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Disney

Disney
by

kawehi harris

on 12 January 2013

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Transcript of Disney

"Where Dreams Come True" History Brand Development History Mickey Mouse and the "magic" of Disney continues to propel the imagination of children and adults everywhere. On The Market Price: $51.21
P/E: $16.36
Beta: $1.15
Market Cap: $90.75B
EPS: $3.13 The Walt Disney Company Products And Services Disney's Mission Disney strives to be "the happiest place on earth" and "where dreams come true"
Disney's mission statement is "to make people happy" Disney Executives Robert A. Iger, Chairmen and chief executive officer
Andy Bird, Chairman, Walt Disney International and The Walt Disney Company
George Bodenheimer Executive Chairman, ESPN, inc.
Alan Braverman, Senior Executive Vice President, General Counsel and Secretary The Walt Disney Company
Bob Chapek, President, Disney Consumer Products
Thomas O. Staggs, Chairman, Walt Disney Parks and Resorts
Jay Rasulo, Senior Executive Vice President and Chief Financial Officer The Walt Disney Company American mass media corporation
Owns and operates companies such as:
Disneyland (California, Euro, and Tokyo)
Walt Disney World
ABC Family
Lucas Film
Pixar Animation Studios
Touchstone Pictures
Skywalker Sound Mickey Mouse has been the face of Disney since its beginnings Headquartered in Burbank, California Founded by Walt and Roy Disney on October, 16 1923 First known as The Disney Brothers Cartoon Studios. Later became know as the Walt Disney company Mortimer Mouse was created in 1927 Later known as Mickey Mouse Mickey Mouse became the face of Disney Disney "cast members" are expected to play a role in maintaining the magical experience in the "wonderful world of Disney" Disney focuses on delivering a seamless "magical" experience to it's guests in all of its operations Disney uses mickey mouse and the "magic" of Disney to propel its brand forward . Article Disney is partnering with JAKKS toys and Patrick Soon-Shiong, Los Angeles' richest man on a new line of toys with technological features designed to link ordinary toys with modern technology Disney and partners is calling this new technology "Dream Play" Disney Executives
Full transcript