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Ben Franklin Project

The Journal Register Company’s Ben Franklin Project is an opportunity to re-imagine the newsgathering process with the focus on Digital First and Print Last. Using only free tools found on the Internet.

Jonathan Cooper

on 26 April 2010

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Transcript of Ben Franklin Project

The Ben Franklin Project

http://jrcbenfranklinproject.wordpress.com/ Legacy model is that reporters/editors determine what should be covered

Stories appeard in print and shoveled to web

The audience mattered only as the end-user The Ben Franklin Project opens the process and allows everyone to participate and holds true to "digital first, print last" model

The audience – the news consumer – will no longer simply be the end user but will participate; helping the staff provide relevant coverage

Journalists will be accountable throughout – not simply after the story reaches deadline and is delivered to the audience The Tools ... Wordpress - Open-source blogging platform

OpenOffice - Word processing, spreadsheets

UStream - Live, streaming video

BannerSnack - Animated, online banner ads

Gimp - Photo toning, sizing and processing Before ... The Goal ...
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