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Sustainable Business Model: Lessons learned
Walter Liewaldon 27 October 2012
Transcript of Sustainable Business Model: Lessons learned
idea or model should [MUST] be built around them know your customers and segments Not involving your customers... 58 66 99 00 01 02 03 04 05 06 07 08 09 10 11 72 75,814,551 51 42 35 28 23 16 9 7 5 5,000 in 1985 5,358,000 in 1999 passengers lowest CO2e 75 Youth Employment Network
e-Coach July 2012 Sustainable
Robert's (MX) father
Elizabeth's (EC) husband
Gunther & Christian (VE)
Massimo's (IT) trainer Walter Liewald Studied:
ISO14001 (Lead Auditor)
Sustainability on Start-up's Have worked on:
Toxic Waste clean up
United Nations (UNCTAD)
BASF Leather Chemicals
Knowledge transfer for Sustainable Development Chilean and Venezuelan citizen
Latin American and Philanthropist
@liewald (USD 20 to 50% of 2011 pax) One billion USD on the table How your customer perceives value? ENERGY Must haves include:
Incorporating the costs of externalities, starting with carbon, ecosystem services and water, into the structure of the marketplace;
Doubling agricultural output without increasing the amount of land or water used;
Halting deforestation and increasing yields from planted forests;
Halving carbon emissions worldwide (based on 2005 levels) by 2050 through a shift to low-carbon energy systems;
Improved demand-side energy efficiency, and providing universal access to low-carbon mobility. Vision 2100 My son will be 90
Will he have access to:
everything else that we take for granted? My son (2) & My grandfather (94)