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Redwood Outfitters

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by

Domhnall Mc Ardle

on 18 February 2018

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Transcript of Redwood Outfitters

Introduction
Structure & Profile
Business Name & Objectives
Strategy
Financial Performance
Competitor Analysis
Lessons Learned
Agenda
Structure
Lean, efficient & ethical
Business choices our ethos
Business Objectives
Construct a Brand that reflected our product offering
Recognisable Logo
Recognisable Name
Business Name & Objectives
Operations
Pricing
Marketing
HR and Wages
Financial
Strategy
Ethical Personnel Management
Clear Ordering and Forecasting
Long-term Sustainability Planning
Competitor Awareness
Achieved Through
Profile
Performance
Operations
Pricing
Marketing
HR & Wages
Financial
Strategy
Financial Performance
Marketing Tools Used
High SPE
Report Purchasing
Adaptability
Success Factors
Competitor Analysis
History of the Brand
RED = Acronym of Director's names
WOOD= Used in similar brands
OUTFITTERS= Clothing store
Full transcript