Loading presentation...

Present Remotely

Send the link below via email or IM

Copy

Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.

DeleteCancel

Make your likes visible on Facebook?

Connect your Facebook account to Prezi and let your likes appear on your timeline.
You can change this under Settings & Account at any time.

No, thanks

LOBBYING

No description
by

Adam Bristow

on 27 October 2015

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of LOBBYING

LOBBYING
ADAM BRISTOW
OJ TINDALL
ALVINA CERNOVA
EUROPEAN UNION
UNITED STATES OF AMERICA
There were
30,000 lobbyists
registered in 2014
76% of all EU policy
was subjected to lobbying efforts
75%
of all lobbyists registered were corporate sponsored
Exxon Mobil
,
Shell
and
Microsoft
were the three largest spenders at
£4,300,000
each in 2014.
Mobile Roaming Charges
were the most recent example of lobbying intervention
RUSSIA
PEOPLES REPUBLIC OF CHINA
Coruption
Putins inner circle
Large Monopolies
How to Lobby here
Lobbying in China is
far more difficult
than it is in western democracies
The ruling Chinese party doesn't allow external influences in the government
This has led to large scale corruption and bribery in certain areas
Lobbyists within the ruling party are allowed to lobby government
.
Many Chinese politicians welcome lobbyists as it gives them an outside opinion of the government.
GOVERNMENT HAS POWER:

To Tax
To Spend
To Make policy
To legislate
To regulate
ORGANISATIONS' LOGICS:

1. Logic of survival
2. Logic of influence
3. Logic of context


HIRE AN EXPERT:

Know the rules
Know the players
Analyse the priorities and politics
Tell the story and make it matter
Build support
Find a window of opportunity
Deliver results
Messenger
Message
Context
Target
Channel
Effect
Lobbying
only sounds like a
bad word
because of those who are popularly associated with it, like tobacco or fossil fuel companies, and stories and portrayals of how they get their way.

With
good controls
, with
transparency
and
accountability
, lobbying is a natural and, dare we say, potentially noble component of a functioning democracy.
HISTORY

Can anyone tell me the importance of lobbying on modern day democracy?





But what is

Lobbying?
LOBBYING THROUGH THE AGES
According to Richard Borghesi;


Lobbying is defined as any attemby an individual, corporate entity, interest group or pressure group to influence the decision of government.

Journal of Economics and Finance,
Richard Borghesi
Guilds.

'Moneyed Interest' Groups.

19th century Sectional Groups.

19th century pressure groups.

Growth of 'Promotjonal' groups.

These are closesly linked to the pressure groups we have today helped to inspire the professionalisation of lobbying that we have now.



Lobbying in the US is a
$3.3 billion industry
in 2014
As opposed to
$1.6 billion
in 2001
There were
12,719
lobbyists registered in the US in 2014
Meaning there were
23 lobbyists for every ONE member of congress

Pharmaceutical companies spent
$241 million
in 2014
Insurance companies spent
$159.9
million in 2014
Oil and Gas companies spent $
149.2 million
Electric companies spent
$145 million
Internet firms spent
$126.9 million

RUSSIA
According to Oxford University, Russia is one of the
least transparent countries
regarding lobbying activities
Large monopolies such as
Gasprom
,
Rosneft
,
Sberbank
and
Lukoil
have direct access to the Duma and Putin himself
NGOs or not-for-profit companies have very little Duma access.
Anti-corruption laws are incomplete and poorly enforced
"Groups can adopt a variety of different strategies depending on the nature of the organisation, the types of issues they want to expose and the political context" (Cottle 2003).

Public opinion



Lobbying the Public

Founded in 1971,
Greenpeace is an independent campaigning organisation, which
Uses non-violent, creative confrontation to expose global environmental problems, and to force the solutions which are essential to a green and peaceful future.
It has almost 3 million members and a campaigning presense over 40 countries.

What have Greenpeace been doing recently?
Recent campaigns, what policy changes have they brought about.

They're currently running their 'Save the Artic' campaign, which has the aim of banning oil drilling in the Arctic.

Aims of communcation strategies:
Increase awareness
public education
indirectly influence policy
UNITED KINGDOM
The government has recently passed
the
Transparency of Lobbying,
Non-Party Campaigning and Trade
Union Administration Act 2014
.

Regulating the act of lobbying companies,
trade unions and charities.

The term 'lobbying' was coined by President Ulysses S. Grant
Protest (Direct Action)
Climbing the Shard
Campaign against LEGO -(adversarial framing)


Media Campaigns
social media - #shellno
celebrity endorsement
Results

Nearly 7.5 million signatures on the petition
LEGO cut ties with Shell
Shell pull out of the Arctic
Relate theory
'MONEYED INTEREST'
MEDIEVAL MERCHANTS AND CRAFTSMEN GUILDS
17th and 18th Century
DAMAGE TO LEGO
SHIFTING PUBLIC OPINION AS A WAY OF LOBBYING
diagram
LOBBYISTS
Bibliography
Anon., 2014. See no evil, hear no evil, speak no evil. The Commission’s (non-)response to Dalligate [online]. Corporate Europe. Available from: http://corporateeurope.org/lobbycracy/2013/10/see-no-evil-hear-no-evil-speak-no-evil-commissions-non-response-dalligate [Accessed 26 Oct 2015].
Anon., 2014. Looking back at the tobacco lobbying battle: Philip Morris’ allies in the European Parliament [online]. Corporate Lobbying. Available from: http://corporateeurope.org/power-lobbies/2014/05/looking-back-tobacco-lobbying-battle-philip-morris-allies-european-parliament [Accessed 26 Oct 2015].
Anon., 2015. How LEGO got awesome to #SaveTheArctic [online]. Available from: http://www.greenpeace.org.uk/blog/climate/how-lego-got-awesome-savethearctic-20141009 [Accessed 27 Oct 2015].
Anon., 2015. Shell’s out of the arctic: 3 things you could do next! [online]. Available from: http://www.greenpeace.org.uk/blog/climate/shell%E2%80%99s-out-arctic-3-things-you-could-do-next-20151019 [Accessed 27 Oct 2015].
Anon., n.d. Climate countdown to Paris -- the Avaaz blog in December 2015, world leaders will meet in Paris to agree on how the world will respond to climate change. We have until then to build the public pressure and political support necessary for them to agree to [online]. Available from: http://www.avaaz.org/en/climate_countdown_to_paris/.
CBS News, 2011. Jack Abramoff: The lobbyist’s playbook. YouTube [online]. Available from: [Accessed 27 Oct 2015].
Cassidy, J., 2009. Rational Irrationality. The New Yorker.
Cave, T., 2014. The truth about lobbying: 10 ways big business controls government. The Guardian [online], 3 June 2014. Available from: http://www.theguardian.com/politics/2014/mar/12/lobbying-10-ways-corprations-influence-government [Accessed 8 Oct 2015].
Chang, G. G., 2010. How To Lobby Beijing. Forbes [online], 6 May 2010. Available from: http://www.forbes.com/2010/05/06/china-business-government-opinions-columnists-gordon-chang.html [Accessed 12 Oct 2015].
De Bruycker, I., 2014. How Interest Groups Develop Their Lobbying Strategies. The Logic of Endogeneity. In: CPR’s General Conference 2014. Glasgow: University of Antwerp.
Dur, A., 2008. Measuring interest group influence in the EU: A note on methodology. European Union Politics, 9 (4), 559–576.
Fairhurst and Sarr, 1999. Tversky’s Framing - Knowledge Center [online]. Available from: http://www.12manage.com/methods_tversky_framing.html [Accessed 26 Oct 2015].
GreenpeaceVideo, 2014. LEGO: Everything is NOT awesome. YouTube [online]. Available from: [Accessed 27 Oct 2015].
Grier, P., Freeman, M. S., and The Christian Science Monitor, 2009. The lobbyist through history: villainy and virtue. Politics [online], 28 September 2009. Available from: http://www.csmonitor.com/USA/Politics/2009/0928/the-lobbyist-through-history-villainy-and-virtue [Accessed 9 Oct 2015].
HKCanFederalPA, 2009. Billy wants a dog (an introduction to lobbying) by hill & Knowlton. YouTube [online]. Available from: [Accessed 27 Oct 2015].
Hojnacki, M., 1997. Interest groups’ decisions to join alliances or work alone. American Journal of Political Science, 41 (1), 61.
Kluver, H., 2013. Lobbying in the European Union: Interest Groups, Lobbying Coalitions, and Policy Change. United Kingdom: Oxford University Press.
Klüver, H., 2013. Lobbying in the European Union: Interest groups, lobbying coalitions, and policy change. 1st ed. Oxford: Oxford University Press.
Kollman, K., 1999. Outside lobbying: Public opinion and interest group strategies. Contemporary Sociology, 28 (6), 724.
Krumholz, S., 2011. Special Interest Groups. Center of Responsive Politics, 1 (2).
Lilleker, D. G., Jackson, N. A., and Scullion, R., eds., 2007. The Marketing of Political Parties: Political Marketing at the 2005 General Election. 1st ed. MANCHESTER: MANCHESTER UNIVERSITY PRESS, United Kingdom.
Lukes, S., 2004. Power: A radical view, Second edition. 2nd ed. BASINGSTOKE: PALGRAVE MACMILLAN.
MacDuff, R., 2014. Lobbying Tactics. Precise Public Affairs, 2 (1).
McNair, B., 2007. An Introduction to Political Communication (Communication & Society). 4th ed. United Kingdom: Routledge.
Moloney, K., 1996. Lobbyists for hire. Aldershot, Hands, England: Dartmouth Publishing Co.
Perloff, R. M., 2014. The dynamics of political communication: media and politics in a digital age. New York: Routledge.
Petty, R. E. and Cacioppo, J. T., 1996. Attitudes and persuasion: Classic and contemporary approaches. 1st ed. Boulder, CO: Westview Press.
Picard, R. G., 2010. The Economics and Financing of Media Companies. 2nd ed. New York: Fordham University Press.
Traynor, I., 2014. 30,000 lobbyists and counting: is Brussels under corporate sway? The Guardian [online], 21 June 2014. Available from: http://www.theguardian.com/world/2014/may/08/lobbyists-european-parliament-brussels-corporate [Accessed 12 Oct 2015].
YOUNGLAI, R., 2012. Insight: China ups lobbying game, but faces key tests in U.S., Canada [online]. Reuters. Available from: http://www.reuters.com/article/2012/08/23/us-china-northamerica-lobbying-idUSBRE87L15N20120823 [Accessed 12 Oct 2015].
Citations, Quotes & Annotations
Anon., 2014. See no evil, hear no evil, speak no evil. The Commission’s (non-)response to Dalligate [online]. Corporate Europe. Available from: http://corporateeurope.org/lobbycracy/2013/10/see-no-evil-hear-no-evil-speak-no-evil-commissions-non-response-dalligate [Accessed 26 Oct 2015].
(Anon. 2014)
Anon., 2014. Looking back at the tobacco lobbying battle: Philip Morris’ allies in the European Parliament [online]. Corporate Lobbying. Available from: http://corporateeurope.org/power-lobbies/2014/05/looking-back-tobacco-lobbying-battle-philip-morris-allies-european-parliament [Accessed 26 Oct 2015].
(Anon. 2014)
Anon., 2015. How LEGO got awesome to #SaveTheArctic [online]. Available from: http://www.greenpeace.org.uk/blog/climate/how-lego-got-awesome-savethearctic-20141009 [Accessed 27 Oct 2015].
(Anon. 2015)
Anon., 2015. Shell’s out of the arctic: 3 things you could do next! [online]. Available from: http://www.greenpeace.org.uk/blog/climate/shell%E2%80%99s-out-arctic-3-things-you-could-do-next-20151019 [Accessed 27 Oct 2015].
(Anon. 2015)
Anon., n.d. Climate countdown to Paris -- the Avaaz blog in December 2015, world leaders will meet in Paris to agree on how the world will respond to climate change. We have until then to build the public pressure and political support necessary for them to agree to [online]. Available from: http://www.avaaz.org/en/climate_countdown_to_paris/.
(Anon. n.d.)
CBS News, 2011. Jack Abramoff: The lobbyist’s playbook. YouTube [online]. Available from: [Accessed 27 Oct 2015].
(CBS News 2011)
Cassidy, J., 2009. Rational Irrationality. The New Yorker.
(Cassidy 2009)
Cave, T., 2014. The truth about lobbying: 10 ways big business controls government. The Guardian [online], 3 June 2014. Available from: http://www.theguardian.com/politics/2014/mar/12/lobbying-10-ways-corprations-influence-government [Accessed 8 Oct 2015].
(Cave 2014)
Chang, G. G., 2010. How To Lobby Beijing. Forbes [online], 6 May 2010. Available from: http://www.forbes.com/2010/05/06/china-business-government-opinions-columnists-gordon-chang.html [Accessed 12 Oct 2015].
(Chang 2010)
De Bruycker, I., 2014. How Interest Groups Develop Their Lobbying Strategies. The Logic of Endogeneity. In: CPR’s General Conference 2014. Glasgow: University of Antwerp.
(De Bruycker 2014)
Dur, A., 2008. Measuring interest group influence in the EU: A note on methodology. European Union Politics, 9 (4), 559–576.
(Dur 2008)
Fairhurst and Sarr, 1999. Tversky’s Framing - Knowledge Center [online]. Available from: http://www.12manage.com/methods_tversky_framing.html [Accessed 26 Oct 2015].
(1999)
GreenpeaceVideo, 2014. LEGO: Everything is NOT awesome. YouTube [online]. Available from: [Accessed 27 Oct 2015].
(GreenpeaceVideo 2014)
Grier, P., Freeman, M. S., and The Christian Science Monitor, 2009. The lobbyist through history: villainy and virtue. Politics [online], 28 September 2009. Available from: http://www.csmonitor.com/USA/Politics/2009/0928/the-lobbyist-through-history-villainy-and-virtue [Accessed 9 Oct 2015].
(Grier et al. 2009)
HKCanFederalPA, 2009. Billy wants a dog (an introduction to lobbying) by hill & Knowlton. YouTube [online]. Available from: [Accessed 27 Oct 2015].
(HKCanFederalPA 2009)
Hojnacki, M., 1997. Interest groups’ decisions to join alliances or work alone. American Journal of Political Science, 41 (1), 61.
(Hojnacki 1997)
Kluver, H., 2013. Lobbying in the European Union: Interest Groups, Lobbying Coalitions, and Policy Change. United Kingdom: Oxford University Press.
(Kluver 2013, pp. 4 – 5)
Note (4 - 5): rebook for a quote
Klüver, H., 2013. Lobbying in the European Union: Interest groups, lobbying coalitions, and policy change. 1st ed. Oxford: Oxford University Press.
(Klüver 2013)
Kollman, K., 1999. Outside lobbying: Public opinion and interest group strategies. Contemporary Sociology, 28 (6), 724.
(Kollman 1999)
Krumholz, S., 2011. Special Interest Groups. Center of Responsive Politics, 1 (2).
(Krumholz 2011)
Lilleker, D. G., Jackson, N. A., and Scullion, R., eds., 2007. The Marketing of Political Parties: Political Marketing at the 2005 General Election. 1st ed. MANCHESTER: MANCHESTER UNIVERSITY PRESS, United Kingdom.
(Lilleker et al. 2007)
Lukes, S., 2004. Power: A radical view, Second edition. 2nd ed. BASINGSTOKE: PALGRAVE MACMILLAN.
(Lukes 2004)
MacDuff, R., 2014. Lobbying Tactics. Precise Public Affairs, 2 (1).
(MacDuff 2014)
McNair, B., 2007. An Introduction to Political Communication (Communication & Society). 4th ed. United Kingdom: Routledge.
(McNair 2007)
Moloney, K., 1996. Lobbyists for hire. Aldershot, Hands, England: Dartmouth Publishing Co.
(Moloney 1996)
Perloff, R. M., 2014. The dynamics of political communication: media and politics in a digital age. New York: Routledge.
(Perloff 2014)
Petty, R. E. and Cacioppo, J. T., 1996. Attitudes and persuasion: Classic and contemporary approaches. 1st ed. Boulder, CO: Westview Press.
(Petty and Cacioppo 1996)
Picard, R. G., 2010. The Economics and Financing of Media Companies. 2nd ed. New York: Fordham University Press.
(Picard 2010)
Traynor, I., 2014. 30,000 lobbyists and counting: is Brussels under corporate sway? The Guardian [online], 21 June 2014. Available from: http://www.theguardian.com/world/2014/may/08/lobbyists-european-parliament-brussels-corporate [Accessed 12 Oct 2015].
(Traynor 2014)
YOUNGLAI, R., 2012. Insight: China ups lobbying game, but faces key tests in U.S., Canada [online]. Reuters. Available from: http://www.reuters.com/article/2012/08/23/us-china-northamerica-lobbying-idUSBRE87L15N20120823 [Accessed 12 Oct 2015].
(YOUNGLAI 2012)
Full transcript