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HBW Tech Talk - Social Media

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Andor Kish

on 29 October 2014

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Transcript of HBW Tech Talk - Social Media

HBW Tech Talk
What is the world like that children today live in?
The big three social devices
in a teen's life.
Social Media Teen
Statistics in a Nutshell
80% of 12-17 years old have at least one social networking profile
54% of teens between 13-14 years old have a Facebook page
Twitter is becoming more popular than Facebook
Instagram growing more rapidly than Facebook and Twitter
Teens between the ages of 15-17 spend approximately 20 hours a week on social media
What to discuss/monitor
about Social Media?
Privacy settings
Universal logins
Posting might have a repercussions
Be cautious of apps
Know what your child is doing
Location services
Privacy Settings
So, do teens control their digital life?
How do we keep this from happening?
Think before you post
For content that is covered by intellectual property rights, like photos and videos ("IP content"), you specifically give us the following permission, subject to your privacy and application settings: you grant us a non-exclusive, transferable, sub-licensable, royalty-free, worldwide license to use any IP content that you post on or in connection with Facebook ("IP License"). This IP License ends when you delete your IP content or your account unless your content has been shared with others, and they have not deleted it.
When you delete IP content, it is deleted in a manner similar to emptying the recycle bin on a computer. However, you understand that removed content may persist in backup copies for a reasonable period of time (but will not be available to others).
Be cautious of apps
What is a Facebook app? - 3rd party programs that
accesses information from a user's account
From Facebook's Terms of Service
Questions and Answers?
Alternative social app
Strictly mobile
Tagging posts much like Twitter
Chat feature built in
Critical mass = explicit images
15 employees < 400 million users
Facebook owned
Client, mobile, and Web
Not private, means anyone can follow
Public vs. private messages
Content is indexed (searchable)
Can be a game of telephone
Take for instance the case of the employee applying for a job at Cisco. Upon being offered the job, @theconnor tweeted this:

Cisco just offered me a job! Now I have to weigh the utility of a fatty paycheck against the daily commute to San Jose and hating the work.

To which a Cisco employee responded:

@theconnor Who is the hiring manager. I’m sure they would love to know that you will hate the work. We here at Cisco are versed in the web.

After being found out, the original tweeter deleted the offside tweet. But it didn’t disappear. Search Twitter for the keywords “cisco fatty” and you’ll find the original message. Along with a littany of blog links, retweets and others discussing the offside tweet perpetuating it’s life.
Proprietary Rights in Content on Instagram

Instagram does NOT claim ANY ownership rights in the text, files, images, photos, video, sounds, musical works, works of authorship, applications, or any other materials (collectively, "Content") that you post on or through the Instagram Services. By displaying or publishing ("posting") any Content on or through the Instagram Services, you hereby grant to Instagram a non-exclusive, fully paid and royalty-free, worldwide, limited license to use, modify, delete from, add to, publicly perform, publicly display, reproduce and translate such Content, including without limitation distributing part or all of the Site in any media formats through any media channels, except Content not shared publicly ("private") will not be distributed outside the Instagram Services.
All personal info provided
Tweets, follower, list, public info
Log data
Five Minutes of Fame?
What does Twitter Collect?
Twitter Differences
Gone Forever?
Privacy Settings!!
What is Instagram?
Instagram ToS
Flagging an image
Teenage Social Media Concerns
Posting, then regretting
Inappropriate contact
Open Dialogue
Full transcript