, unknown for their natural resource products that
06:32 - 06:33
are
06:34 - 06:35
vegan on bond,
06:35 - 06:37
not animal tested.
06:37 - 06:39
Barefaced beauty again
06:39 - 06:44
dove, particularly in terms of promoting positive body image. Neil Jars.
06:44 - 06:45
You know,
06:45 - 06:47
all of these high street products are
06:47 - 06:51
things that people will associate with ethical,
06:51 - 06:53
naturally sauced beauty products.
06:53 - 06:54
But the front runner
06:54 - 06:56
was really Anita Roddick
06:56 - 06:57
on her body shop.
07:00 - 07:02
Thank you. I hope you enjoyed my presentation.
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