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Customer Experience Transformation

OpenText
by

Maria Granlöf

on 17 June 2015

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Transcript of Customer Experience Transformation

Be effective online
Customer Experience
Control your brand
Communicate efficiently
Effective
Mobile
In control
Customer Experience Transformation
Business Process
Enterprise Content
Call Center/IVR
Self service
Online/ Web email
Mobile/SMS
Social Networks
Assure for customer service
ERP
CRM
Responsive & contextual browsing
Tailored compelling experience
Consistent omni-channel
experience
Insight
360 view
Use pre-built process apps
Secure information
Reduce risk
Seamless access
Assemble processes
Build processes
Enhance the way you manage customers, partners and employees
Maria Granlöf
LinkedIn
: se.linkedin.com/in/mariagranlof/
Twitter: @MariaGranlof
Website: http://www.opentext.com/
Leader in Enterprise Information Management
MRM
CRM
DRM
WCM
Marketing Resource Management
Customer Relationship Manager
Web Content Management
Digital Rights Management
MAM
Multimedia Asset Management
WEM
Web Engagement Management
SMM
Social Media Marketing
EMM
Enterprise Marketing Management
MDM
Mobile Device Management
PIM
Product Information Management
CMS
Campaign Management System
Customer Communication Management
CCM
One version of the truth!
Time Saved is the Best Service
OpenText
Full transcript