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Newspaper Inspiration Final

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by

Hagar Gov-Ari

on 7 January 2013

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Transcript of Newspaper Inspiration Final

Inspiration Headlines ASF's Page Designs Photography Angles Notice the man on the bicycle? He's the 'R' in tour. The artsy yet plain yellow circle represents the second wheel, and the sun, which is usually shining on a tour of France. Isn't that clever? The Amazon logo has two hidden meanings! The arrow makes it look like a smile— that's the obvious one. But there's another one! The arrow, which starts at a and ends at z, is supposed to hint to the fact that the company sells any item of your list, from apples, to zoology books. Hidden Meanings How cool would it be to use or hidden meanings in a headline? The only effort we put into our headlines is trying to make them fit in the space they're provided. I think it would be really fun to try and make art and word play a part of design. Headlines Headlines Referencing Titles I don't know about everyone else, but I love being right, and proving that I am. I know a lot of people who read so they can try to catch errors in publications (this makes me kind of antsy), So why not hook people with good ol' rhetorical devices. Let them hunt away. They'll search the article trying to find how we supported the title. This way, we can try to get the readers intrigued by what we have to say! Flipboard recently wrote a self promoting piece for the holiday season, and the title really caught my eye because it was clever, yet relevant. It references Santa's list, while advertising itself. I think we could definitely do titles like these that promote content within the stories, as opposed to boring, non-informative sentences that filibuster. 'Making a List and Flipping It Twice' http://inside.flipboard.com/2012/12/12/making-a-list-and-flipping-it-twice/ Amusing Alliterations and Alluring Allusions So I'll be the first to admit, repetition can be really annoying. But if done right, it can be playful and drawing. And by doing it subtly, or with complex sentence structuring, it can be fun and refreshing to the usual space-filling headlines.
If we're going to do allusions, why not go rambunctious with the rhetorical devices? Allusions can either be serious and effective or hilarious and effective. Either way, commonality; effective. An article from the Palm Beach Post regarding the presidential election had a quick to-the-point headline to express Florida's siding Republican. And then another article, same issue. See? effective AND recyclable. http://apple.copydesk.org/2012/02/01/a-lot-of-alliteration-in-florida-newspaper-headlines-today/ Headlines Depicting Headlines Headlines Power A picture's worth a thousand words, right? So a headline, which is approximately five to seven words, plus a picture, which is 1000 words, equals a HECK OF A TITLE. It's basic math. Incorporating the headline to become a part of the art is essential in eye-capturing. This article (which was interesting in and of o=itself) is very capturing in that it draws you in with the nice colors, artsy headline, and creatively sconstricted sub-head. Headlines that ring in your ears after you read them are the strongest and most alluring. Combine powerful headlines with strong art and you'll have your reader hooked in no time. Even if the topic of the story isn't striking, funny or intruiging headlines can really change the atmosphere of the page. This phat (haha see what I did there) magazine cover can serve as very enlightening in how to structure a page and headline. Making the word fat fat, and putting it on top of the fat statue of liberty is not only funny, while still being informative on what the story's about. Index Headlines............................................Slides 3-7 ASFs.....................................................Slides 8-11 Page Designs......................................Slides 12-15 Photography......................................Slides 16-19 Other..................................................Slides 19+ ASF's ASF's ASF's Especially on online, it would be great to try to wrap a story or a page around an image instead of vice-versa. Our generation is very visual. With sites like Pinterest, Instagram, and Tumblr, writing alone with a side picture just doesn't cut it anymore. Make our images flash, and the page just looks completely different. Online Page Designs This is a word press advertisement. Even though its not a publication, it is still eye catching and lovely. Why not try something like this, with small columns and a huge vibrant picture when writing a story? This page design from Copenhagen, Denmark is so great! The typography is pleasant, and the page stands out without being too wordy. Though it may not focus on the stories so much, the art is dynamic and capturing, and the colors really stand out to the eye. Page Designs Page Designs Page Designs http://www.snd.org/snd28/worldsbest/Politiken.html Another foreign page design from Frankfurt, Germany and it's fantastic! We should definitely do this with our sports pages. If, per say, our football team won a big game or there was a prominent sports story, sprinkling little footballs across the page, or the spritzes of data in appropriate places can be so refreshing to the norm of our sports pages. This isn't a sports page, but you get my drift. Little art can be effective art. Sports Humungous picture and white space. We shy away from it. BUT WHY! Look how incredible this page is. The incredibly large headline is encapsulating, and the picture and lack of color on the page is mesmerizing, as the picture has enough color to account for the whole page. The white space is appropriate, and the writing isn't overwhelming. This page is BEAUTIFUL. WE should do pages like these because they aren't overwhelming, They're informative, picture-esque, and GORGEOUS. Don't overwhelm the audience! Dedicate bigger sections to infographics! They're so fun and cute, and they deserve more room than we give them. Look at this holiday infographic for example. Isn't it adorable? This is all one infographic. This part is incredibly cute, and still provides information. Even the dear is talking. I think we should give more room to infographics that bring light to the page. Facts, that coordinate with the adorable sweater! every piece of this infographic is eye catching, and is relevant to the holiday season. We should do current event infographics, because people would be more prone to read them. And it continues. It's long, cute, and informative. How come we don't do infographics for ads? A lot of our ads are school sponsored, and we don't have to design them the same way every time. Ads can advertise an event, AND inform the reader. Infographics should be used much more often in the events that information is needed, and any art of picture would be excessive. An ad for a safe-driving event, for example, would be perfect for this infographics because it captures the audience and encourages them to go. This can be used in many forms. If there was an ad, for example, on the hazards of driving, this would be perfect. The point is to inform the audience while advertising an event. This info graphic is fantastic. It's so random and interesting that it draws people's attention. I think they should have made the title a lot bigger, because the topic is so unique. We should take completely random topics and make them informative, and form stories around the info graphics instead of vice versa. The way we can do info graphics more often is by trying to remember that not all of them have to be cutesy. The key is information that enhances the story, not just cute sweaters and cartoon people. Alot of times when a picture isn't supplementary, a small info graphic with stats would be very beneficial. Info is Key Cutesy We could transform from a boring, simple newspaper with uneventful photos, to having each page jump out with a differently angled picture. Say for a news story, if a story needs a picture of a building, take a picture of the building at an angle that makes a small building seem extraordinary. I don't know if photographers use photoshop to enhance plain pictures, but we definitely should. Photography Angles Our sports photos, though necessary, are always the same. Instead of having just the football team running the ball, or a soccer player running the field, it would be very effective to change up how we view sports... literally. Like this picture for example. For a personality profile of a skateboarder, instead of showing him with his skateboard, make the picture attack the page!! This picture really catches the eye, and this is most important in stories that aren't necessarily that exciting, so we can give readers something to look at. Photography Angles Again, sports is a little bland which is why i felt the need to do another slide on sports photography, this time with a different idea. A lot of times we take a picture of the players in any sport practicing just in case we can't make it to the game. Instead of just snapping them in a practice match, individual shots such as this one really make a prominent point on a page. In sports, we tend to shy away from individual pictures, so we could take three photos such as these and line them up in a series. Sports Photography Angles Emotion This is one of my all time favorite pictures. Though it's in black and white, the raw emotion displayed in the picture tells a story in and of itself. No fancy angles, no color splashes, and no crazy tricks. Einstein and his therapist just sitting there. This sort of photography can be much more effective than any segment of 500 words can ever be. We should do more emotionally grabbing pictures and have word supplements, instead of vice versa. Einstein and his Therapist Emulating Non-Fiction Writing News ASF's Movie Review With online A&E reviews, info graphics can be more interactive than a plain old cover photo. Just like the Planet of the Apes example on the left, we could do numerous things like this when reviewing a movie or book or album, and link to important things in the movie, make animations for each character, and inform the reader, both through the review, and through the info graphic. In fact, an info graphic can serve as a review by itself! Making a Statement Okay, so obviously we can't make the cover of South Paw look like this, all racist and judgmental . But we should do ALOT more political and opinionated editorial cartoons. I mean, this picture is SOOOO effective, and portrays an idea that was swarming in the minds of American citizens that no one actually had the guts to say. And why can't we? These sorts of cartoons go a long way in imprinting a message, and we should take advantage of the power of imagery on a reader. Page Designs Photography Angles Power Art/Photography tribute to victims of the Sandy Hook Elementary school shooting. Art Photography is the bestttttt and we never use it! This tribute to the victims of the elementary tribute is a graffiti, and it displays all kinds of things all at once. Emotion, power, sadness, and meaning. If we did more art like this, we could really make a difference in the maturity level of our publications.
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