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The Rhetorical Situation

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nicole pfannenstiel

on 26 August 2016

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Transcript of The Rhetorical Situation

The Rhetorical Situation
Text
Context
Audience
Text
Purpose: this graphic provides ideas and strategies to use rhetorical strategies in your writing to effectively communicate with language, images, graphics, etc for a given audience
Secondary purpose:
to understand how language, graphics, images, etc are used to situate you as an audience
to understand how source material uses language, graphics, images, etc to
why is this important?
School:
so you can write for ALL classes
Work:
so you can write effectively in any job
so you can understand what you read for work
so you can sound *professional* when you need to (and know when this is necessary)
so you can use work speak when appropriate
Purpose
Culture
Audience, Text, and Context depend on each other, they don't operate in vacuums
traditional word based text
book, article, web page, etc
image
billboard, TV, video, internet, etc
art
museum, gallery, building, etc
any body of work conveying meaning
flash mobs, grafitti, videogames, etc
Context
what is going on around the text?
which parts matter?
location, location, location
Audience
age
gender
experience
political beliefs
education
family
friends
hobbies
SES
what are their expectations?
genre
Purpose: why are you writing
to persuade
to inform
to entertain
to educate
to call to action
Expectations:
what does a text look like?
what does a text sound/read like?
what language is expected?
what set up is expected?
You as the writer:
what is the 'situation' surrounding your writing?
what is the assignment?
what needs to be accomplished?
what needs to be discussed based on the topic
EXAMPLES
icanhazcheezburger.com
LOLspeak
i found this on Pinterest, but it's everywhere
Questions?
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Text
Context
Audience
Culture
Text

Context

Audience

Culture

Purpose
Text

Context

Audience

Culture

Purpose
Text

Context

Audience

Culture

Purpose
Text

Context

Audience

Culture

Purpose
Text

Context

Audience

Culture

Purpose
Ethos
Pathos
Logos
how is this done?
the rhetorical situation provides an easy way to break down COMMUNICATION situations into smaller parts so you can effectively communicate in different situations by ANALYZING the situation first
Disciplinary/job papers - understanding what your discipline/job says about writing and what writing (the product) looks like
Final essays - understanding how to break an essay down to make writing easier and more cohesive - most importantly to break it down to ensure you appropriately communicate to the audiences with the right language
Multimedia projects - appropriately communicating in a recognizable text to a non-academic audience
understanding the situation surrounding your topic
what do 'experts' in the field assume others know, what needs explaining
what is considered appropriate language (reading your sources should show you this)

Papers - academic audience
what does this mean?
Multimedia Projects - who is your audience?
how do you appropriately signal to this audience?
how do you use audience appropriate language?
how do you use audience appropriate texts?
Full transcript