Loading presentation...

Present Remotely

Send the link below via email or IM


Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.


Case Study: Lenovo

No description

Brittany Brese

on 28 May 2014

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of Case Study: Lenovo

Case Study: Lenovo
External Analysis
Internal Analysis
Feasible Alternative Strategies
Critical Problems
1. Lenovo is starting to struggle in maintaining financial position and growth in the slowing PC market.

2. Lenovo is also struggling to grow the mobile division with expansion to developing countries because of mature and saturated markets.

Relative Attractiveness
Brittany Brese, Jordan Cox, Jamie Larson, Leslie Stillar, and Michael Patenaude
Company EFE Matrix
Competitor Analysis
Mobile Division
Company IFE
Mobile Divisional IFE
Space Matrix
IE Matrix
Projected Financial Statements
1. View statements, determine profits

2. Reinvestment funds

3. Weight aspects

4. Determine dollar amount w/ weights

5. Scenario analyses

6. Review results and compare

7. Continue monitoring during the fiscal year,
Evaluation Plan
Step 1: Review Underlying Strategy
Prepare Revised IFE
Prepare Revised EFE
Compare with originals
Step 2: Measure Organizational Performance
Actual Vs. Expected
Time 1 Vs. Time 2 Vs. Time 3
Step 3: Take Corrective Action
Make Changes to completely reposition
Full transcript