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Copy of PolicyBazaar.com
Transcript of Copy of PolicyBazaar.com
Policybazaar.com is ranked 11,388 in the world according to Alexa Traffic Ranking.
In India, Policybazaar.com rank’s 806.
Policybazaar has Google page rank number 1 and receives 75,524 page views per day.
Policybazaar has grown by 102% with unique audience in comparison to ICICI Lombard.com (45%) and LIC (-33%) which lost share of its visitor.
Welcome to Policybazaar.com
Congratulations on choosing a convenient and effective way of insurance purchase
You can get free insurance quotes, compare plans based on their premium and features side by side.
Convenience Time Privacy
Effectiveness Cost Result
Prevents Mis-selling Unbiased Comparison and transparency in information helps us achieve that
You can choose from the largest selection of plans from leading insurance companies
In April, 2011 we attracted external investment of 40 crores by Intel Capital (INR 30 crores) and Info Edge (INR 10 crores)
The shareholding is right now split almost equally between the promoters, Info Edge and Intel Capital
Post another round of funding, we might go up to the level of raising fund through IPO
The Maker's and Mover's
Mr. Yashish Dahiya
Mr. Avaneesh Nirjar
An expert in this field, Yashish has led the emergence of Policybazaar.com with great foresight and is one of the pillars of success for the brand
Online Insurance : Since 2006
CEO, Firsteuropa, European insurance aggregator
CEO Designate, Confused.com (Largest insurance aggregator in Europe)
Online Travel: 2003 - 2006
Managing Director, Ebookers Plc , FTSE 250 company, largest OTA in Europe (across 13 countries) until 2005 ; Sold in March 2005 for $471M
Bain & Co, London office: 2001 - 2003
Yashish holds a Bachelor’s Degree in Engineering from IIT Delhi, a Post Graduate Diploma in Management from IIM Ahmedabad, and an MBA from INSEAD.
Avaneesh is the COO of Policybazaar. He leads the company's business operations and executes Policy Bazaar's business strategy ensuring operational excellence. With Yashish since 2004
Global Operations Director with First Europa.
Operations Head, Ebookers Plc
He has served with AT&T India, GE, Global Vantage, Hero-ITES, Technovate eSolutions.
Avaneesh is a MBA from BIT Ranchi.
Mr. Alok Bansal
Alok is the CFO of Policybazaar. He leads the Finance department, including Corporate Finance & Controllership, Treasury, Tax and Strategic Planning & Analysis Functions. Alok is responsible for the Strategic Alliances Division.
CFO, Firsteuropa, with Yashish & Avaneesh
Alok is a PGDM from IIM Kolkata.
Mr. Akshay Mehrotra
Akshay is the Chief Marketing Officer for Policybazaar.com. He leads the company's marketing activities including strategic brand building and the company's media and PR activities.
Akshay previously was the Group Head of Marketing and Corporate Communication for Bajaj Allianz and looked after brand building activities for both Life Insurance and General Insurance brands in the country.
Mr. Saurabh Tiwari
Saurabh Tiwari is the CTO of PolicyBazaar. He is responsible for defining and overseeing the technical strategy and operations. These include innovation and application of technology in areas starting from back-office to website management.
IBM Software Labs, - Cross Brand Architect
He is a B-Tech from IIT-Kanpur, had an admission and scholarship at MIT, has a management certification from IIM K and MS from National University of Singapore (NUS)
Actions @ Policybazaar.com
Home Loan Transfer
Loans Against Property
Systemmatic Investment Plan
Ms. Meenakshi Bhati
Whom to contact....in case of
Business Unit Heads
Subject Matter Experts
Mr. Dharmender Kumar
Ms. Shambhavi Solanki
Mr. Manoj Sharma
Mr. Rajesh Mehta
Mr. Anuj Bhagia
Mr. Rohit Sharma
Brand & Marketing:
Mr. Anuj Bhagia
Mr. Sushant Khainar
Business Unit Heads:
Term: Ms. Priyanka Joshi
Non Term: Mr. Jerry Bhutia
Health: Mr. Dhruv Sarin
Motor: Mr. Neeraj Gupta
Loans: Mr. Siddharth Ravindran
Non Core: Ms. Rasleen Kaur
Heads of Departments
Customer Relationship Team
0.3% of Indian Insurance Premium
40% of all online insurance in India
**Aggregation is a powerful consumer driver: Policybazaar overtook the largest insurer e-commerce site within 1 year from launch
PolicyBazaar in Broadcast Media
The 1st TV campaign
Round two in Dec'12
A step forward in brand building