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Overview

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on 17 November 2015

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Transcript of Overview

Overview
Basics
Technology/Ui
Employees
Timeline
Facebook/Privacy
Demographics
Financials
Competition
SWOT
FUTURE

Number of Monthly Active Users
Users by Continent
BASICS
Mountain View, CA
EMPLOYEES
- Simple interface
- Free
- No ads
- Facebook support
- No monetization
- Limited capabilities
- Privacy/security issues
- Subscription fees
- Ads
- New features
- More active web page
- Heavy competition (WeChat)
- Facebook taking over
- Legal issues with business plan/privacy
COMPETITION
The Future of WhatsApp
Facebook Messenger
AD sales
Tech Innovations
REVENUE - $1 per download
INVESTORS
REFERENCES
- http://knowledge.wharton.upenn.edu/article/from-whatsapp-to-line-the-growing-competition-in-latin-americas-mobile-messaging-sector/
- https://www.crunchbase.com/organization/whatsapp#/entity
- https://en.wikipedia.org/wiki/WhatsApp
- http://timesofindia.indiatimes.com/tech/tech-news/WhatsApp-Facebook-iPhone-apps-get-3D-Touch/articleshow/49353398.cms
- http://blog.whatsapp.com/
- http://socialmediaweek.org/blog/2014/11/rise-whats-app-timeline/
- http://www.statista.com/statistics/260819/number-of-monthly-active-whatsapp-users/
- http://www.statista.com/statistics/290451/typical-weekly-mobile-activities-of-us-whatsapp-users/
- http://www.statista.com/statistics/346269/whatsapp-annual-revenue/
- http://www.statista.com/statistics/321460/whatsapp-penetration-regions/
- http://www.investopedia.com/articles/personal-finance/040915/how-whatsapp-makes-money.asp
- http://www.forbes.com/sites/parmyolson/2014/10/06/facebook-closes-19-billion-whatsapp-deal/
- http://money.cnn.com/2015/06/24/technology/facebook-messenger-phone-number/
- http://socialmediaweek.org/blog/2014/11/rise-whats-app-timeline/
- https://en.wikipedia.org/wiki/WhatsApp
- http://www.forbes.com/sites/parmyolson/2014/02/19/exclusive-inside-story-how-jan-koum-built-whatsapp-into-facebooks-new-19-billion-baby/
- http://readwrite.com/2014/02/24/try-try-again-the-incredible-story-of-whatsapps-tenacious-founders
- https://thethinkingfrog.files.wordpress.com/2014/02/whatsapp-growth.jpg
- http://www.businessinsider.com/early-whatsapp-employeees-2014-2?op=1
- http://expandedramblings.com/index.php/how-many-people-use-chat-apps/2/
- http://www.digitaltrends.com/mobile/bbm-loyal-user-base-instagram-whatsapp/
- http://www.express.co.uk/life-style/science-technology/586429/LINE-messenger-vs-WhatsApp-features-Android-iOS
- http://www.hongkiat.com/blog/whatsapp-viber-wechat-comparison/
- http://www.itechtics.com/viber-whatsapp-comparison/
- http://blogs.blackberry.com/2015/04/analyst-bbm-users-more-loyal-than-whatsapp-instagram-wechat-snapchat-and-twitter/
- http://www.businessinsider.com/line-app-2013-12
- https://en.wikipedia.org/wiki/Viber
- http://fortune.com/2015/08/18/kik-funding-tencent/
- http://bgr.com/2014/02/20/how-much-is-bbm-worth/
- http://recode.net/2014/03/25/how-blackberry-hopes-to-make-money-from-bbm/
- http://www.theverge.com/2014/2/25/5445864/telegram-messenger-hottest-app-in-the-world
- http://www.economist.com/news/china/21594312-can-wechat-become-world-beating-app-nice-little-earner
- https://www.quora.com/How-do-apps-like-WhatsApp-WeChat-and-Viber-earn-money
- http://www.forbes.com/sites/ericjackson/2014/02/24/whatsapp-could-be-worth-100-billion-once-it-monetizes-like-its-asian-peers/
- http://www.experian.com/blogs/marketing-forward/2014/02/21/the-19-billion-question-who-uses-whatsapp-and-why-are-they-so-important-to-facebook/

Mountain View, CA
Facebook Acquisition
Jan Koum
CEO/co-founder
Brian Acton
co-founder
Neeraj Arora
vice President
elies campo
Business Dev.
Christine Simmons
Executive Assistant
Cristina Mchugh
Sr. Manager - Customer support
Mark Kahn
Dep. Gen. Counsel
55 as of 2014
users: 560M registered
212M MAU - 25M in US
free & More features worth $22B - stickers
users: 608M registered
236M MAU - 7.2% in N.AM
Free & more features
worth $900M - Rakuten
users: 240M registered
250k NDU - 68% in US
web browser, username
worth $1B -ads/kikpoint
users: 190M Registered
100M MAU
loyalty (93% after 30d)
worth $3b - Channels
users: 62M Registered
15M daily users
free, fast, super secure
8m after WA acquisition
users: 1.1B Registered
650M MAU - 100M abroad
most features
worth $65B-games/eCom
Technology/User Interface
- text/audio/video/pics
- send location
- group chat
- phone calls (2015)
- whatsapp web (2015)
- Extensible messaging & Presence protocol (xmpp)
- $1/year after free trial
Privacy/Security
curbing costs
small budget
Small staff
Low maintenance costs
"No one wakes up excited to see more advertising, no one goes to sleep thinking about the ads they'll see tomorrow...Advertising isn't just the disruption of aesthetics, IT insults to your intelligence and the interruption of your train of thought."
WHy no ads?
Median age = 36
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