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SCENIC HIJAB BOUTIQUE

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NURNABILAH MOHD NASIR

on 18 September 2012

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Transcript of SCENIC HIJAB BOUTIQUE

INTRODUCTION PURPOSE OF BUSINESS PLAN To obtain term loan amounted RM 24 000 from Malayan Banking Berhad (Maybank)
Estimate cost of administration, marketing and operation in order to make full use of the capital efficiently.
Establish a plan of strategy to reach the bussiness goal.
As a guideline for managing and for all the partners to make sure that all works run smoothly
To minimize on wastage in operation process.
As a guideline to measure the business performance
To ensure that the quality of the product was maintained at all times. COMPANY BACKGROUND COMPANY NAME Scenic Hijab Boutique LOCATION 28-G, Jalan Meru Bestari B5,
Meru Raya,
30020 Ipoh, Perak. DATE OF COMMENCEMENT ADMINISTRATION PLAN VISION Scenic Hijab Boutique Enterprise aims to always be the top in the customers’ choice, especially among women who wear hijab currently. MISSION SHB wish to be a market leader in the distribution of hijab in Malaysia within five years and in Asia for the within 10 years. OBJECTIVE  Provide the best service to our customers.
 Guarantee the quality of fabrics, designs and stitching and beading and embroidery lid to keep customer satisfaction.
 Make SHB as the sole supplier and centre with the best exclusive lid design pattern that is modern and up to date.
 Inspire today's women, especially Muslim elegant appearance-conscious,
modest and stylish.
 Cap & scarf makes a home women's fashion. MANPOWER PLANNING REMUNERATION PLAN LIST OF EQUIPMENT OUR PRODUCT MARKETING PLAN TEENAGERS The location of our business is near with some schools such as SMK Chemor, SMK
Jati and Master Skill College. Nowadays, more teens wearing hijab.
It will be easier for us in promoting and selling many types of hijab that we have. RESIDENTIAL AREA Currently, wearing hijab is being a trend among Muslim. Our focus is to provide new styles of hijab for people in this area to fulfill their needs as a Muslim. MARKET SIZE COMPETITORS MARKET SHARE BEFORE AFTER SALES FORECAST MARKETING STRATEGY PRODUCT MARKETING BUDGET OPERATIONAL PLAN PROCESS FLOW CHART Customer comes to boutique
Greeting the customer. Customer survey
Promote customer the best quality of hijab and the famous hijab. Customer choose
Make sure customer choose the good hijab for them and they satisfied. Pay
Give the best price for the customer. MAINPOWER PLANNING OPERATION LAYOUT OVERHEAD REQUIREMENT OPERATION BUDGET THANK YOU Our product is a collection of a well-known factory which is Annur Collection. All the design is based on current trend and up-to-date. PRICE Price = Total cost per unit + mark-up price

Example:
RM 12 + (RM 12 x 50%)
RM 12 + (RM 6)
= RM 18 PLACE/DISTRIBUTION Manufacturer Customer Manufacturer E-intermediaries Customer PROMOTION DISCOUNT
ADVERTISEMENT
INTERNET GENERAL MANAGER
NUR FATHANAH BINTI MOHAMAD ZAKI ADMINISTRATIVE MANAGER
NUR FARIHA BINTI AB SAID MARKETING MANAGER
NUR QISTINA BINTI ABD HALIM OPERATIONAL MANAGER
NURASHIKIN BINTI MOHD ROSLAN FINANCIAL MANAGER
NURUL ADILAH BINTI A HAMID SALES AND SERVICES MANAGER
NUR SYAZA BINTI ROSLI ADMIN BUDGET
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