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Impact Mapping & Behaviour Mapping
Transcript of Impact Mapping & Behaviour Mapping
The Mary Poppins Principle
B D D
Behavior Driven Development
Take Control Of
Epic > Feature > Story > Scenario
Theme > Epic > Story > Task
Theme = a category of
Theme = "a set of stories grouped around a functional area, persona or classification criteria useful to the product owner for organizing requirements"
-- Agile Sherpa
Priority = "WSJF" = COD / Duration
COD = Business Value + Urgency +
Risk + Opportunity
Priority = "Royal Cod" = ROI + COD
ROI = (Value - Cost) / Cost
COD = Risk * Opportunity
Features must yield ROI in a release.
"In every job that's to be done
there's an element of fun.
Find the fun and the job's a game ..."
Feature > Scenario
Make a product roadmap
Specify the acceptance criteria
Prevent analysis paralysis
Manage programs by numbers
Maximize the ROROI
Whole Board Thinking
Closing Question 1:
In which Themes
does this Feature have Acceptance Criteria?
Closing Question 2:
What other Acceptance Scenarios does this Feature have & what's their Theme?
Closing Question 3:
Do these Features completely
cover these Themes?
Closing Question 4:
Closing Question 5:
What's no longer relevant?
Layout Fibonacci 1 .. 89
Add 3 pre-costed "bears"
Linear Feature Points to $
Rank relative to those.
Play bingo for each dimension
Note numbers per Feature card
Value = 55 Effort = 5
Value = 5 Effort = 55
Value = 21 Effort = 21
As a <Who>
To behave <How>
I want <What>
Assemble all business and technical experts
Lay out features per epic by decreasing priority
Start from the top; ask
"Would we release this Epic without this Feature?"
No -> Feature is "Bronze"
Yes -> Feature is "Silver"
"Can we quantify the Return on this Feature?
No -> "Gold"
Yes -> "Silver"
Calculate Bronze, Silver & Gold costs per Epic. Horsetrade.
How Much Is It?
The total is what?
Release budget is half that!
ROI = (Value - Effort) / Effort
COD = Risk * Opportunity
From Impact Map to
Who are our customers?
Social intelligence - the bigger the brighter
Untroubled by pressure extremes or cold but can freeze
Enormously strong but no bones - can't stand unsupported
Free-swimming so occupy an enormous volume of ocean
Populations of man-size and up total billions. Only 5% surveyed.
Apex predators. Kraken eat whales as if they were sushi.
(C) 2015 by Peter Merel
(C) Peter Merel 2014